Rascasse Audience Intelligence

HeroQuest (role-playing game) Audience in United States

A data profile of the people who buy, follow and care about HeroQuest (role-playing game) in United States — modelled from more than twelve digital signal sources. HeroQuest (role-playing game) has an estimated audience of 580,936 people in United States.

#2894among Movie / TV Show / Series in United States#6230in Movies & TV

The average HeroQuest (role-playing game) fan in United States is 33.8 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Owen Wilson, Zachary Levi, Ghostbusters (franchise), with strongest over-indexing on Owen Wilson (59.21× the country average).

Demographically, the HeroQuest (role-playing game) audience skews more male with an average age of 33.8, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical HeroQuest (role-playing game) fan in United States is more male, around 33.8 years old, with strong Patriotism tendencies and a notable affinity for Owen Wilson.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the HeroQuest (role-playing game) profile in United States.

Audience size
581K
in United States
Gender
15.8%♀
84.2% male
Age
33.8
average years
Country rank
#33457
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of HeroQuest (role-playing game) viewers

15.8% are female, 84.2% are male, average age 33.8.

Fig. 02

Gender split

15.8%
Female
84.2%
Male
Demographic split for HeroQuest (role-playing game) audience in United States
MetricValue
Female15.8%
Male84.2%
Average age33.8
Estimated audience size580,936
Fig. 03

Age distribution

Ø 33.8
average years
Age distribution of the HeroQuest (role-playing game) audience in United States
Age bracketShare%
16-1929%
20-2927%
30-3919%
40-4915%
50+10%
Fig. 04

Worldwide distribution

32.0%

of the worldwide HeroQuest (role-playing game) audience comes from United States.

Worldwide audience distribution share by country for HeroQuest (role-playing game)
CountryShare
United States32.0%
Germany12.0%
Italy8.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the HeroQuest (role-playing game) audience in United States is strongest.

Fig. 05

Top regions by affinity

HeroQuest (role-playing game) fans by region: top regions in United States
#RegionReachAffinity×
01Iowa~9K1.80×
02Utah~9K1.72×
03Oregon~9K1.40×
04Washington~20K1.35×
05Missouri~10K1.26×
06Maine~3K1.25×
07Wisconsin~10K1.24×
08Minnesota~10K1.22×
09Alaska~1K1.20×
10Idaho~3K1.19×
11Indiana~10K1.18×
12New Hampshire~3K1.15×
13Rhode Island~2K1.15×
14Ohio~20K1.13×
15Kentucky~8K1.13×
16North Dakota~1K1.12×
17Michigan~20K1.10×
18West Virginia~3K1.05×
19Colorado~10K1.04×
20Kansas~5K1.04×
21Montana~2K1.03×
22Vermont~1K1.03×
23Oklahoma~7K1.01×
24Nebraska~3K1.00×
25Pennsylvania~20K0.99×
26Illinois~20K0.95×
27Arkansas~5K0.95×
28South Dakota~1K0.95×
29Virginia~10K0.93×
30Tennessee~10K0.92×
31Massachusetts~10K0.92×
32Nevada~5K0.87×
33Delaware~1K0.87×
34Connecticut~5K0.86×
35New Mexico~3K0.86×
36Arizona~10K0.85×
37Hawaii~2K0.82×
38Washington, District of Columbia~1K0.82×
39Maryland~8K0.80×
40Mississippi~4K0.80×
41Alabama~6K0.79×
42Louisiana~6K0.78×
43North Carolina~10K0.77×
44South Carolina~6K0.74×
45California~40K0.70×
46New York~20K0.70×
47Texas~30K0.69×
48Georgia~10K0.69×
49Florida~30K0.66×
50New Jersey~10K0.66×
Fig. 06

Affinity by region

Affinity by region — HeroQuest (role-playing game), United States
0.66×1.00×1.80×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the HeroQuest (role-playing game) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for HeroQuest (role-playing game) audience
#·InterestCategoryAffinity×
01Owen WilsonMovies & TV59.21×
02Zachary LeviMovies & TV42.67×
03Ghostbusters (franchise)Movies & TV27.96×
04Texas de BrazilFood & Beverages20.00×
05Harvey KeitelMovies & TV20.00×
06CheckersFood & Beverages18.27×
07Freddy vs. JasonMovies & TV16.75×
08Power RangersKids & Family12.06×
09Isla FisherMovies & TV10.60×
10Chris Evans (actor)Movies & TV9.87×
11Bath and BodyworksShopping6.92×
12Strategy gamesGames5.50×
13Collectible card gameGames4.70×
14ArrowMovies & TV4.61×
15SteamGames4.41×
16Massively multiplayer online gamesGames4.07×
17PokémonGames3.47×
18Mobile gameGames3.41×
19GameStopGames3.03×
20SupermanMovies & TV2.18×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the HeroQuest (role-playing game) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by HeroQuest (role-playing game) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.63×
IndividualismJOY1.50×
Early Adopter MentalityPOWER1.50×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by HeroQuest (role-playing game) audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.57×
Design AffinityPREMIUM0.59×
Family OrientationCONSERVATISM0.62×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does HeroQuest (role-playing game) have in United States?

HeroQuest (role-playing game) has an estimated audience of 580,936 people in United States, concentrated in California and Texas.

02

What is the gender split and age of HeroQuest (role-playing game) viewers?

15.8% of HeroQuest (role-playing game) fans are female, 84.2% are male, with an average age of 33.8 years.

03

Which brands do HeroQuest (role-playing game) fans like most?

HeroQuest (role-playing game) fans show strongest brand affinity for Owen Wilson (59.21×), Zachary Levi (42.67×), and Ghostbusters (franchise) (27.96×) over the country average.

04

Where do HeroQuest (role-playing game) fans live in United States?

HeroQuest (role-playing game) fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do HeroQuest (role-playing game) fans also like?

Beyond HeroQuest (role-playing game) itself, the audience over-indexes on Zachary Levi (42.67×), Ghostbusters (franchise) (27.96×), Checkers (18.27×), and Texas de Brazil (20×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for HeroQuest (role-playing game). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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