Hamburg Audience in United States
Hamburg has an estimated audience of 411,752 people in United States. 53.2% are female, 46.8% are male, average age 42.0. Top regions: California, New York, Pennsylvania. Top brand affinities: Animal Crossing: City Folk, Petróleo, Design Hotels, Nantes, Mainfest.
The average Hamburg fan in United States is 42.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Pennsylvania. Top brand affinities include Animal Crossing: City Folk, Petróleo, Design Hotels, with strongest over-indexing on Animal Crossing: City Folk (110.96× the country average). Demographically, the Hamburg audience skews balanced with an average age of 42.0, and over-indexes on personality traits such as Patriotism, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Hamburg fans
| Metric | Value |
|---|---|
| Female | 53.2% |
| Male | 46.8% |
| Average age | 42.0 |
| Estimated audience size | 411,752 |
Audience persona
The typical Hamburg fan in United States is balanced, around 42.0 years old, with strong Patriotism tendencies and a notable affinity for Animal Crossing: City Folk.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 54,560 | 1.2× |
| New York | 53,223 | 2.31× |
| Pennsylvania | 32,590 | 2.35× |
| Texas | 30,090 | 0.85× |
| Florida | 26,953 | 0.97× |
| New Jersey | 19,242 | 1.84× |
| Illinois | 14,675 | 1.07× |
| Virginia | 12,047 | 1.2× |
| Georgia | 10,665 | 0.84× |
| North Carolina | 10,203 | 0.82× |
| Massachusetts | 10,174 | 1.25× |
| Washington | 9,932 | 1.2× |
| Michigan | 9,390 | 0.87× |
| Ohio | 9,204 | 0.73× |
| Kentucky | 7,878 | 1.53× |
| Maryland | 6,806 | 0.96× |
| Minnesota | 6,625 | 1.12× |
| Colorado | 6,551 | 1.01× |
| Arizona | 6,481 | 0.77× |
| Tennessee | 6,282 | 0.76× |
| Missouri | 5,901 | 0.89× |
| Wisconsin | 5,775 | 0.93× |
| Indiana | 5,675 | 0.75× |
| Oregon | 5,097 | 1.08× |
| Arkansas | 4,719 | 1.39× |
| South Carolina | 4,713 | 0.76× |
| Iowa | 4,499 | 1.33× |
| Connecticut | 4,255 | 1.03× |
| Louisiana | 4,120 | 0.78× |
| Alabama | 3,809 | 0.66× |
| Utah | 3,192 | 0.87× |
| Nevada | 3,153 | 0.79× |
| Oklahoma | 2,942 | 0.64× |
| Washington, District of Columbia | 2,799 | 2.26× |
| Kansas | 2,542 | 0.78× |
| Nebraska | 2,012 | 0.97× |
| Mississippi | 1,968 | 0.58× |
| Maine | 1,673 | 1.13× |
| Hawaii | 1,519 | 0.86× |
| New Hampshire | 1,507 | 0.93× |
| Idaho | 1,475 | 0.71× |
| New Mexico | 1,289 | 0.62× |
| Rhode Island | 1,193 | 0.91× |
| West Virginia | 1,181 | 0.62× |
| Delaware | 822 | 0.72× |
| Vermont | 806 | 1.11× |
| Montana | 726 | 0.64× |
| Alaska | 709 | 0.8× |
| South Dakota | 556 | 0.58× |
| North Dakota | 505 | 0.6× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Animal Crossing: City Folk | 110.96× | Games |
| Petróleo | 14.35× | Cars & Mobility |
| Design Hotels | 98.57× | Travel & Leisure |
| Nantes | 35.51× | Travel & Leisure |
| Mainfest | 16.8× | Travel & Leisure |
| Schleswig-Holstein | 80.4× | Travel & Leisure |
| Spirituality | 4.14× | Health |
| Social networking service | 3.18× | Technology & Electronics |
| Mannings | 50.64× | Shopping |
| Teacher | 3.41× | Business & Career |
| Sprayground | 13.43× | Fashion & Accessoires |
| Meditation | 3.18× | Health |
| Rouses | 13.87× | Shopping |
| Brain | 3.12× | Health |
| Consciousness | 4.2× | Health |
| Frankfurt | 16.8× | Travel & Leisure |
| Reality | 3.47× | Politics & Society |
| Gravity (company) | 22.93× | Business & Career |
| Invention | 4.09× | Business & Career |
| Body modification | 4.73× | Beauty & Wellness |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 3.03 |
| Design Affinity | PREMIUM | 1.67 |
| Travelling | THRILL | 1.61 |
| Luxury Orientation | PREMIUM | 1.53 |
| Sustainability | BALANCE | 1.43 |
| Community Orientation | OPEN | 1.38 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 55.6% |
| United States | 4.6% |
| Austria | 3.7% |
See Hamburg audiences in other countries
More City audiences in United States
- New York City (93,869,939)
- Los Angeles (66,608,048)
- Las Vegas (43,767,386)
- Chicago (42,550,164)
- Atlanta (37,609,553)
Frequently asked questions
How many fans does Hamburg have in United States?
Hamburg has an estimated audience of 411,752 people in United States, concentrated in California and New York.
What is the gender split and age of Hamburg fans?
53.2% of Hamburg fans are female, 46.8% are male, with an average age of 42.0 years.
Which brands do Hamburg fans like most?
Hamburg fans show strongest brand affinity for Animal Crossing: City Folk (110.96×), Petróleo (14.35×), and Design Hotels (98.57×) over the country average.
Where do Hamburg fans live in United States?
Hamburg fans in United States are most concentrated in California (reach 54,560), New York (reach 53,223), and Pennsylvania (reach 32,590). These three regions account for the largest share of the active audience.
What other brands do Hamburg fans also like?
Beyond Hamburg itself, the audience over-indexes on Petróleo (14.35×), Design Hotels (98.57×), Nantes (35.51×), and Mainfest (16.8×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Hamburg. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.