Henry Doorly Zoo and Aquarium Audience in United States

Henry Doorly Zoo and Aquarium has an estimated audience of 341,890 people in United States. 76.2% are female, 23.8% are male, average age 38.1. Top regions: Nebraska, Iowa, Kansas. Top brand affinities: Jesse Plemons, Building envelope, Kevin Harrington (entrepreneur), Ulysses S. Grant, Bank account.
The average Henry Doorly Zoo and Aquarium fan in United States is 38.1 years old, more female, and lives primarily in Nebraska. The audience is concentrated in Nebraska, Iowa, Kansas. Top brand affinities include Jesse Plemons, Building envelope, Kevin Harrington (entrepreneur), with strongest over-indexing on Jesse Plemons (19.73× the country average). Demographically, the Henry Doorly Zoo and Aquarium audience skews more female with an average age of 38.1, and over-indexes on personality traits such as Family Orientation, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Zoo
Demographics of Henry Doorly Zoo and Aquarium fans
| Metric | Value |
|---|---|
| Female | 76.2% |
| Male | 23.8% |
| Average age | 38.1 |
| Estimated audience size | 341,890 |
Audience persona
The typical Henry Doorly Zoo and Aquarium fan in United States is more female, around 38.1 years old, with strong Family Orientation tendencies and a notable affinity for Jesse Plemons.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Nebraska | 39,650 | 23.13× |
| Iowa | 22,468 | 7.98× |
| Kansas | 9,535 | 3.54× |
| Missouri | 9,335 | 1.69× |
| Minnesota | 5,234 | 1.07× |
| South Dakota | 4,733 | 5.99× |
| Illinois | 3,299 | 0.29× |
| Texas | 3,264 | 0.11× |
| Colorado | 2,737 | 0.51× |
| California | 2,480 | 0.07× |
| Wisconsin | 1,902 | 0.37× |
| Florida | 1,496 | 0.06× |
| North Dakota | 1,122 | 1.6× |
| Oklahoma | 1,110 | 0.29× |
| Michigan | 1,055 | 0.12× |
| New York | 1,055 | 0.06× |
| Ohio | 907 | 0.09× |
| Indiana | 862 | 0.14× |
| Tennessee | 814 | 0.12× |
| Washington | 801 | 0.12× |
| Arkansas | 790 | 0.28× |
| North Carolina | 769 | 0.07× |
| Pennsylvania | 758 | 0.07× |
| Arizona | 750 | 0.11× |
| Virginia | 702 | 0.08× |
| Georgia | 647 | 0.06× |
| Utah | 509 | 0.17× |
| Kentucky | 488 | 0.11× |
| Wyoming | 416 | 0.82× |
| Louisiana | 410 | 0.09× |
| Massachusetts | 392 | 0.06× |
| New Jersey | 384 | 0.04× |
| Oregon | 366 | 0.09× |
| Alabama | 345 | 0.07× |
| South Carolina | 332 | 0.06× |
| Maryland | 318 | 0.05× |
| Nevada | 308 | 0.09× |
| Idaho | 307 | 0.18× |
| Mississippi | 261 | 0.09× |
| Montana | 254 | 0.27× |
| New Mexico | 201 | 0.12× |
| Connecticut | 182 | 0.05× |
| Hawaii | 132 | 0.09× |
| West Virginia | 91 | 0.06× |
| Washington, District of Columbia | 87 | 0.08× |
| New Hampshire | 82 | 0.06× |
| Maine | 78 | 0.06× |
| Alaska | 75 | 0.1× |
| Rhode Island | 58 | 0.05× |
| Delaware | 51 | 0.05× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jesse Plemons | 19.73× | Movies & TV |
| Building envelope | 20× | Home & Garden |
| Kevin Harrington (entrepreneur) | 56.84× | Business & Career |
| Ulysses S. Grant | 11.74× | Politics & Society |
| Bank account | 2.05× | Business & Career |
| Justice | 2.24× | Politics & Society |
| Sinister (band) | 13.28× | Music & Radio |
| Nebraska Cornhuskers football | 2.08× | Sports |
| JDSU | 1.72× | Business & Career |
| Sailor | 2.58× | Travel & Leisure |
| Home staging | 2.61× | Home & Garden |
| Corona (band) | 2.81× | Music & Radio |
| Charlamagne Tha God | 4.42× | Movies & TV |
| Keiki | 8.33× | Home & Garden |
| Steampunk | 2.21× | Fashion & Accessoires |
| Urban horticulture | 1.56× | Home & Garden |
| WFTS-TV | 2.51× | Movies & TV |
| Fox & Friends | 2× | Movies & TV |
| Kean University | 10.24× | Business & Career |
| Iowa Lottery | 4.02× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.75 |
| Community Orientation | OPEN | 1.62 |
| Travelling | THRILL | 1.4 |
| Extroversion | THRILL | 1.36 |
| LGBTQ+ Identity | OPEN | 1.23 |
| Healthy Lifestyle | BALANCE | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 79.2% |
| Japan | 7.2% |
| United Kingdom | 3.0% |
See Henry Doorly Zoo and Aquarium audiences in other countries
- Henry Doorly Zoo and Aquarium — Germany
- Henry Doorly Zoo and Aquarium — United Kingdom
- Henry Doorly Zoo and Aquarium — France
- Henry Doorly Zoo and Aquarium — Italy
- Henry Doorly Zoo and Aquarium — Spain
- Henry Doorly Zoo and Aquarium — Brazil
- Henry Doorly Zoo and Aquarium — Japan
- Henry Doorly Zoo and Aquarium — South Korea
- Henry Doorly Zoo and Aquarium — India
More Zoo audiences in United States
- Georgia Aquarium (5,011,406)
- Cincinnati Zoo and Botanical Garden (2,595,627)
- London Zoo (2,541,744)
- Houston Zoo (2,305,005)
- San Diego Zoo (1,918,021)
Frequently asked questions
How many fans does Henry Doorly Zoo and Aquarium have in United States?
Henry Doorly Zoo and Aquarium has an estimated audience of 341,890 people in United States, concentrated in Nebraska and Iowa.
What is the gender split and age of Henry Doorly Zoo and Aquarium fans?
76.2% of Henry Doorly Zoo and Aquarium fans are female, 23.8% are male, with an average age of 38.1 years.
Which brands do Henry Doorly Zoo and Aquarium fans like most?
Henry Doorly Zoo and Aquarium fans show strongest brand affinity for Jesse Plemons (19.73×), Building envelope (20×), and Kevin Harrington (entrepreneur) (56.84×) over the country average.
Where do Henry Doorly Zoo and Aquarium fans live in United States?
Henry Doorly Zoo and Aquarium fans in United States are most concentrated in Nebraska (reach 39,650), Iowa (reach 22,468), and Kansas (reach 9,535). These three regions account for the largest share of the active audience.
What other brands do Henry Doorly Zoo and Aquarium fans also like?
Beyond Henry Doorly Zoo and Aquarium itself, the audience over-indexes on Building envelope (20×), Kevin Harrington (entrepreneur) (56.84×), Ulysses S. Grant (11.74×), and Bank account (2.05×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Henry Doorly Zoo and Aquarium. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.