Gridiron (cooking) Audience in United States

Gridiron (cooking) logo

Gridiron (cooking) has an estimated audience of 883,226 people in United States. 52.0% are female, 48.0% are male, average age 44.4. Top regions: California, Texas, New York. Top brand affinities: Pillow, 3D printing, Minnesota, Alaska, Whataburger.

The average Gridiron (cooking) fan in United States is 44.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Pillow, 3D printing, Minnesota, with strongest over-indexing on Pillow (3.27× the country average). Demographically, the Gridiron (cooking) audience skews balanced with an average age of 44.4, and over-indexes on personality traits such as Convenience Orientation, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic

Demographics of Gridiron (cooking) fans

Demographic split for Gridiron (cooking) audience in United States
MetricValue
Female52.0%
Male48.0%
Average age44.4
Estimated audience size883,226

Audience persona

The typical Gridiron (cooking) fan in United States is balanced, around 44.4 years old, with strong Convenience Orientation tendencies and a notable affinity for Pillow.

Top regions in United States

Top regions ranked by reach for Gridiron (cooking) in United States
RegionReachAffinity
California102,1671.05×
Texas62,6400.82×
New York42,5540.86×
Florida40,3670.68×
Pennsylvania29,1390.98×
Michigan25,8251.12×
Maine25,311
Alabama24,3041.97×
Illinois24,2020.82×
Ohio23,6090.87×
Georgia22,6730.83×
Massachusetts22,6171.3×
North Carolina22,3230.84×
Washington20,2521.14×
New Jersey19,3290.86×
Virginia18,7820.87×
Arizona14,6340.81×
Maryland13,2060.87×
Indiana11,5940.72×
Tennessee11,4520.65×
Missouri10,9340.77×
Oregon10,8971.08×
Colorado10,7330.77×
Wisconsin10,2420.77×
Minnesota9,8960.78×
South Carolina9,7810.74×
Connecticut8,6800.98×
Louisiana8,5260.75×
Oklahoma8,0900.82×
Utah7,5310.95×
Kentucky7,0770.64×
Iowa6,3370.87×
Rhode Island5,9592.12×
Nevada5,4400.64×
Arkansas5,0900.7×
Mississippi5,0140.69×
Kansas4,9150.71×
Idaho4,0650.92×
Washington, District of Columbia3,1431.18×
Hawaii2,9850.79×
New Mexico2,9790.67×
New Hampshire2,8150.81×
Nebraska2,5440.57×
West Virginia2,0370.5×
Delaware1,9190.79×
Montana1,7720.72×
Vermont1,3370.86×
North Dakota1,2080.67×
Alaska1,1800.62×
South Dakota1,0440.51×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Gridiron (cooking) audience
BrandAffinityCategory
Pillow3.27×Home & Garden
3D printing3.08×Technology & Electronics
Minnesota2.03×Travel & Leisure
Alaska1.53×Travel & Leisure
Whataburger1.56×Food & Beverages
Nebraska2.39×Travel & Leisure
Boracay7.85×Travel & Leisure
Litter box1.68×Pets & Animals
MK3.23×Music & Radio
Sinaloa2.34×Travel & Leisure
English literature4.33×Literature
Justice1.73×Politics & Society
Public speaking2.1×Politics & Society
Saving1.56×Business & Career
N1 road (South Africa)2.07×Travel & Leisure
JTV (Indonesia)2.23×
Mortgage insurance1.87×Business & Career
Colorado River2.59×Travel & Leisure
Flash memory1.6×Technology & Electronics
International University of Business Agriculture and Technology4.2×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Gridiron (cooking) audience
TraitClusterScore
Convenience OrientationPREMIUM2.91
Career OrientationPOWER2.79
Community OrientationOPEN1.96
DIY MentalityTHRILL1.95
Price SensitivityPREMIUM1.88
Design AffinityPREMIUM1.67

Worldwide distribution

Worldwide audience distribution share by country for Gridiron (cooking)
CountryShare
United States43.4%
France17.6%
Spain14.1%

See Gridiron (cooking) audiences in other countries

More Food & Beverages audiences in United States

Frequently asked questions

How many fans does Gridiron (cooking) have in United States?

Gridiron (cooking) has an estimated audience of 883,226 people in United States, concentrated in California and Texas.

What is the gender split and age of Gridiron (cooking) fans?

52.0% of Gridiron (cooking) fans are female, 48.0% are male, with an average age of 44.4 years.

Which brands do Gridiron (cooking) fans like most?

Gridiron (cooking) fans show strongest brand affinity for Pillow (3.27×), 3D printing (3.08×), and Minnesota (2.03×) over the country average.

Where do Gridiron (cooking) fans live in United States?

Gridiron (cooking) fans in United States are most concentrated in California (reach 102,167), Texas (reach 62,640), and New York (reach 42,554). These three regions account for the largest share of the active audience.

What other brands do Gridiron (cooking) fans also like?

Beyond Gridiron (cooking) itself, the audience over-indexes on 3D printing (3.08×), Minnesota (2.03×), Alaska (1.53×), and Whataburger (1.56×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Gridiron (cooking). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.