Rascasse Audience Intelligence

Erin Burnett Audience in United States

A data profile of the people who buy, follow and care about Erin Burnett in United States — modelled from more than twelve digital signal sources. Erin Burnett has an estimated audience of 818,012 people in United States.

#6among News in United States#6238among Person in United States#5020in Movies & TV

The average Erin Burnett fan in United States is 53.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, New York, Florida.

Top brand affinities include Wind power, Philanthropy, The Washington Post, with strongest over-indexing on Wind power (15.97× the country average).

Demographically, the Erin Burnett audience skews more male with an average age of 53.2, and over-indexes on personality traits such as Patriotism, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Erin Burnett fan in United States is more male, around 53.2 years old, with strong Patriotism tendencies and a notable affinity for Wind power.

Category: Movies & TV · Type: Person · Subtype: News

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Erin Burnett profile in United States.

Audience size
818K
in United States
Gender
31.0%♀
69.0% male
Age
53.2
average years
Country rank
#27074
Person in United States
Fig. 01

Search interest · 12-month trend

-56%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Erin Burnett fans

31.0% are female, 69.0% are male, average age 53.2.

Fig. 02

Gender split

31.0%
Female
69.0%
Male
Demographic split for Erin Burnett audience in United States
MetricValue
Female31.0%
Male69.0%
Average age53.2
Estimated audience size818,012
Fig. 03

Age distribution

Ø 53.2
average years
Age distribution of the Erin Burnett audience in United States
Age bracketShare%
16-194%
20-295%
30-396%
40-4916%
50+69%
Fig. 04

Worldwide distribution

84.9%

of the worldwide Erin Burnett audience comes from United States.

Worldwide audience distribution share by country for Erin Burnett
CountryShare
United States84.9%
United Kingdom3.1%
Germany2.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Erin Burnett audience in United States is strongest.

Fig. 05

Top regions by affinity

Erin Burnett fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~5K1.59×
02Massachusetts~30K1.58×
03Connecticut~20K1.56×
04New Jersey~40K1.49×
05Delaware~4K1.48×
06Maryland~20K1.40×
07Louisiana~20K1.34×
08New Hampshire~5K1.31×
09Maine~5K1.31×
10New York~70K1.30×
11Virginia~30K1.27×
12Pennsylvania~40K1.25×
13Rhode Island~4K1.16×
14Vermont~2K1.10×
15Illinois~40K1.09×
16Minnesota~20K1.09×
17West Virginia~5K1.05×
18Ohio~30K1.03×
19Michigan~30K1.02×
20Florida~70K1.01×
21North Carolina~30K1.00×
22Washington~20K0.97×
23Wisconsin~10K0.96×
24Oregon~10K0.96×
25Arizona~20K0.95×
26Missouri~10K0.95×
27South Carolina~10K0.95×
28California~100K0.94×
29Georgia~30K0.94×
30Colorado~10K0.92×
31Nebraska~4K0.90×
32New Mexico~4K0.90×
33Nevada~8K0.88×
34Tennessee~20K0.87×
35Iowa~7K0.85×
36Kansas~7K0.85×
37Hawaii~4K0.85×
38Kentucky~10K0.84×
39Alabama~10K0.83×
40Indiana~10K0.82×
41Montana~2K0.79×
42North Dakota~2K0.79×
43South Dakota~2K0.78×
44Mississippi~6K0.75×
45Alaska~2K0.75×
46Idaho~4K0.74×
47Texas~60K0.72×
48Oklahoma~8K0.72×
49Arkansas~6K0.71×
50Utah~5K0.62×
Fig. 06

Affinity by region

Affinity by region — Erin Burnett, United States
0.62×1.00×1.59×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Erin Burnett audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Erin Burnett audience
#·InterestCategoryAffinity×
01Wind powerHome & Garden15.97×
02Real Time with Bill MaherMovies & TV10.82×
03Corruption awarenessPolitics & Society9.52×
04There Will Be BloodMovies & TV9.20×
05Civil servicePolitics & Society9.11×
06Political satireLiterature7.82×
07Human rightsPolitics & Society6.58×
08Gender equalityPolitics & Society6.58×
09PoliticoPolitics & Society6.24×
10The Washington PostNews5.87×
11Robert RedfordMovies & TV5.74×
12MSNBCMovies & TV5.52×
13PhilanthropyArts & Culture5.17×
14Global warmingPolitics & Society5.16×
15Sustainable energyHome & Garden4.80×
16Drudge ReportSports4.80×
17True DetectiveMovies & TV3.93×
18Renewable energyBusiness & Career3.79×
19RetirementBusiness & Career3.18×
20Joe BidenPolitics & Society2.23×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Erin Burnett audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Erin Burnett audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.11×
SustainabilityBALANCE1.92×
IndividualismJOY1.83×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Erin Burnett audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.71×
Pet OwnershipJOY0.78×
Healthy LifestyleBALANCE0.87×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Erin Burnett have in United States?

Erin Burnett has an estimated audience of 818,012 people in United States, concentrated in California and New York.

02

What is the gender split and age of Erin Burnett fans?

31.0% of Erin Burnett fans are female, 69.0% are male, with an average age of 53.2 years.

03

Which brands do Erin Burnett fans like most?

Erin Burnett fans show strongest brand affinity for Wind power (15.97×), Philanthropy (5.17×), and The Washington Post (5.87×) over the country average.

04

Where do Erin Burnett fans live in United States?

Erin Burnett fans in United States are most concentrated in California (reach ~100K), New York (reach ~70K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Erin Burnett fans also like?

Beyond Erin Burnett itself, the audience over-indexes on Philanthropy (5.17×), The Washington Post (5.87×), Robert Redford (5.74×), and Sustainable energy (4.8×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Erin Burnett. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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