A data profile of the people who buy, follow and care about Glastonbury in United States — modelled from more than twelve digital signal sources. Glastonbury has an estimated audience of 762,284 people in United States.
The average Glastonbury fan in United States is 36.1 years old, more female, and lives primarily in Connecticut.
The audience is concentrated in Connecticut, California, New York.
Top brand affinities include Cara Delevingne, Internet celebrity, Babe Ruth, with strongest over-indexing on Cara Delevingne (58.64× the country average).
Demographically, the Glastonbury audience skews more female with an average age of 36.1, and over-indexes on personality traits such as Patriotism, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Glastonbury fan in United States is more female, around 36.1 years old, with strong Patriotism tendencies and a notable affinity for Cara Delevingne.
The key figures that characterise the Glastonbury profile in United States.
62.3% are female, 37.7% are male, average age 36.1.
| Metric | Value |
|---|---|
| Female | 62.3% |
| Male | 37.7% |
| Average age | 36.1 |
| Estimated audience size | 762,284 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 25% | |
| 20-29 | 23% | |
| 30-39 | 21% | |
| 40-49 | 20% | |
| 50+ | 12% |
of the worldwide Glastonbury audience comes from United States.
| Country | Share |
|---|---|
| United Kingdom | 31.5% |
| United States | 24.4% |
| Japan | 8.6% |
Where the Glastonbury audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Connecticut | ~100K | 19.29× | |
| 02 | Washington, District of Columbia | ~4K | 1.73× | |
| 03 | Massachusetts | ~20K | 1.59× | |
| 04 | New York | ~60K | 1.32× | |
| 05 | Rhode Island | ~3K | 1.24× | |
| 06 | Vermont | ~2K | 1.22× | |
| 07 | California | ~90K | 1.05× | |
| 08 | Maine | ~3K | 0.99× | |
| 09 | Washington | ~10K | 0.94× | |
| 10 | New Hampshire | ~3K | 0.94× | |
| 11 | Oregon | ~8K | 0.92× | |
| 12 | New Jersey | ~20K | 0.84× | |
| 13 | Colorado | ~10K | 0.83× | |
| 14 | Hawaii | ~3K | 0.83× | |
| 15 | Alaska | ~1K | 0.79× | |
| 16 | Virginia | ~10K | 0.78× | |
| 17 | Montana | ~2K | 0.75× | |
| 18 | Illinois | ~20K | 0.74× | |
| 19 | Utah | ~5K | 0.74× | |
| 20 | Maryland | ~9K | 0.72× | |
| 21 | Tennessee | ~10K | 0.71× | |
| 22 | North Dakota | ~1K | 0.69× | |
| 23 | Minnesota | ~7K | 0.68× | |
| 24 | Nevada | ~5K | 0.68× | |
| 25 | Pennsylvania | ~20K | 0.67× | |
| 26 | Arizona | ~10K | 0.67× | |
| 27 | Wisconsin | ~8K | 0.67× | |
| 28 | Delaware | ~1K | 0.67× | |
| 29 | South Dakota | ~1K | 0.67× | |
| 30 | Florida | ~30K | 0.65× | |
| 31 | Idaho | ~2K | 0.65× | |
| 32 | North Carolina | ~10K | 0.64× | |
| 33 | New Mexico | ~2K | 0.63× | |
| 34 | Michigan | ~10K | 0.61× | |
| 35 | Georgia | ~10K | 0.60× | |
| 36 | Missouri | ~7K | 0.60× | |
| 37 | Ohio | ~10K | 0.59× | |
| 38 | West Virginia | ~2K | 0.59× | |
| 39 | Kentucky | ~6K | 0.58× | |
| 40 | Iowa | ~4K | 0.58× | |
| 41 | Nebraska | ~2K | 0.58× | |
| 42 | Texas | ~40K | 0.57× | |
| 43 | Indiana | ~8K | 0.57× | |
| 44 | South Carolina | ~7K | 0.57× | |
| 45 | Kansas | ~3K | 0.57× | |
| 46 | Alabama | ~6K | 0.56× | |
| 47 | Oklahoma | ~5K | 0.56× | |
| 48 | Arkansas | ~3K | 0.55× | |
| 49 | Louisiana | ~5K | 0.54× | |
| 50 | Mississippi | ~3K | 0.53× |
The strongest cross-interests of the Glastonbury audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Cara Delevingne | Fashion & Accessoires | 58.64× | ||
| 02 | WolfPack | Movies & TV | 44.24× | ||
| 03 | Edinburgh Castle | Travel & Leisure | 39.49× | ||
| 04 | The Shard | Travel & Leisure | 39.49× | ||
| 05 | Tower Bridge | Travel & Leisure | 36.20× | ||
| 06 | Tower of London | Travel & Leisure | 35.47× | ||
| 07 | Fright Night | Movies & TV | 33.41× | ||
| 08 | Joe DiMaggio | Sports | 29.86× | ||
| 09 | Sarah Connor | Music & Radio | 29.17× | ||
| 10 | Babe Ruth | Sports | 21.77× | ||
| 11 | London Eye | Travel & Leisure | 17.57× | ||
| 12 | Internet celebrity | Internet & Social Media | 12.82× | ||
| 13 | Jeffree Star | Beauty & Wellness | 10.17× | ||
| 14 | British Museum | Arts & Culture | 9.64× | ||
| 15 | Zara Larsson | Music & Radio | 8.07× | ||
| 16 | Progressive rock | Music & Radio | 6.47× | ||
| 17 | Sustainable energy | Home & Garden | 4.77× | ||
| 18 | Renewable energy | Business & Career | 4.19× | ||
| 19 | Planet Fitness | Sports | 3.00× | ||
| 20 | Mortgage loans | Business & Career | 2.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.60× | |
| Family Orientation | CONSERVATISM | 2.23× | |
| Sustainability | BALANCE | 2.01× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.82× | |
| Healthy Lifestyle | BALANCE | 0.87× | |
| Pet Ownership | JOY | 0.90× |
Glastonbury has an estimated audience of 762,284 people in United States, concentrated in Connecticut and California.
62.3% of Glastonbury fans are female, 37.7% are male, with an average age of 36.1 years.
Glastonbury fans show strongest brand affinity for Cara Delevingne (58.64×), Internet celebrity (12.82×), and Babe Ruth (21.77×) over the country average.
Glastonbury fans in United States are most concentrated in Connecticut (reach ~100K), California (reach ~90K), and New York (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Glastonbury itself, the audience over-indexes on Internet celebrity (12.82×), Babe Ruth (21.77×), Joe DiMaggio (29.86×), and Fright Night (33.41×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Glastonbury. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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