Rascasse Audience Intelligence

Fun Crafts Kids Audience in United States

A data profile of the people who buy, follow and care about Fun Crafts Kids in United States — modelled from more than twelve digital signal sources. Fun Crafts Kids has an estimated audience of 523,097 people in United States.

Fun Crafts Kids has an estimated audience of 523,097 people in United States. 68.0% are female, 32.0% are male, average age 35.9. Top brand affinities: Michaels Stores, Suki Waterhouse, Kate Beckinsale, Jessica Chastain, Red wine.

Top brand affinities include Michaels Stores, Suki Waterhouse, Kate Beckinsale, with strongest over-indexing on Michaels Stores (51.57× the country average).

Demographically, the Fun Crafts Kids audience skews more female with an average age of 35.9, and over-indexes on personality traits such as Convenience Orientation, Luxury Orientation.

The typical Fun Crafts Kids fan in United States is more female, around 35.9 years old, with strong Convenience Orientation tendencies and a notable affinity for Michaels Stores.

Category: Kids & Family · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Fun Crafts Kids profile in United States.

Audience size
523K
in United States
Gender
68.0%
32.0% male
Age
35.9
average years
Country rank
#35674
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Fun Crafts Kids

68.0% are female, 32.0% are male, average age 35.9.

Fig. 02

Gender split

68.0%
Female
32.0%
Male
Demographic split for Fun Crafts Kids audience in United States
MetricValue
Female68.0%
Male32.0%
Average age35.9
Estimated audience size523,097
Fig. 03

Age distribution

Ø 35.9
average years
Age distribution of the Fun Crafts Kids audience in United States
Age bracketShare%
16-1922%
20-2928%
30-3923%
40-4916%
50+11%
Fig. 04

Worldwide distribution

40.2%

of the worldwide Fun Crafts Kids audience comes from United States.

Worldwide audience distribution share by country for Fun Crafts Kids
CountryShare
United States40.2%
Japan11.1%
United Kingdom8.1%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Fun Crafts Kids audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Fun Crafts Kids audience
#·InterestCategoryAffinity×
01Michaels StoresArts & Culture51.57×
02Sushi KingFood & Beverages42.77×
03Suki WaterhouseFashion & Accessoires33.88×
04Jessica ChastainMovies & TV20.00×
05Sam ClaflinMovies & TV20.00×
06Michelin GuideFood & Beverages18.58×
07Kate BeckinsaleMovies & TV18.17×
08White wineFood & Beverages11.24×
09Red wineFood & Beverages11.16×
10Sunday BrunchKids & Family9.84×
11Disneyland ParisTravel & Leisure9.24×
12Laundry detergentHome & Garden6.74×
13Natural foodsFood & Beverages6.31×
14Outback SteakhouseFood & Beverages6.20×
15Summer vacationTravel & Leisure5.05×
16Child developmentBusiness & Career5.05×
17NordstromShopping2.90×
18PinterestInternet & Social Media2.63×
19RecipesFood & Beverages2.19×
20Home improvementHome & Garden2.06×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Fun Crafts Kids audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Fun Crafts Kids audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.90×
Luxury OrientationPREMIUM2.49×
Price SensitivityPREMIUM2.26×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Fun Crafts Kids audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.60×
ExtroversionTHRILL0.65×
TraditionCONSERVATISM0.83×
1.00× baseline
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Fun Crafts Kids. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →