French Riviera Audience in United States

French Riviera logo

French Riviera has an estimated audience of 1,152,506 people in United States. 55.6% are female, 44.4% are male, average age 41.9. Top regions: California, Texas, New York. Top brand affinities: Provence-Alpes-Côte d'Azur, Culture, House party, Personal finance, Broadcast engineering.

The average French Riviera fan in United States is 41.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Provence-Alpes-Côte d'Azur, Culture, House party, with strongest over-indexing on Provence-Alpes-Côte d'Azur (33.91× the country average). Demographically, the French Riviera audience skews more female with an average age of 41.9, and over-indexes on personality traits such as Design Affinity, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Region

Demographics of French Riviera fans

Demographic split for French Riviera audience in United States
MetricValue
Female55.6%
Male44.4%
Average age41.9
Estimated audience size1,152,506

Audience persona

The typical French Riviera fan in United States is more female, around 41.9 years old, with strong Design Affinity tendencies and a notable affinity for Provence-Alpes-Côte d'Azur.

Top regions in United States

Top regions ranked by reach for French Riviera in United States
RegionReachAffinity
California178,3131.41×
Texas109,1131.1×
New York107,1611.66×
Florida93,2821.2×
Illinois45,2741.18×
Pennsylvania43,6351.12×
New Jersey43,4301.48×
Georgia38,4421.08×
Virginia35,9681.28×
Massachusetts35,4371.56×
North Carolina35,0401.01×
Ohio32,4170.91×
Michigan29,6790.98×
Washington29,3081.27×
Maryland22,8931.16×
Colorado22,5521.24×
Tennessee20,7490.9×
Arizona20,4980.87×
Indiana17,7880.84×
Minnesota17,3081.05×
Missouri16,7800.9×
South Carolina15,9570.92×
Wisconsin15,4050.89×
Connecticut15,1661.31×
Oregon14,0421.06×
Louisiana13,7720.93×
Kentucky11,9150.82×
Alabama11,7240.73×
Nevada10,8390.97×
Utah10,5991.03×
Oklahoma8,9550.7×
Arkansas7,2900.77×
Kansas7,0690.78×
Iowa7,0660.74×
Washington, District of Columbia6,8111.97×
Mississippi6,3630.67×
Idaho5,4650.95×
New Hampshire5,1121.13×
Hawaii4,948
Nebraska4,4490.77×
Rhode Island4,2931.17×
Maine3,9500.96×
New Mexico3,6440.63×
West Virginia3,6130.67×
Delaware2,9980.94×
Montana2,6260.82×
Vermont1,9900.98×
Alaska1,6130.65×
South Dakota1,5920.6×
North Dakota1,3310.56×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for French Riviera audience
BrandAffinityCategory
Provence-Alpes-Côte d'Azur33.91×Travel & Leisure
Culture1.79×Literature
House party11.06×Home & Garden
Personal finance1.69×Business & Career
Broadcast engineering5.92×Business & Career
Club América5.56×Sports
Cannes17.72×Travel & Leisure
Keith Richards9.7×Music & Radio
Lamp8.29×Music & Radio
Liga MX3.86×Sports
Ynet8.07×News
Paul Thomas Anderson6.33×Movies & TV
Cumbia5.32×Music & Radio
Wikipedia1.9×Internet & Social Media
Bogotá5.08×Travel & Leisure
Guatemala City7.26×Travel & Leisure
Regions of Peru8.66×Travel & Leisure
Vallenato8.94×Travel & Leisure
Patan, Nepal37.39×Travel & Leisure
Diesel3.61×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by French Riviera audience
TraitClusterScore
Design AffinityPREMIUM2.08
Quality AwarenessPREMIUM1.96
TravellingTHRILL1.95
IndulgenceJOY1.74
Luxury OrientationPREMIUM1.61
Community OrientationOPEN1.5

Worldwide distribution

Worldwide audience distribution share by country for French Riviera
CountryShare
France29.6%
Italy11.2%
United States9.6%

See French Riviera audiences in other countries

More Region audiences in United States

Frequently asked questions

How many fans does French Riviera have in United States?

French Riviera has an estimated audience of 1,152,506 people in United States, concentrated in California and Texas.

What is the gender split and age of French Riviera fans?

55.6% of French Riviera fans are female, 44.4% are male, with an average age of 41.9 years.

Which brands do French Riviera fans like most?

French Riviera fans show strongest brand affinity for Provence-Alpes-Côte d'Azur (33.91×), Culture (1.79×), and House party (11.06×) over the country average.

Where do French Riviera fans live in United States?

French Riviera fans in United States are most concentrated in California (reach 178,313), Texas (reach 109,113), and New York (reach 107,161). These three regions account for the largest share of the active audience.

What other brands do French Riviera fans also like?

Beyond French Riviera itself, the audience over-indexes on Culture (1.79×), House party (11.06×), Personal finance (1.69×), and Broadcast engineering (5.92×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for French Riviera. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.