Hippie Shop Audience in United States

Hippie Shop logo

Hippie Shop has an estimated audience of 363,752 people in United States. 60.8% are female, 39.2% are male, average age 38.0. Top regions: Florida, Pennsylvania, Ohio. Top brand affinities: Home construction, Google Photos, Home equity, Dog breed, Pro-Ject.

The average Hippie Shop fan in United States is 38.0 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, Pennsylvania, Ohio. Top brand affinities include Home construction, Google Photos, Home equity, with strongest over-indexing on Home construction (3.29× the country average). Demographically, the Hippie Shop audience skews more female with an average age of 38.0, and over-indexes on personality traits such as Mindfulness, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Shopping · Type: Website / Newspaper / Magazine

Demographics of Hippie Shop fans

Demographic split for Hippie Shop audience in United States
MetricValue
Female60.8%
Male39.2%
Average age38.0
Estimated audience size363,752

Audience persona

The typical Hippie Shop fan in United States is more female, around 38.0 years old, with strong Mindfulness tendencies and a notable affinity for Home construction.

Top regions in United States

Top regions ranked by reach for Hippie Shop in United States
RegionReachAffinity
Florida22,3070.91×
Pennsylvania19,8481.62×
Ohio18,9401.69×
California18,5080.46×
New York16,7480.82×
Texas14,2000.45×
Illinois11,1460.92×
New Jersey10,4971.13×
North Carolina10,3970.95×
Indiana9,9071.49×
Tennessee8,7051.19×
Virginia8,1850.92×
Michigan7,9590.84×
Georgia7,5710.68×
Missouri6,1001.04×
Kentucky5,9501.3×
South Carolina5,3750.98×
Maryland5,2910.85×
Alabama5,1451.01×
Arizona4,8750.66×
Washington4,7050.64×
Massachusetts4,6480.65×
Wisconsin4,6070.84×
Colorado4,5810.8×
Oklahoma4,3531.08×
Connecticut4,1961.15×
West Virginia4,1362.44×
Iowa3,9631.32×
Oregon3,6300.87×
Louisiana3,4650.74×
Minnesota2,8410.55×
Arkansas2,8020.94×
Mississippi2,6910.9×
Kansas2,4760.86×
Maine2,2531.73×
New Hampshire2,1461.5×
Utah2,1050.65×
Nevada1,8380.52×
Idaho1,6980.93×
South Dakota1,3811.64×
Nebraska1,1740.64×
Delaware1,1461.14×
Montana1,1331.12×
New Mexico1,0450.57×
Alaska9171.18×
Rhode Island9140.79×
Vermont8991.41×
Hawaii8780.56×
North Dakota7681.03×
Wyoming7441.38×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Hippie Shop audience
BrandAffinityCategory
Home construction3.29×Home & Garden
Google Photos4.99×Technology & Electronics
Home equity2.96×Home & Garden
Dog breed1.71×Pets & Animals
Pro-Ject4.62×Music & Radio
Nebraska Cornhuskers football3.96×Sports
Product design2.12×Business & Career
JDSU3.03×Business & Career
Electrolyte3.95×Health
Bank account1.99×Business & Career
Israel1.59×Travel & Leisure
Kendall, Florida19.2×Travel & Leisure
UK garage3.68×Music & Radio
3D printing1.64×Technology & Electronics
Columbia, Missouri6.35×Travel & Leisure
Jesse Plemons2.16×Movies & TV
Home staging2.94×Home & Garden
Voter registration2.6×Politics & Society
Mothercare1.68×Kids & Family
Urban horticulture1.85×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Hippie Shop audience
TraitClusterScore
MindfulnessBALANCE1.99
LGBTQ+ IdentityOPEN1.51
SpiritualityBALANCE1.46
SustainabilityBALANCE1.44
TraditionCONSERVATISM1.42
Pet OwnershipJOY1.41

Worldwide distribution

Worldwide audience distribution share by country for Hippie Shop
CountryShare
United States81.1%
Australia5.5%
Greece3.1%

See Hippie Shop audiences in other countries

More Shopping audiences in United States

Frequently asked questions

How many fans does Hippie Shop have in United States?

Hippie Shop has an estimated audience of 363,752 people in United States, concentrated in Florida and Pennsylvania.

What is the gender split and age of Hippie Shop fans?

60.8% of Hippie Shop fans are female, 39.2% are male, with an average age of 38.0 years.

Which brands do Hippie Shop fans like most?

Hippie Shop fans show strongest brand affinity for Home construction (3.29×), Google Photos (4.99×), and Home equity (2.96×) over the country average.

Where do Hippie Shop fans live in United States?

Hippie Shop fans in United States are most concentrated in Florida (reach 22,307), Pennsylvania (reach 19,848), and Ohio (reach 18,940). These three regions account for the largest share of the active audience.

What other brands do Hippie Shop fans also like?

Beyond Hippie Shop itself, the audience over-indexes on Google Photos (4.99×), Home equity (2.96×), Dog breed (1.71×), and Pro-Ject (4.62×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Hippie Shop. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.