Rascasse Audience Intelligence

Elixir Audience in United States

A data profile of the people who buy, follow and care about Elixir in United States — modelled from more than twelve digital signal sources. Elixir has an estimated audience of 1,580,752 people in United States.

#55among Metal in United States#3381among Person in United States#2037in Music & Radio

The average Elixir fan in United States is 40.6 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Concerts, Livemusic, Talk radio, with strongest over-indexing on Concerts (2.03× the country average).

Demographically, the Elixir audience skews balanced with an average age of 40.6, and over-indexes on personality traits such as Indulgence, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Elixir fan in United States is balanced, around 40.6 years old, with strong Indulgence tendencies and a notable affinity for Concerts.

Category: Music & Radio · Type: Person · Subtype: Metal

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Elixir profile in United States.

Audience size
1.6M
in United States
Gender
46.9%♀
53.1% male
Age
40.6
average years
Country rank
#17073
Person in United States
Fig. 01

Search interest · 12-month trend

-48%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Elixir fans

46.9% are female, 53.1% are male, average age 40.6.

Fig. 02

Gender split

46.9%
Female
53.1%
Male
Demographic split for Elixir audience in United States
MetricValue
Female46.9%
Male53.1%
Average age40.6
Estimated audience size1,580,752
Fig. 03

Age distribution

Ø 40.6
average years
Age distribution of the Elixir audience in United States
Age bracketShare%
16-1918%
20-2918%
30-3919%
40-4922%
50+24%
Fig. 04

Worldwide distribution

30.9%

of the worldwide Elixir audience comes from United States.

Worldwide audience distribution share by country for Elixir
CountryShare
United States30.9%
Japan8.8%
Brazil8.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Elixir audience in United States is strongest.

Fig. 05

Top regions by affinity

Elixir fans by region: top regions in United States
#RegionReachAffinity×
01Vermont~10K6.26×
02New Hampshire~10K2.79×
03Washington~30K1.81×
04California~200K1.64×
05Nevada~10K1.46×
06Pennsylvania~40K1.23×
07Florida~70K1.15×
08Massachusetts~20K1.13×
09Alaska~2K1.10×
10Arizona~20K1.03×
11New York~50K1.02×
12Texas~80K1.01×
13New Jersey~20K1.01×
14Illinois~30K0.99×
15Washington, District of Columbia~3K0.98×
16Oregon~10K0.96×
17Georgia~30K0.94×
18Hawaii~4K0.94×
19Rhode Island~3K0.94×
20Tennessee~20K0.90×
21Connecticut~8K0.90×
22Maryland~10K0.87×
23Louisiana~10K0.86×
24Alabama~10K0.84×
25Utah~7K0.84×
26Virginia~20K0.83×
27Oklahoma~8K0.83×
28Mississippi~6K0.83×
29Kansas~6K0.83×
30North Carolina~20K0.82×
31Maine~3K0.82×
32Colorado~10K0.80×
33Indiana~10K0.79×
34Kentucky~9K0.79×
35Arkansas~6K0.79×
36New Mexico~3K0.78×
37Nebraska~3K0.76×
38South Carolina~10K0.75×
39Delaware~2K0.75×
40Missouri~10K0.74×
41Wisconsin~10K0.74×
42South Dakota~2K0.74×
43Ohio~20K0.72×
44Minnesota~9K0.72×
45Idaho~3K0.72×
46North Dakota~1K0.72×
47Montana~2K0.71×
48Michigan~20K0.70×
49Iowa~5K0.70×
50West Virginia~3K0.70×
Fig. 06

Affinity by region

Affinity by region — Elixir, United States
0.70×1.00×6.26×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Elixir audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Elixir audience
#·InterestCategoryAffinity×
01ConcertsMusic & Radio2.03×
02Labor DayPolitics & Society1.61×
03MongoliaTravel & Leisure1.61×
04TaxicabCars & Mobility1.60×
05Compact carCars & Mobility1.59×
06Online auctionShopping1.58×
07DepopFashion & Accessoires1.57×
08MasonryHome & Garden1.56×
09DeodorantBeauty & Wellness1.55×
10Entry-level jobBusiness & Career1.55×
11LivemusicMusic & Radio1.54×
12CutleryHome & Garden1.54×
13Talk radioMusic & Radio1.53×
14Ancient EgyptPolitics & Society1.53×
15Progressive rockMusic & Radio1.53×
16Us WeeklyInternet & Social Media1.52×
17Costume jewelryFashion & Accessoires1.52×
18Driver's licenseCars & Mobility1.51×
19LoggingTechnology & Electronics1.51×
20Tony AwardArts & Culture1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Elixir audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Elixir audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.22×
ExtroversionTHRILL1.21×
Community OrientationOPEN1.17×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Elixir audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.90×
Pet OwnershipJOY0.91×
CreativityOPEN0.92×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Elixir have in United States?

Elixir has an estimated audience of 1,580,752 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Elixir fans?

46.9% of Elixir fans are female, 53.1% are male, with an average age of 40.6 years.

03

Which brands do Elixir fans like most?

Elixir fans show strongest brand affinity for Concerts (2.03×), Livemusic (1.54×), and Talk radio (1.53×) over the country average.

04

Where do Elixir fans live in United States?

Elixir fans in United States are most concentrated in California (reach ~200K), Texas (reach ~80K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Elixir fans also like?

Beyond Elixir itself, the audience over-indexes on Livemusic (1.54×), Talk radio (1.53×), Labor Day (1.61×), and Ancient Egypt (1.53×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Metal audiences in United States

See Elixir audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Elixir. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →