Rascasse Audience Intelligence

Gustavo Petro Audience in United States

A data profile of the people who buy, follow and care about Gustavo Petro in United States — modelled from more than twelve digital signal sources. Gustavo Petro has an estimated audience of 613,196 people in United States.

#189among Politician in United States#7695among Person in United States#1866in Politics & Society

The average Gustavo Petro fan in United States is 36.3 years old, balanced, and lives primarily in Florida.

The audience is concentrated in Florida, California, New York.

Top brand affinities include FIFA World Cup, AS Monaco FC, Las Vegas, with strongest over-indexing on FIFA World Cup (3.96× the country average).

Demographically, the Gustavo Petro audience skews balanced with an average age of 36.3, and over-indexes on personality traits such as Need for Security, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Gustavo Petro fan in United States is balanced, around 36.3 years old, with strong Need for Security tendencies and a notable affinity for FIFA World Cup.

Category: Politics & Society · Type: Person · Subtype: Politician

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Gustavo Petro profile in United States.

Audience size
613K
in United States
Gender
46.6%♀
53.4% male
Age
36.3
average years
Country rank
#32378
Person in United States
Fig. 01

Search interest · 12-month trend

+81%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Gustavo Petro fans

46.6% are female, 53.4% are male, average age 36.3.

Fig. 02

Gender split

46.6%
Female
53.4%
Male
Demographic split for Gustavo Petro audience in United States
MetricValue
Female46.6%
Male53.4%
Average age36.3
Estimated audience size613,196
Fig. 03

Age distribution

Ø 36.3
average years
Age distribution of the Gustavo Petro audience in United States
Age bracketShare%
16-1925%
20-2923%
30-3921%
40-4918%
50+14%
Fig. 04

Worldwide distribution

9.9%

of the worldwide Gustavo Petro audience comes from United States.

Worldwide audience distribution share by country for Gustavo Petro
CountryShare
Colombia62.3%
United States9.9%
Brazil6.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Gustavo Petro audience in United States is strongest.

Fig. 05

Top regions by affinity

Gustavo Petro fans by region: top regions in United States
#RegionReachAffinity×
01Florida~100K3.65×
02Washington, District of Columbia~4K2.70×
03New Jersey~30K2.33×
04New York~70K2.12×
05Connecticut~9K1.62×
06Massachusetts~20K1.49×
07Texas~60K1.30×
08Rhode Island~2K1.30×
09Virginia~20K1.29×
10Maryland~10K1.28×
11California~80K1.26×
12Georgia~20K1.25×
13Illinois~20K1.19×
14Utah~5K1.08×
15Nevada~6K1.07×
16North Carolina~20K1.02×
17Colorado~9K0.98×
18Delaware~1K0.96×
19South Carolina~8K0.95×
20Pennsylvania~20K0.93×
21Washington~10K0.93×
22New Hampshire~2K0.91×
23Vermont<1K0.91×
24New Mexico~2K0.90×
25Nebraska~2K0.85×
26Arizona~10K0.84×
27Alaska<1K0.84×
28Kansas~4K0.82×
29Maine~2K0.81×
30Oregon~5K0.80×
31North Dakota<1K0.79×
32Indiana~8K0.78×
33South Dakota~1K0.78×
34Minnesota~6K0.77×
35Oklahoma~5K0.77×
36Idaho~2K0.77×
37Montana~1K0.77×
38Hawaii~2K0.76×
39Louisiana~5K0.74×
40Kentucky~5K0.74×
41Tennessee~8K0.73×
42Wisconsin~6K0.72×
43West Virginia~2K0.71×
44Missouri~6K0.69×
45Iowa~3K0.69×
46Ohio~10K0.68×
47Arkansas~3K0.68×
48Alabama~5K0.67×
49Mississippi~3K0.67×
50Michigan~9K0.66×
Fig. 06

Affinity by region

Affinity by region — Gustavo Petro, United States
0.66×1.00×3.65×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Gustavo Petro audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Gustavo Petro audience
#·InterestCategoryAffinity×
01Udinese CalcioSports53.92×
02AS Monaco FCSports42.13×
03Everton F.C.Sports22.22×
04Copa LibertadoresSports17.79×
05El PaísNews13.62×
06Atlético MadridSports9.50×
07NutellaFood & Beverages9.33×
08BarcelonaTravel & Leisure8.73×
09MadridTravel & Leisure8.60×
10La LigaSports7.09×
11ShakiraMusic & Radio6.73×
12Las VegasTravel & Leisure4.42×
13FIFA World CupSports3.96×
14Real Madrid C.F.Sports3.90×
15United Parcel ServiceBusiness & Career2.88×
16T-MobileTechnology & Electronics2.18×
17SmartphonesTechnology & Electronics1.70×
18CookingFood & Beverages1.55×
19XInternet & Social Media1.55×
20Alcoholic beveragesFood & Beverages1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Gustavo Petro audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Gustavo Petro audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.77×
SpiritualityBALANCE1.52×
Urban LifestyleOPEN1.41×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Gustavo Petro audience · Rather not
TraitClusterDeviationScore
Community OrientationOPEN0.51×
Family OrientationCONSERVATISM0.56×
Pet OwnershipJOY0.70×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Gustavo Petro have in United States?

Gustavo Petro has an estimated audience of 613,196 people in United States, concentrated in Florida and California.

02

What is the gender split and age of Gustavo Petro fans?

46.6% of Gustavo Petro fans are female, 53.4% are male, with an average age of 36.3 years.

03

Which brands do Gustavo Petro fans like most?

Gustavo Petro fans show strongest brand affinity for FIFA World Cup (3.96×), AS Monaco FC (42.13×), and Las Vegas (4.42×) over the country average.

04

Where do Gustavo Petro fans live in United States?

Gustavo Petro fans in United States are most concentrated in Florida (reach ~100K), California (reach ~80K), and New York (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Gustavo Petro fans also like?

Beyond Gustavo Petro itself, the audience over-indexes on AS Monaco FC (42.13×), Las Vegas (4.42×), Everton F.C. (22.22×), and Real Madrid C.F. (3.9×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Gustavo Petro. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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