Feminist movement Audience in United States

Feminist movement logo

Feminist movement has an estimated audience of 3,687,426 people in United States. 71.1% are female, 28.9% are male, average age 36.6. Top regions: California, Texas, New York. Top brand affinities: Finnair, Apple Store, Depop, Dakota Johnson, Flickr.

The average Feminist movement fan in United States is 36.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Finnair, Apple Store, Depop, with strongest over-indexing on Finnair (675× the country average). Demographically, the Feminist movement audience skews more female with an average age of 36.6, and over-indexes on personality traits such as LGBTQ+ Identity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Feminist movement fans

Demographic split for Feminist movement audience in United States
MetricValue
Female71.1%
Male28.9%
Average age36.6
Estimated audience size3,687,426

Audience persona

The typical Feminist movement fan in United States is more female, around 36.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Finnair.

Top regions in United States

Top regions ranked by reach for Feminist movement in United States
RegionReachAffinity
California546,3251.35×
Texas371,4911.17×
New York266,3491.29×
Florida253,5171.02×
Georgia132,4581.17×
Illinois128,3441.04×
Pennsylvania126,2691.02×
North Carolina118,4551.07×
Ohio100,1670.88×
New Jersey96,6831.03×
Tennessee95,0411.28×
Michigan93,0680.97×
Virginia88,2740.98×
Washington85,6181.16×
Massachusetts80,3991.11×
Maryland79,2501.25×
Arizona76,9451.02×
Indiana66,1000.98×
Missouri55,8680.94×
Minnesota55,1401.04×
Colorado52,6500.91×
South Carolina51,1890.92×
Alabama46,2950.9×
Wisconsin46,2860.83×
Louisiana42,7290.9×
Oregon42,1231×
Oklahoma39,0150.95×
Connecticut37,7251.02×
Kentucky37,7230.82×
Mississippi32,3011.06×
Nevada30,1790.85×
Utah30,1270.91×
Kansas28,2350.97×
Iowa27,3750.9×
Arkansas24,4960.81×
Idaho16,8170.91×
Hawaii15,4910.98×
Nebraska15,2180.82×
New Mexico15,1390.82×
Washington, District of Columbia15,0571.36×
New Hampshire13,3970.92×
Maine12,9290.98×
West Virginia11,7070.68×
Rhode Island11,3840.97×
North Dakota10,3311.36×
Alaska8,4381.07×
Vermont8,1431.26×
Montana7,9210.77×
South Dakota6,7020.79×
Delaware6,4880.64×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Feminist movement audience
BrandAffinityCategory
Finnair675×Travel & Leisure
Apple Store18.24×Shopping
Depop22.35×Fashion & Accessoires
Dakota Johnson15.79×Movies & TV
Flickr15.09×Internet & Social Media
Novak Djokovic18.06×Sports
Robert Pattinson16.08×Movies & TV
Eddie Bauer18.11×Fashion & Accessoires
Emilia Clarke16.7×Movies & TV
Kia Sportage26×Cars & Mobility
Lily Collins18.62×Movies & TV
Angry Birds20.51×Games
Grammarly20.26×Business & Career
Lionel Richie19.76×Music & Radio
Patrick Dempsey18.32×Movies & TV
Humidifier25.44×Home & Garden
Patrick Swayze14.74×Movies & TV
MoneyGram18.15×Business & Career
Mark Ruffalo17.86×Movies & TV
Nina Dobrev16.65×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Feminist movement audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.47
SustainabilityBALANCE2.37
Community OrientationOPEN1.76
MindfulnessBALANCE1.74
Early Adopter MentalityPOWER1.58
Design AffinityPREMIUM1.55

Worldwide distribution

Worldwide audience distribution share by country for Feminist movement
CountryShare
United States32.2%
Brazil6.8%
Mexico5.2%

See Feminist movement audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Feminist movement have in United States?

Feminist movement has an estimated audience of 3,687,426 people in United States, concentrated in California and Texas.

What is the gender split and age of Feminist movement fans?

71.1% of Feminist movement fans are female, 28.9% are male, with an average age of 36.6 years.

Which brands do Feminist movement fans like most?

Feminist movement fans show strongest brand affinity for Finnair (675×), Apple Store (18.24×), and Depop (22.35×) over the country average.

Where do Feminist movement fans live in United States?

Feminist movement fans in United States are most concentrated in California (reach 546,325), Texas (reach 371,491), and New York (reach 266,349). These three regions account for the largest share of the active audience.

What other brands do Feminist movement fans also like?

Beyond Feminist movement itself, the audience over-indexes on Apple Store (18.24×), Depop (22.35×), Dakota Johnson (15.79×), and Flickr (15.09×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Feminist movement. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.