A data profile of the people who buy, follow and care about Harvey Milk in United States — modelled from more than twelve digital signal sources. Harvey Milk has an estimated audience of 661,194 people in United States.
The average Harvey Milk fan in United States is 40.8 years old, balanced, and lives primarily in California.
The audience is concentrated in California, New York, Texas.
Top brand affinities include Ruby Rose, Boy George, Elizabeth Taylor, with strongest over-indexing on Ruby Rose (88.68× the country average).
Demographically, the Harvey Milk audience skews balanced with an average age of 40.8, and over-indexes on personality traits such as Spirituality, Individualism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Harvey Milk fan in United States is balanced, around 40.8 years old, with strong Spirituality tendencies and a notable affinity for Ruby Rose.
The key figures that characterise the Harvey Milk profile in United States.
49.4% are female, 50.6% are male, average age 40.8.
| Metric | Value |
|---|---|
| Female | 49.4% |
| Male | 50.6% |
| Average age | 40.8 |
| Estimated audience size | 661,194 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 20% | |
| 20-29 | 16% | |
| 30-39 | 16% | |
| 40-49 | 19% | |
| 50+ | 28% |
of the worldwide Harvey Milk audience comes from United States.
| Country | Share |
|---|---|
| United States | 66.6% |
| France | 7.4% |
| United Kingdom | 5.1% |
Where the Harvey Milk audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Utah | ~30K | 3.02× | |
| 02 | Oregon | ~20K | 1.99× | |
| 03 | California | ~200K | 1.91× | |
| 04 | Washington, District of Columbia | ~5K | 1.58× | |
| 05 | Massachusetts | ~30K | 1.33× | |
| 06 | Washington | ~30K | 1.28× | |
| 07 | Vermont | ~2K | 1.21× | |
| 08 | Rhode Island | ~4K | 1.20× | |
| 09 | New York | ~70K | 1.16× | |
| 10 | Maine | ~4K | 1.11× | |
| 11 | Connecticut | ~10K | 1.07× | |
| 12 | Illinois | ~40K | 1.05× | |
| 13 | Virginia | ~30K | 1.02× | |
| 14 | Colorado | ~20K | 1.01× | |
| 15 | New Hampshire | ~4K | 1.01× | |
| 16 | Nevada | ~10K | 1.00× | |
| 17 | Pennsylvania | ~30K | 0.99× | |
| 18 | Maryland | ~20K | 0.99× | |
| 19 | Minnesota | ~10K | 0.99× | |
| 20 | Wisconsin | ~20K | 0.98× | |
| 21 | New Jersey | ~30K | 0.97× | |
| 22 | Idaho | ~5K | 0.96× | |
| 23 | Montana | ~3K | 0.96× | |
| 24 | Alaska | ~2K | 0.96× | |
| 25 | Delaware | ~3K | 0.94× | |
| 26 | Indiana | ~20K | 0.91× | |
| 27 | Iowa | ~8K | 0.91× | |
| 28 | Michigan | ~20K | 0.90× | |
| 29 | Nebraska | ~5K | 0.90× | |
| 30 | New Mexico | ~5K | 0.89× | |
| 31 | Kansas | ~7K | 0.88× | |
| 32 | North Carolina | ~30K | 0.87× | |
| 33 | Arizona | ~20K | 0.87× | |
| 34 | Missouri | ~10K | 0.87× | |
| 35 | West Virginia | ~4K | 0.86× | |
| 36 | Hawaii | ~4K | 0.86× | |
| 37 | Ohio | ~30K | 0.84× | |
| 38 | Kentucky | ~10K | 0.83× | |
| 39 | North Dakota | ~2K | 0.83× | |
| 40 | South Dakota | ~2K | 0.81× | |
| 41 | Oklahoma | ~9K | 0.79× | |
| 42 | Arkansas | ~7K | 0.78× | |
| 43 | Georgia | ~20K | 0.77× | |
| 44 | Tennessee | ~20K | 0.75× | |
| 45 | South Carolina | ~10K | 0.75× | |
| 46 | Alabama | ~10K | 0.73× | |
| 47 | Louisiana | ~9K | 0.72× | |
| 48 | Texas | ~60K | 0.71× | |
| 49 | Mississippi | ~6K | 0.69× | |
| 50 | Florida | ~50K | 0.68× |
The strongest cross-interests of the Harvey Milk audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Ruby Rose | Movies & TV | 88.68× | ||
| 02 | Boy George | Music & Radio | 50.22× | ||
| 03 | Elizabeth Taylor | Movies & TV | 38.95× | ||
| 04 | Fantastic Beasts and Where to Find Them | Pets & Animals | 19.28× | ||
| 05 | Ezra Miller | Movies & TV | 15.88× | ||
| 06 | Barbra Streisand | Music & Radio | 13.18× | ||
| 07 | Cyndi Lauper | Music & Radio | 12.04× | ||
| 08 | FlightAware | Travel & Leisure | 11.51× | ||
| 09 | Lily Allen | Music & Radio | 10.30× | ||
| 10 | Late-night talk show | Movies & TV | 8.31× | ||
| 11 | Kelly Osbourne | Music & Radio | 8.10× | ||
| 12 | Non-alcoholic beverage | Food & Beverages | 4.37× | ||
| 13 | Public transport | Cars & Mobility | 4.29× | ||
| 14 | Renewable energy | Business & Career | 4.01× | ||
| 15 | Activism | Politics & Society | 3.66× | ||
| 16 | Broadway theatre | Travel & Leisure | 3.57× | ||
| 17 | Radio | Technology & Electronics | 2.78× | ||
| 18 | Internet & Social Media | 2.34× | |||
| 19 | Nonprofit organization | Politics & Society | 2.33× | ||
| 20 | CNN | Movies & TV | 2.12× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 2.13× | |
| Individualism | JOY | 2.04× | |
| Patriotism | CONSERVATISM | 2.04× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.70× | |
| Pet Ownership | JOY | 0.80× | |
| DIY Mentality | THRILL | 0.85× |
Harvey Milk has an estimated audience of 661,194 people in United States, concentrated in California and New York.
49.4% of Harvey Milk fans are female, 50.6% are male, with an average age of 40.8 years.
Harvey Milk fans show strongest brand affinity for Ruby Rose (88.68×), Boy George (50.22×), and Elizabeth Taylor (38.95×) over the country average.
Harvey Milk fans in United States are most concentrated in California (reach ~200K), New York (reach ~70K), and Texas (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Harvey Milk itself, the audience over-indexes on Boy George (50.22×), Elizabeth Taylor (38.95×), FlightAware (11.51×), and Barbra Streisand (13.18×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Harvey Milk. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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