Food marketing Audience in United States

Food marketing logo

Food marketing has an estimated audience of 614,865 people in United States. 66.8% are female, 33.2% are male, average age 42.4. Top regions: California, New York, Texas. Top brand affinities: Keene, New Hampshire, Mathcore, Google Home, Minnesota, Nebraska.

The average Food marketing fan in United States is 42.4 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Keene, New Hampshire, Mathcore, Google Home, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Food marketing audience skews more female with an average age of 42.4, and over-indexes on personality traits such as Urban Lifestyle, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 47 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Food marketing fans

Demographic split for Food marketing audience in United States
MetricValue
Female66.8%
Male33.2%
Average age42.4
Estimated audience size614,865

Audience persona

The typical Food marketing fan in United States is more female, around 42.4 years old, with strong Urban Lifestyle tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Food marketing in United States
RegionReachAffinity
California26,5720.39×
New York22,2920.65×
Texas20,0060.38×
Pennsylvania15,3960.74×
Florida14,6340.35×
Louisiana12,4251.57×
Illinois11,3010.55×
Maine10,4844.76×
New Jersey9,8890.63×
Michigan9,1250.57×
North Carolina7,7870.42×
Kansas6,8501.41×
Georgia6,6710.35×
South Carolina6,6420.72×
Virginia6,4280.43×
Mississippi5,9891.18×
Oklahoma5,6370.83×
Massachusetts5,5560.46×
Maryland5,4360.51×
Arkansas5,3211.05×
Missouri5,1610.52×
Washington5,1230.42×
Kentucky5,1210.66×
Arizona5,0430.4×
Alabama4,9570.58×
Indiana4,9490.44×
West Virginia4,9441.73×
Tennessee4,7220.38×
Ohio4,5830.24×
Idaho4,5661.48×
Hawaii4,3621.65×
Iowa4,3360.86×
Montana4,3012.52×
Wisconsin4,1890.45×
New Hampshire4,0741.68×
Nebraska3,9891.29×
Connecticut3,9830.65×
New Mexico3,9681.29×
Nevada3,9560.67×
Rhode Island3,9342.01×
Colorado3,9060.4×
Oregon3,9050.55×
Utah3,8820.7×
Vermont3,8693.58×
Minnesota3,7430.42×
Delaware3,5232.08×
Washington, District of Columbia2,5441.38×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Food marketing audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Mathcore17.5×Music & Radio
Google Home11.65×Technology & Electronics
Minnesota3.02×Travel & Leisure
Nebraska3.26×Travel & Leisure
Sinaloa4.09×Travel & Leisure
Rajasthan18.3×Travel & Leisure
The Historian16.48×Literature
Justice2.44×Politics & Society
Pro-Ject3.39×Music & Radio
Unique Gifts1.94×Shopping
Product design1.59×Business & Career
Nationality1.68×Politics & Society
Eurail16.57×Cars & Mobility
Sailor3.14×Travel & Leisure
Kerala4.22×Travel & Leisure
South Asian cuisine5.63×Food & Beverages
Google Wallet4.45×Technology & Electronics
Historic site2.66×Arts & Culture
Parral, Chihuahua9.01×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Food marketing audience
TraitClusterScore
Urban LifestyleOPEN1.67
IndulgenceJOY1.5
Community OrientationOPEN1.48
Family OrientationCONSERVATISM1.39
Need for SecurityCONSERVATISM1.31
Career OrientationPOWER1.3

Worldwide distribution

Worldwide audience distribution share by country for Food marketing
CountryShare
United States25.5%
Myanmar15.1%
Israel7.9%

See Food marketing audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Food marketing have in United States?

Food marketing has an estimated audience of 614,865 people in United States, concentrated in California and New York.

What is the gender split and age of Food marketing fans?

66.8% of Food marketing fans are female, 33.2% are male, with an average age of 42.4 years.

Which brands do Food marketing fans like most?

Food marketing fans show strongest brand affinity for Keene, New Hampshire (675×), Mathcore (17.5×), and Google Home (11.65×) over the country average.

Where do Food marketing fans live in United States?

Food marketing fans in United States are most concentrated in California (reach 26,572), New York (reach 22,292), and Texas (reach 20,006). These three regions account for the largest share of the active audience.

What other brands do Food marketing fans also like?

Beyond Food marketing itself, the audience over-indexes on Mathcore (17.5×), Google Home (11.65×), Minnesota (3.02×), and Nebraska (3.26×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Food marketing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.