Rascasse Audience Intelligence

Insolence Audience in United States

A data profile of the people who buy, follow and care about Insolence in United States — modelled from more than twelve digital signal sources. Insolence has an estimated audience of 1,084,126 people in United States.

#79among Metal in United States#4931among Person in United States#2869in Music & Radio

The average Insolence fan in United States is 34.7 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Tom Cruise, Reddit, Leonardo DiCaprio, with strongest over-indexing on Tom Cruise (9.06× the country average).

Demographically, the Insolence audience skews balanced with an average age of 34.7, and over-indexes on personality traits such as Indulgence, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Insolence fan in United States is balanced, around 34.7 years old, with strong Indulgence tendencies and a notable affinity for Tom Cruise.

Category: Music & Radio · Type: Person · Subtype: Metal

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Insolence profile in United States.

Audience size
1.1M
in United States
Gender
48.9%♀
51.1% male
Age
34.7
average years
Country rank
#22423
Person in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Insolence fans

48.9% are female, 51.1% are male, average age 34.7.

Fig. 02

Gender split

48.9%
Female
51.1%
Male
Demographic split for Insolence audience in United States
MetricValue
Female48.9%
Male51.1%
Average age34.7
Estimated audience size1,084,126
Fig. 03

Age distribution

Ø 34.7
average years
Age distribution of the Insolence audience in United States
Age bracketShare%
16-1913%
20-2941%
30-3929%
40-4911%
50+6%
Fig. 04

Worldwide distribution

54.8%

of the worldwide Insolence audience comes from United States.

Worldwide audience distribution share by country for Insolence
CountryShare
United States54.8%
India10.5%
United Kingdom6.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Insolence audience in United States is strongest.

Fig. 05

Top regions by affinity

Insolence fans by region: top regions in United States
#RegionReachAffinity×
01Oklahoma~10K1.15×
02Louisiana~20K1.13×
03California~100K1.09×
04Hawaii~5K1.09×
05Washington, District of Columbia~4K1.09×
06Alaska~3K1.09×
07North Carolina~40K1.08×
08Indiana~20K1.08×
09Mississippi~10K1.08×
10New Jersey~30K1.07×
11Virginia~30K1.07×
12Massachusetts~20K1.06×
13Maryland~20K1.06×
14Arkansas~9K1.06×
15Montana~3K1.06×
16New York~60K1.05×
17Washington~20K1.04×
18South Dakota~3K1.04×
19Pennsylvania~40K1.03×
20Alabama~20K1.03×
21Connecticut~10K1.03×
22Kansas~9K1.03×
23Texas~90K1.02×
24Georgia~30K1.02×
25Kentucky~10K1.02×
26Vermont~2K1.01×
27Illinois~40K1.00×
28Missouri~20K0.99×
29Maine~4K0.98×
30Michigan~30K0.97×
31Arizona~20K0.97×
32Tennessee~20K0.97×
33Minnesota~10K0.97×
34North Dakota~2K0.97×
35South Carolina~20K0.96×
36Oregon~10K0.96×
37New Mexico~5K0.96×
38Florida~70K0.95×
39Ohio~30K0.95×
40Iowa~8K0.95×
41West Virginia~5K0.95×
42Delaware~3K0.94×
43Colorado~20K0.93×
44Rhode Island~3K0.93×
45Nebraska~5K0.92×
46New Hampshire~4K0.92×
47Idaho~5K0.89×
48Nevada~9K0.88×
49Utah~8K0.87×
50Wisconsin~10K0.86×
Fig. 06

Affinity by region

Affinity by region — Insolence, United States
0.86×1.00×1.15×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Insolence audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Insolence audience
#·InterestCategoryAffinity×
01George ClooneyMovies & TV9.29×
02Tom CruiseMovies & TV9.06×
03Leonardo DiCaprioMovies & TV7.40×
04Keanu ReevesMovies & TV6.85×
05Ryan GoslingMovies & TV6.36×
06Brad PittMovies & TV5.71×
07Sun tanningBeauty & Wellness5.45×
08Dunkin' DonutsFood & Beverages4.01×
09Masters TournamentSports3.95×
10RedditInternet & Social Media3.90×
11Burger KingFood & Beverages2.89×
12Horror moviesMovies & TV2.84×
13XInternet & Social Media2.22×
14PinterestInternet & Social Media2.01×
15EBayShopping2.01×
16WalmartShopping1.97×
17SmartphonesTechnology & Electronics1.93×
18Alcoholic beveragesFood & Beverages1.88×
19CookingFood & Beverages1.78×
20Donald TrumpPolitics & Society1.73×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Insolence audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Insolence audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY2.54×
TraditionCONSERVATISM1.98×
Social Media UsageJOY1.83×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Insolence audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.42×
Luxury OrientationPREMIUM0.42×
Family OrientationCONSERVATISM0.57×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Insolence have in United States?

Insolence has an estimated audience of 1,084,126 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Insolence fans?

48.9% of Insolence fans are female, 51.1% are male, with an average age of 34.7 years.

03

Which brands do Insolence fans like most?

Insolence fans show strongest brand affinity for Tom Cruise (9.06×), Reddit (3.9×), and Leonardo DiCaprio (7.4×) over the country average.

04

Where do Insolence fans live in United States?

Insolence fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Insolence fans also like?

Beyond Insolence itself, the audience over-indexes on Reddit (3.9×), Leonardo DiCaprio (7.4×), George Clooney (9.29×), and X (2.22×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Metal audiences in United States

See Insolence audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Insolence. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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