IAM (band) Audience in United States

IAM (band) logo

IAM (band) has an estimated audience of 814,322 people in United States. 50.0% are female, 50.0% are male, average age 37.8. Top regions: California, Texas, Florida. Top brand affinities: Petfinder, Autism Awareness, Banfield Pet Hospital, Diabetes mellitus awareness, Google Voice.

The average IAM (band) fan in United States is 37.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Petfinder, Autism Awareness, Banfield Pet Hospital, with strongest over-indexing on Petfinder (36.16× the country average). Demographically, the IAM (band) audience skews balanced with an average age of 37.8, and over-indexes on personality traits such as Career Orientation, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person

Demographics of IAM (band) fans

Demographic split for IAM (band) audience in United States
MetricValue
Female50.0%
Male50.0%
Average age37.8
Estimated audience size814,322

Audience persona

The typical IAM (band) fan in United States is balanced, around 37.8 years old, with strong Career Orientation tendencies and a notable affinity for Petfinder.

Top regions in United States

Top regions ranked by reach for IAM (band) in United States
RegionReachAffinity
California100,7291.12×
Texas78,5471.12×
Florida59,9711.09×
New York51,7281.14×
North Carolina33,2441.36×
Georgia30,4371.21×
Washington29,4471.8×
Illinois28,6581.06×
Pennsylvania25,4980.93×
Ohio23,7550.95×
Virginia23,1341.17×
Michigan22,4031.05×
New Jersey21,1181.02×
Arizona19,8701.2×
Massachusetts16,7861.05×
Maryland16,5071.18×
Tennessee15,8170.97×
Alabama14,8451.3×
Indiana13,7410.92×
Missouri13,4241.02×
South Carolina12,6251.03×
Louisiana11,2261.07×
Wisconsin11,1510.91×
Colorado11,1300.87×
Minnesota10,6510.91×
Kentucky9,8820.97×
Oregon9,7801.05×
Oklahoma8,7030.96×
Connecticut7,9440.97×
Kansas7,2831.13×
Nevada7,1870.91×
Arkansas6,9541.04×
Utah6,8280.94×
Mississippi6,7981.01×
Iowa5,6380.84×
Idaho3,7330.91×
New Mexico3,5230.86×
Hawaii3,4851×
Nebraska3,3670.82×
West Virginia3,3500.88×
Washington, District of Columbia3,1021.27×
New Hampshire2,7510.86×
Maine2,6810.92×
Rhode Island2,0970.81×
Delaware2,0240.9×
Alaska1,7821.02×
Montana1,6010.71×
South Dakota1,3570.72×
North Dakota1,1850.71×
Vermont1,0160.71×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for IAM (band) audience
BrandAffinityCategory
Petfinder36.16×Pets & Animals
Autism Awareness19.03×Health
Banfield Pet Hospital72.45×Health
Diabetes mellitus awareness12.48×Health
Google Voice16.69×Technology & Electronics
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Lutein63.94×Health
Income tax13.19×Business & Career
Direct Energy28.65×Home & Garden
Charles, Prince of Wales18.87×Politics & Society
American Pit Bull Terrier4.65×Pets & Animals
Petco3.34×Shopping
Doberman Pinscher4.88×Pets & Animals
Rottweiler4.37×Pets & Animals
Australian Shepherd4.93×Pets & Animals
Bulldog3.42×Pets & Animals
Livemusic2.96×Music & Radio
Art museum3.2×Arts & Culture
Siberian Husky3.97×Pets & Animals

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by IAM (band) audience
TraitClusterScore
Career OrientationPOWER1.58
Pet OwnershipJOY1.38
SpiritualityBALANCE1.21
Family OrientationCONSERVATISM1.16
MindfulnessBALANCE1.13
Quality AwarenessPREMIUM1.09

Worldwide distribution

Worldwide audience distribution share by country for IAM (band)
CountryShare
India15.8%
United States15.6%
Brazil14.3%

See IAM (band) audiences in other countries

More Music & Radio audiences in United States

Frequently asked questions

How many fans does IAM (band) have in United States?

IAM (band) has an estimated audience of 814,322 people in United States, concentrated in California and Texas.

What is the gender split and age of IAM (band) fans?

50.0% of IAM (band) fans are female, 50.0% are male, with an average age of 37.8 years.

Which brands do IAM (band) fans like most?

IAM (band) fans show strongest brand affinity for Petfinder (36.16×), Autism Awareness (19.03×), and Banfield Pet Hospital (72.45×) over the country average.

Where do IAM (band) fans live in United States?

IAM (band) fans in United States are most concentrated in California (reach 100,729), Texas (reach 78,547), and Florida (reach 59,971). These three regions account for the largest share of the active audience.

What other brands do IAM (band) fans also like?

Beyond IAM (band) itself, the audience over-indexes on Autism Awareness (19.03×), Banfield Pet Hospital (72.45×), Diabetes mellitus awareness (12.48×), and Google Voice (16.69×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for IAM (band). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.