Freedom Boat Club Audience in United States

Freedom Boat Club has an estimated audience of 701,178 people in United States. 35.5% are female, 64.5% are male, average age 46.8. Top regions: Florida, Massachusetts, New York. Top brand affinities: Motorboat, Boat show, Airbnb, Jet ski, Used car.

The average Freedom Boat Club fan in United States is 46.8 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, Massachusetts, New York. Top brand affinities include Motorboat, Boat show, Airbnb, with strongest over-indexing on Motorboat (7.59× the country average). Demographically, the Freedom Boat Club audience skews more male with an average age of 46.8, and over-indexes on personality traits such as Quality Awareness, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Brand · Subtype: Boats

Demographics of Freedom Boat Club fans

Demographic split for Freedom Boat Club audience in United States
MetricValue
Female35.5%
Male64.5%
Average age46.8
Estimated audience size701,178

Audience persona

The typical Freedom Boat Club fan in United States is more male, around 46.8 years old, with strong Quality Awareness tendencies and a notable affinity for Motorboat.

Top regions in United States

Top regions ranked by reach for Freedom Boat Club in United States
RegionReachAffinity
Florida359,8687.58×
Massachusetts46,6703.38×
New York39,4641.01×
North Carolina37,8421.79×
California36,2770.47×
South Carolina34,8493.3×
Georgia34,5151.6×
Texas32,6740.54×
Michigan26,5181.45×
New Jersey24,1151.35×
Washington23,2361.65×
Illinois19,4220.83×
Virginia19,3041.13×
Tennessee19,1061.36×
Ohio17,7180.82×
Pennsylvania12,9580.55×
Connecticut12,4101.76×
Maryland11,9350.99×
Alabama11,4191.17×
Rhode Island7,7563.48×
Maine6,4252.56×
New Hampshire5,8312.11×
Indiana5,5510.43×
Wisconsin5,3770.51×
Delaware5,2832.73×
Missouri5,1420.45×
Louisiana4,0980.45×
Kentucky2,7810.32×
Colorado2,6230.24×
Oregon2,4500.3×
Washington, District of Columbia2,3531.12×
Minnesota2,1900.22×
Mississippi1,8470.32×
Arizona1,6690.12×
Arkansas1,3880.24×
Iowa1,3140.23×
Nevada9900.15×
Oklahoma8640.11×
Idaho7820.22×
Utah7670.12×
Kansas6980.13×
West Virginia6130.19×
Hawaii5750.19×
Vermont5410.44×
Nebraska4100.12×
New Mexico3450.1×
Montana2950.15×
Alaska2860.19×
South Dakota1790.11×
North Dakota1420.1×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Freedom Boat Club audience
BrandAffinityCategory
Motorboat7.59×Cars & Mobility
Boat show8.4×Travel & Leisure
Airbnb1.57×Travel & Leisure
Jet ski4.83×Sports
Used car1.74×Cars & Mobility
Tesla Motors2.13×Cars & Mobility
Standup paddleboarding2.92×Sports
PGA Tour1.65×Sports
Life insurance1.88×Business & Career
American Express1.92×Business & Career
Solar power2.3×Home & Garden
Luxury real estate1.94×Business & Career
Lawn mower2.11×Home & Garden
Innovation1.56×Business & Career
Discount Tire1.68×Shopping
Home insurance1.79×Business & Career
Florida Panthers3.44×Sports
New England Patriots1.53×Sports
Angling2.38×Sports
First class travel1.75×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Freedom Boat Club audience
TraitClusterScore
Quality AwarenessPREMIUM1.78
Luxury OrientationPREMIUM1.71
Career OrientationPOWER1.55
TravellingTHRILL1.5
Risk AppetiteTHRILL1.33
Need for SecurityCONSERVATISM1.29

Worldwide distribution

Worldwide audience distribution share by country for Freedom Boat Club
CountryShare
United States95.7%
Canada3.6%
Italy0.4%

See Freedom Boat Club audiences in other countries

More Boats audiences in United States

Frequently asked questions

How many fans does Freedom Boat Club have in United States?

Freedom Boat Club has an estimated audience of 701,178 people in United States, concentrated in Florida and Massachusetts.

What is the gender split and age of Freedom Boat Club fans?

35.5% of Freedom Boat Club fans are female, 64.5% are male, with an average age of 46.8 years.

Which brands do Freedom Boat Club fans like most?

Freedom Boat Club fans show strongest brand affinity for Motorboat (7.59×), Boat show (8.4×), and Airbnb (1.57×) over the country average.

Where do Freedom Boat Club fans live in United States?

Freedom Boat Club fans in United States are most concentrated in Florida (reach 359,868), Massachusetts (reach 46,670), and New York (reach 39,464). These three regions account for the largest share of the active audience.

What other brands do Freedom Boat Club fans also like?

Beyond Freedom Boat Club itself, the audience over-indexes on Boat show (8.4×), Airbnb (1.57×), Jet ski (4.83×), and Used car (1.74×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Freedom Boat Club. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.