Global Poker Audience in United States

Global Poker has an estimated audience of 338,509 people in United States. 33.8% are female, 66.2% are male, average age 32.1. Top regions: California, Texas, Florida. Top brand affinities: Lulu 黃路梓茵, John Havlicek, Combat sport, Nationality, REC TEC Grills.
The average Global Poker fan in United States is 32.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Lulu 黃路梓茵, John Havlicek, Combat sport, with strongest over-indexing on Lulu 黃路梓茵 (4.65× the country average). Demographically, the Global Poker audience skews more male with an average age of 32.1, and over-indexes on personality traits such as Luxury Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Games · Type: Video / Board Game
Demographics of Global Poker fans
| Metric | Value |
|---|---|
| Female | 33.8% |
| Male | 66.2% |
| Average age | 32.1 |
| Estimated audience size | 338,509 |
Audience persona
The typical Global Poker fan in United States is more male, around 32.1 years old, with strong Luxury Orientation tendencies and a notable affinity for Lulu 黃路梓茵.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 27,775 | 0.75× |
| Texas | 21,346 | 0.73× |
| Florida | 18,630 | 0.81× |
| Ohio | 15,178 | 1.46× |
| New York | 14,007 | 0.74× |
| Indiana | 11,306 | 1.83× |
| Illinois | 10,665 | 0.95× |
| Missouri | 9,951 | 1.82× |
| Minnesota | 9,446 | 1.95× |
| Georgia | 8,696 | 0.83× |
| North Carolina | 8,206 | 0.81× |
| Tennessee | 7,819 | 1.15× |
| Alabama | 7,347 | 1.55× |
| Arizona | 7,003 | 1.01× |
| Arkansas | 6,868 | 2.46× |
| Colorado | 6,773 | 1.27× |
| Kentucky | 6,071 | 1.43× |
| Louisiana | 5,997 | 1.37× |
| Oklahoma | 5,929 | 1.58× |
| Pennsylvania | 5,757 | 0.51× |
| Iowa | 5,519 | 1.98× |
| Virginia | 5,133 | 0.62× |
| Wisconsin | 4,997 | 0.98× |
| Mississippi | 4,674 | 1.68× |
| South Carolina | 4,536 | 0.89× |
| Massachusetts | 4,369 | 0.66× |
| Kansas | 3,998 | 1.5× |
| Oregon | 3,963 | 1.02× |
| Maryland | 3,177 | 0.55× |
| Nevada | 2,800 | 0.86× |
| Utah | 2,166 | 0.71× |
| West Virginia | 2,113 | 1.34× |
| Nebraska | 2,084 | 1.23× |
| New Mexico | 2,073 | 1.22× |
| New Jersey | 1,954 | 0.23× |
| New Hampshire | 1,402 | 1.05× |
| North Dakota | 1,362 | 1.96× |
| Maine | 1,225 | 1.01× |
| Rhode Island | 876 | 0.81× |
| Connecticut | 802 | 0.24× |
| Hawaii | 736 | 0.51× |
| Wyoming | 669 | 1.33× |
| Vermont | 648 | 1.09× |
| South Dakota | 630 | 0.81× |
| Alaska | 566 | 0.78× |
| Delaware | 480 | 0.51× |
| Michigan | 424 | 0.05× |
| Washington | 312 | 0.05× |
| Washington, District of Columbia | 185 | 0.18× |
| Idaho | 117 | 0.07× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Lulu 黃路梓茵 | 4.65× | Movies & TV |
| John Havlicek | 23.43× | Sports |
| Combat sport | 2.09× | Sports |
| Nationality | 2.7× | Politics & Society |
| REC TEC Grills | 17.22× | Sports |
| JDSU | 2.43× | Business & Career |
| Nebraska Cornhuskers football | 2.72× | Sports |
| UK garage | 3.46× | Music & Radio |
| Home staging | 3.1× | Home & Garden |
| Keen (shoe company) | 3.82× | Fashion & Accessoires |
| Racing | 1.5× | Cars & Mobility |
| Guillermo Francella | 20.28× | Movies & TV |
| Electrolyte | 2.46× | Health |
| Keenan Allen | 3.4× | Sports |
| Shiba Inu | 3.53× | Pets & Animals |
| Captain America (1990 film) | 2.09× | Movies & TV |
| Charlamagne Tha God | 4.28× | Movies & TV |
| Iriana Joko Widodo | 81.09× | Politics & Society |
| Corona (band) | 2.45× | Music & Radio |
| Elsword | 6.72× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 3.29 |
| LGBTQ+ Identity | OPEN | 1.73 |
| Pet Ownership | JOY | 1.44 |
| Patriotism | CONSERVATISM | 1.36 |
| Risk Appetite | THRILL | 1.23 |
| Urban Lifestyle | OPEN | 1.19 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 78.7% |
| Japan | 5.4% |
| Brazil | 5.2% |
See Global Poker audiences in other countries
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Frequently asked questions
How many fans does Global Poker have in United States?
Global Poker has an estimated audience of 338,509 people in United States, concentrated in California and Texas.
What is the gender split and age of Global Poker fans?
33.8% of Global Poker fans are female, 66.2% are male, with an average age of 32.1 years.
Which brands do Global Poker fans like most?
Global Poker fans show strongest brand affinity for Lulu 黃路梓茵 (4.65×), John Havlicek (23.43×), and Combat sport (2.09×) over the country average.
Where do Global Poker fans live in United States?
Global Poker fans in United States are most concentrated in California (reach 27,775), Texas (reach 21,346), and Florida (reach 18,630). These three regions account for the largest share of the active audience.
What other brands do Global Poker fans also like?
Beyond Global Poker itself, the audience over-indexes on John Havlicek (23.43×), Combat sport (2.09×), Nationality (2.7×), and REC TEC Grills (17.22×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Global Poker. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.