Rascasse Audience Intelligence

Empresarios Audience in United States

A data profile of the people who buy, follow and care about Empresarios in United States — modelled from more than twelve digital signal sources. Empresarios has an estimated audience of 389,271 people in United States.

#12410among Topic in United States#2339in Politics & Society

The average Empresarios fan in United States is 32.9 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Royal Caribbean Cruises Ltd., Cultural tourism, Punta Cana, with strongest over-indexing on Royal Caribbean Cruises Ltd. (23.23× the country average).

Demographically, the Empresarios audience skews balanced with an average age of 32.9, and over-indexes on personality traits such as Design Affinity, Sports Activity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Empresarios fan in United States is balanced, around 32.9 years old, with strong Design Affinity tendencies and a notable affinity for Royal Caribbean Cruises Ltd..

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Empresarios profile in United States.

Audience size
389K
in United States
Gender
50.1%♀
49.9% male
Age
32.9
average years
Country rank
#42194
Topic in United States
Fig. 01

Search interest · 12-month trend

+5%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Empresarios fans

50.1% are female, 49.9% are male, average age 32.9.

Fig. 02

Gender split

50.1%
Female
49.9%
Male
Demographic split for Empresarios audience in United States
MetricValue
Female50.1%
Male49.9%
Average age32.9
Estimated audience size389,271
Fig. 03

Age distribution

Ø 32.9
average years
Age distribution of the Empresarios audience in United States
Age bracketShare%
16-1936%
20-2921%
30-3920%
40-4916%
50+7%
Fig. 04

Worldwide distribution

6.1%

of the worldwide Empresarios audience comes from United States.

Worldwide audience distribution share by country for Empresarios
CountryShare
Brazil43.1%
Colombia8.5%
Venezuela7.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Empresarios audience in United States is strongest.

Fig. 05

Top regions by affinity

Empresarios fans by region: top regions in United States
#RegionReachAffinity×
01Texas~300K8.82×
02California~70K1.55×
03Massachusetts~10K1.47×
04Florida~40K1.42×
05New Jersey~10K1.29×
06Oregon~5K1.12×
07Alaska<1K1.04×
08Washington, District of Columbia~1K1.03×
09Arizona~8K1.02×
10Vermont<1K1.02×
11New Mexico~2K1.01×
12New York~20K1.00×
13Oklahoma~4K1.00×
14Illinois~10K0.99×
15Rhode Island~1K0.99×
16Nevada~4K0.98×
17South Dakota<1K0.98×
18North Dakota<1K0.98×
19Alabama~5K0.95×
20Kansas~3K0.95×
21Nebraska~2K0.95×
22Montana~1K0.94×
23Connecticut~4K0.93×
24West Virginia~2K0.93×
25Delaware<1K0.93×
26Washington~7K0.92×
27Maine~1K0.92×
28North Carolina~10K0.91×
29Maryland~6K0.91×
30Idaho~2K0.91×
31New Hampshire~1K0.91×
32Hawaii~2K0.90×
33Louisiana~4K0.89×
34Mississippi~3K0.89×
35Pennsylvania~10K0.88×
36Georgia~10K0.88×
37Colorado~5K0.88×
38Utah~3K0.88×
39Arkansas~3K0.88×
40Kentucky~4K0.85×
41Iowa~3K0.85×
42Virginia~8K0.84×
43Indiana~6K0.84×
44South Carolina~5K0.81×
45Minnesota~5K0.81×
46Wisconsin~5K0.79×
47Tennessee~6K0.77×
48Missouri~5K0.76×
49Ohio~8K0.69×
50Michigan~7K0.67×
Fig. 06

Affinity by region

Affinity by region — Empresarios, United States
0.67×1.00×8.82×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Empresarios audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Empresarios audience
#·InterestCategoryAffinity×
01Kia PicantoCars & Mobility91.30×
02Cultural tourismTravel & Leisure73.51×
03TUI CruisesTravel & Leisure71.30×
04TenerifeTravel & Leisure37.77×
05Kia RioCars & Mobility35.00×
06Punta CanaTravel & Leisure28.70×
07CourseraBusiness & Career25.69×
08Royal Caribbean Cruises Ltd.Travel & Leisure23.23×
09Forex Online TradingBusiness & Career20.78×
10El Corte InglésShopping20.74×
11BodrumTravel & Leisure19.34×
12Kia SorentoCars & Mobility18.30×
13Oscar IsaacMovies & TV13.75×
14Affiliate marketingBusiness & Career11.85×
15Father's DayKids & Family6.70×
16Bank of AmericaBusiness & Career4.39×
17Sam's ClubShopping4.03×
18SupermanMovies & TV3.62×
19FIFA World CupSports2.82×
20SportsSports2.38×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Empresarios audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Empresarios audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM2.61×
Sports ActivityPOWER2.11×
MindfulnessBALANCE2.00×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Empresarios audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.68×
IndulgenceJOY0.80×
DIY MentalityTHRILL0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Empresarios have in United States?

Empresarios has an estimated audience of 389,271 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Empresarios fans?

50.1% of Empresarios fans are female, 49.9% are male, with an average age of 32.9 years.

03

Which brands do Empresarios fans like most?

Empresarios fans show strongest brand affinity for Royal Caribbean Cruises Ltd. (23.23×), Cultural tourism (73.51×), and Punta Cana (28.7×) over the country average.

04

Where do Empresarios fans live in United States?

Empresarios fans in United States are most concentrated in Texas (reach ~300K), California (reach ~70K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Empresarios fans also like?

Beyond Empresarios itself, the audience over-indexes on Cultural tourism (73.51×), Punta Cana (28.7×), Coursera (25.69×), and Kia Picanto (91.3×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Empresarios audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Empresarios. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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