Gridiron (cooking) Audience in United States

Gridiron (cooking) has an estimated audience of 883,226 people in United States. 52.0% are female, 48.0% are male, average age 44.4. Top regions: California, Texas, New York. Top brand affinities: Pillow, 3D printing, Minnesota, Alaska, Whataburger.
The average Gridiron (cooking) fan in United States is 44.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Pillow, 3D printing, Minnesota, with strongest over-indexing on Pillow (3.27× the country average). Demographically, the Gridiron (cooking) audience skews balanced with an average age of 44.4, and over-indexes on personality traits such as Convenience Orientation, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Food & Beverages · Type: Topic
Demographics of Gridiron (cooking) fans
| Metric | Value |
|---|---|
| Female | 52.0% |
| Male | 48.0% |
| Average age | 44.4 |
| Estimated audience size | 883,226 |
Audience persona
The typical Gridiron (cooking) fan in United States is balanced, around 44.4 years old, with strong Convenience Orientation tendencies and a notable affinity for Pillow.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 102,167 | 1.05× |
| Texas | 62,640 | 0.82× |
| New York | 42,554 | 0.86× |
| Florida | 40,367 | 0.68× |
| Pennsylvania | 29,139 | 0.98× |
| Michigan | 25,825 | 1.12× |
| Maine | 25,311 | 8× |
| Alabama | 24,304 | 1.97× |
| Illinois | 24,202 | 0.82× |
| Ohio | 23,609 | 0.87× |
| Georgia | 22,673 | 0.83× |
| Massachusetts | 22,617 | 1.3× |
| North Carolina | 22,323 | 0.84× |
| Washington | 20,252 | 1.14× |
| New Jersey | 19,329 | 0.86× |
| Virginia | 18,782 | 0.87× |
| Arizona | 14,634 | 0.81× |
| Maryland | 13,206 | 0.87× |
| Indiana | 11,594 | 0.72× |
| Tennessee | 11,452 | 0.65× |
| Missouri | 10,934 | 0.77× |
| Oregon | 10,897 | 1.08× |
| Colorado | 10,733 | 0.77× |
| Wisconsin | 10,242 | 0.77× |
| Minnesota | 9,896 | 0.78× |
| South Carolina | 9,781 | 0.74× |
| Connecticut | 8,680 | 0.98× |
| Louisiana | 8,526 | 0.75× |
| Oklahoma | 8,090 | 0.82× |
| Utah | 7,531 | 0.95× |
| Kentucky | 7,077 | 0.64× |
| Iowa | 6,337 | 0.87× |
| Rhode Island | 5,959 | 2.12× |
| Nevada | 5,440 | 0.64× |
| Arkansas | 5,090 | 0.7× |
| Mississippi | 5,014 | 0.69× |
| Kansas | 4,915 | 0.71× |
| Idaho | 4,065 | 0.92× |
| Washington, District of Columbia | 3,143 | 1.18× |
| Hawaii | 2,985 | 0.79× |
| New Mexico | 2,979 | 0.67× |
| New Hampshire | 2,815 | 0.81× |
| Nebraska | 2,544 | 0.57× |
| West Virginia | 2,037 | 0.5× |
| Delaware | 1,919 | 0.79× |
| Montana | 1,772 | 0.72× |
| Vermont | 1,337 | 0.86× |
| North Dakota | 1,208 | 0.67× |
| Alaska | 1,180 | 0.62× |
| South Dakota | 1,044 | 0.51× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Pillow | 3.27× | Home & Garden |
| 3D printing | 3.08× | Technology & Electronics |
| Minnesota | 2.03× | Travel & Leisure |
| Alaska | 1.53× | Travel & Leisure |
| Whataburger | 1.56× | Food & Beverages |
| Nebraska | 2.39× | Travel & Leisure |
| Boracay | 7.85× | Travel & Leisure |
| Litter box | 1.68× | Pets & Animals |
| MK | 3.23× | Music & Radio |
| Sinaloa | 2.34× | Travel & Leisure |
| English literature | 4.33× | Literature |
| Justice | 1.73× | Politics & Society |
| Public speaking | 2.1× | Politics & Society |
| Saving | 1.56× | Business & Career |
| N1 road (South Africa) | 2.07× | Travel & Leisure |
| JTV (Indonesia) | 2.23× | |
| Mortgage insurance | 1.87× | Business & Career |
| Colorado River | 2.59× | Travel & Leisure |
| Flash memory | 1.6× | Technology & Electronics |
| International University of Business Agriculture and Technology | 4.2× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Convenience Orientation | PREMIUM | 2.91 |
| Career Orientation | POWER | 2.79 |
| Community Orientation | OPEN | 1.96 |
| DIY Mentality | THRILL | 1.95 |
| Price Sensitivity | PREMIUM | 1.88 |
| Design Affinity | PREMIUM | 1.67 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 43.4% |
| France | 17.6% |
| Spain | 14.1% |
See Gridiron (cooking) audiences in other countries
More Food & Beverages audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Gridiron (cooking) have in United States?
Gridiron (cooking) has an estimated audience of 883,226 people in United States, concentrated in California and Texas.
What is the gender split and age of Gridiron (cooking) fans?
52.0% of Gridiron (cooking) fans are female, 48.0% are male, with an average age of 44.4 years.
Which brands do Gridiron (cooking) fans like most?
Gridiron (cooking) fans show strongest brand affinity for Pillow (3.27×), 3D printing (3.08×), and Minnesota (2.03×) over the country average.
Where do Gridiron (cooking) fans live in United States?
Gridiron (cooking) fans in United States are most concentrated in California (reach 102,167), Texas (reach 62,640), and New York (reach 42,554). These three regions account for the largest share of the active audience.
What other brands do Gridiron (cooking) fans also like?
Beyond Gridiron (cooking) itself, the audience over-indexes on 3D printing (3.08×), Minnesota (2.03×), Alaska (1.53×), and Whataburger (1.56×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Gridiron (cooking). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.