Golf Digest Audience in United States

Golf Digest logo

Golf Digest has an estimated audience of 760,235 people in United States. 35.0% are female, 65.0% are male, average age 36.5. Top regions: California, Florida, Texas. Top brand affinities: Alaska, Product design, Minnesota, Nebraska, JDSU.

The average Golf Digest fan in United States is 36.5 years old, more male, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Alaska, Product design, Minnesota, with strongest over-indexing on Alaska (3.14× the country average). Demographically, the Golf Digest audience skews more male with an average age of 36.5, and over-indexes on personality traits such as Luxury Orientation, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Website / Newspaper / Magazine

Demographics of Golf Digest fans

Demographic split for Golf Digest audience in United States
MetricValue
Female35.0%
Male65.0%
Average age36.5
Estimated audience size760,235

Audience persona

The typical Golf Digest fan in United States is more male, around 36.5 years old, with strong Luxury Orientation tendencies and a notable affinity for Alaska.

Top regions in United States

Top regions ranked by reach for Golf Digest in United States
RegionReachAffinity
California53,2970.64×
Florida46,1130.9×
Texas42,5740.65×
New York42,1840.99×
North Carolina33,2721.45×
Pennsylvania29,8931.17×
Illinois29,1681.15×
Ohio24,5671.05×
Georgia21,4530.92×
Michigan21,2331.07×
Virginia18,1720.98×
Tennessee18,1401.19×
Massachusetts17,3611.16×
South Carolina16,1111.41×
Colorado15,0061.25×
New Jersey14,5900.75×
Indiana13,915
Missouri13,7201.12×
Arizona13,6400.88×
Alabama13,0411.23×
Kansas12,8832.15×
Connecticut12,7711.67×
Minnesota12,5241.15×
Wisconsin12,1941.07×
Washington11,0690.73×
Maryland10,8640.83×
Kentucky10,8601.14×
Oregon10,5671.21×
Oklahoma6,9750.83×
Louisiana6,7120.68×
Hawaii6,545
Iowa6,0720.97×
Utah5,0870.75×
Mississippi4,9130.78×
Nevada4,8080.65×
Arkansas4,3650.7×
Nebraska4,0111.05×
New Hampshire3,2401.08×
West Virginia2,9920.85×
Idaho2,6260.69×
Rhode Island2,6171.08×
Washington, District of Columbia2,5451.11×
Maine2,4780.91×
Montana2,4531.16×
Delaware2,097
New Mexico1,7270.45×
South Dakota1,1250.64×
Wyoming1,1200.99×
North Dakota1,0750.69×
Vermont9290.7×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Golf Digest audience
BrandAffinityCategory
Alaska3.14×Travel & Leisure
Product design2.55×Business & Career
Minnesota1.84×Travel & Leisure
Nebraska2.65×Travel & Leisure
JDSU2.74×Business & Career
Staycation2.77×Home & Garden
Bank account1.67×Business & Career
Sinaloa2.45×Travel & Leisure
Home staging3.17×Home & Garden
Kansas1.53×Travel & Leisure
Google Analytics2.85×Internet & Social Media
Consequence (rapper)3.62×Music & Radio
Justice1.51×Politics & Society
Kerang3.31×Travel & Leisure
Noodle (Gorillaz)1.69×Music & Radio
Graham Greene (actor)2.85×
Sailor2.08×Travel & Leisure
Kerala2.66×Travel & Leisure
Graham Greene2.45×Literature
9NEWS (KUSA)1.93×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Golf Digest audience
TraitClusterScore
Luxury OrientationPREMIUM1.91
Sports ActivityPOWER1.45
Family OrientationCONSERVATISM1.43
Quality AwarenessPREMIUM1.3
LGBTQ+ IdentityOPEN1.23
Early Adopter MentalityPOWER1.21

Worldwide distribution

Worldwide audience distribution share by country for Golf Digest
CountryShare
United States29.9%
Japan25.3%
China14.0%

See Golf Digest audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does Golf Digest have in United States?

Golf Digest has an estimated audience of 760,235 people in United States, concentrated in California and Florida.

What is the gender split and age of Golf Digest fans?

35.0% of Golf Digest fans are female, 65.0% are male, with an average age of 36.5 years.

Which brands do Golf Digest fans like most?

Golf Digest fans show strongest brand affinity for Alaska (3.14×), Product design (2.55×), and Minnesota (1.84×) over the country average.

Where do Golf Digest fans live in United States?

Golf Digest fans in United States are most concentrated in California (reach 53,297), Florida (reach 46,113), and Texas (reach 42,574). These three regions account for the largest share of the active audience.

What other brands do Golf Digest fans also like?

Beyond Golf Digest itself, the audience over-indexes on Product design (2.55×), Minnesota (1.84×), Nebraska (2.65×), and JDSU (2.74×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Golf Digest. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.