Rascasse Audience Intelligence

Hema Malini Audience in United States

A data profile of the people who buy, follow and care about Hema Malini in United States — modelled from more than twelve digital signal sources. Hema Malini has an estimated audience of 325,443 people in United States.

#2952among Actor Actress or TV Star in United States#11563among Person in United States#8428in Movies & TV

The average Hema Malini fan in United States is 37.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Palm oil, Pedicure, TikTok, with strongest over-indexing on Palm oil (26.35× the country average).

Demographically, the Hema Malini audience skews more female with an average age of 37.9, and over-indexes on personality traits such as Urban Lifestyle, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Hema Malini fan in United States is more female, around 37.9 years old, with strong Urban Lifestyle tendencies and a notable affinity for Palm oil.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Hema Malini profile in United States.

Audience size
325K
in United States
Gender
68.8%♀
31.2% male
Age
37.9
average years
Country rank
#46336
Person in United States
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Hema Malini fans

68.8% are female, 31.2% are male, average age 37.9.

Fig. 02

Gender split

68.8%
Female
31.2%
Male
Demographic split for Hema Malini audience in United States
MetricValue
Female68.8%
Male31.2%
Average age37.9
Estimated audience size325,443
Fig. 03

Age distribution

Ø 37.9
average years
Age distribution of the Hema Malini audience in United States
Age bracketShare%
16-1926%
20-2918%
30-3919%
40-4919%
50+19%
Fig. 04

Worldwide distribution

4.6%

of the worldwide Hema Malini audience comes from United States.

Worldwide audience distribution share by country for Hema Malini
CountryShare
India85.5%
United States4.6%
Canada2.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Hema Malini audience in United States is strongest.

Fig. 05

Top regions by affinity

Hema Malini fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~30K3.86×
02California~80K2.20×
03Washington~10K2.13×
04New York~40K2.11×
05Virginia~20K2.08×
06Texas~60K2.03×
07Maryland~10K1.82×
08Massachusetts~10K1.75×
09Illinois~20K1.74×
10Georgia~20K1.64×
11Connecticut~5K1.37×
12Delaware~1K1.36×
13North Carolina~10K1.34×
14Pennsylvania~10K1.25×
15Michigan~10K1.24×
16Ohio~10K1.10×
17Washington, District of Columbia<1K0.99×
18Arizona~7K0.98×
19Indiana~6K0.97×
20Minnesota~5K0.97×
21Oregon~4K0.92×
22New Hampshire~1K0.90×
23Florida~20K0.88×
24Alaska<1K0.88×
25Vermont<1K0.88×
26Kansas~2K0.86×
27North Dakota<1K0.86×
28Nebraska~1K0.85×
29South Dakota<1K0.85×
30Arkansas~2K0.84×
31Montana<1K0.84×
32Rhode Island<1K0.82×
33West Virginia~1K0.78×
34Maine<1K0.78×
35Missouri~4K0.77×
36Hawaii~1K0.77×
37Kentucky~3K0.76×
38Iowa~2K0.76×
39Idaho~1K0.76×
40Tennessee~5K0.75×
41Colorado~4K0.75×
42Nevada~2K0.73×
43New Mexico~1K0.73×
44Mississippi~2K0.72×
45Oklahoma~3K0.69×
46Utah~2K0.69×
47Wisconsin~3K0.67×
48South Carolina~3K0.67×
49Alabama~3K0.64×
50Louisiana~3K0.63×
Fig. 06

Affinity by region

Affinity by region — Hema Malini, United States
0.63×1.00×3.86×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Hema Malini audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Hema Malini audience
#·InterestCategoryAffinity×
01Palm oilFood & Beverages26.35×
02PedicureBeauty & Wellness4.27×
03Vintage BooksLiterature3.11×
04MascaraBeauty & Wellness2.24×
05MalaysiaTravel & Leisure2.11×
06Graphic novelLiterature2.07×
07Cruelty-freeBeauty & Wellness2.04×
08MoisturizerHome & Garden1.93×
09Formal wearFashion & Accessoires1.91×
10CollagenBeauty & Wellness1.76×
11Hair coloringBeauty & Wellness1.74×
12Hair dryerBeauty & Wellness1.72×
13Psychological thrillerLiterature1.70×
14HairbrushBeauty & Wellness1.68×
15Street artArts & Culture1.63×
16TikTokInternet & Social Media1.62×
17SunscreenBeauty & Wellness1.62×
18TablewareFood & Beverages1.59×
19Romance filmMovies & TV1.54×
20Motivational speakingBusiness & Career1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Hema Malini audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Hema Malini audience · What stands out
TraitClusterDeviationScore
Urban LifestyleOPEN1.63×
Price SensitivityPREMIUM1.36×
Convenience OrientationPREMIUM1.29×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Hema Malini audience · Rather not
TraitClusterDeviationScore
Sports ActivityPOWER0.61×
Pet OwnershipJOY0.74×
SpiritualityBALANCE0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Hema Malini have in United States?

Hema Malini has an estimated audience of 325,443 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Hema Malini fans?

68.8% of Hema Malini fans are female, 31.2% are male, with an average age of 37.9 years.

03

Which brands do Hema Malini fans like most?

Hema Malini fans show strongest brand affinity for Palm oil (26.35×), Pedicure (4.27×), and TikTok (1.62×) over the country average.

04

Where do Hema Malini fans live in United States?

Hema Malini fans in United States are most concentrated in California (reach ~80K), Texas (reach ~60K), and New York (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Hema Malini fans also like?

Beyond Hema Malini itself, the audience over-indexes on Pedicure (4.27×), TikTok (1.62×), Moisturizer (1.93×), and Mascara (2.24×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Hema Malini. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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