Iraqi cuisine Audience in United States

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Iraqi cuisine has an estimated audience of 806,447 people in United States. 56.3% are female, 43.7% are male, average age 41.6. Top regions: California, Texas, Michigan. Top brand affinities: Arab cuisine, Autism Awareness, Diabetes mellitus awareness, Lebanese cuisine, Microblogging.

The average Iraqi cuisine fan in United States is 41.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Michigan. Top brand affinities include Arab cuisine, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on Arab cuisine (73.65× the country average). Demographically, the Iraqi cuisine audience skews more female with an average age of 41.6, and over-indexes on personality traits such as Urban Lifestyle, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic · Subtype: Cuisine

Demographics of Iraqi cuisine fans

Demographic split for Iraqi cuisine audience in United States
MetricValue
Female56.3%
Male43.7%
Average age41.6
Estimated audience size806,447

Audience persona

The typical Iraqi cuisine fan in United States is more female, around 41.6 years old, with strong Urban Lifestyle tendencies and a notable affinity for Arab cuisine.

Top regions in United States

Top regions ranked by reach for Iraqi cuisine in United States
RegionReachAffinity
California129,6481.46×
Texas106,2851.53×
Michigan71,3603.38×
New York43,9930.98×
Florida38,0730.7×
Washington33,5312.07×
Illinois33,1731.23×
Virginia30,3601.55×
Arizona28,5271.73×
Pennsylvania20,4970.75×
Georgia19,5340.79×
Ohio18,3440.74×
Oregon17,9761.94×
New Jersey16,9830.83×
Massachusetts15,8151×
Missouri13,7241.06×
Tennessee13,7040.85×
North Carolina13,6020.56×
Colorado12,6290.99×
Maryland12,1600.88×
Minnesota10,6110.92×
Kentucky10,0781×
Nevada9,1041.17×
Indiana8,0760.55×
Utah7,8981.09×
Wisconsin6,9860.58×
South Carolina6,0990.5×
Oklahoma5,9010.66×
Nebraska5,4561.35×
Connecticut5,4470.67×
Kansas5,0270.79×
Louisiana4,7960.46×
Idaho4,7211.17×
Maine4,5901.59×
Alabama3,8030.34×
Mississippi3,3960.51×
Washington, District of Columbia3,3941.4×
Arkansas3,3720.51×
Iowa3,0370.46×
New Mexico2,7800.69×
New Hampshire2,1740.68×
West Virginia2,1440.57×
Alaska1,9751.14×
North Dakota1,9301.17×
Hawaii1,8910.55×
Montana1,8650.83×
Rhode Island1,7060.66×
South Dakota1,6990.91×
Wyoming1,6011.34×
Vermont1,5491.09×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Iraqi cuisine audience
BrandAffinityCategory
Arab cuisine73.65×Food & Beverages
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Lebanese cuisine45.78×Food & Beverages
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Lebanon15.24×Travel & Leisure
The Dubai Mall55×Fashion & Accessoires
PSV Eindhoven40.74×Sports
Income tax13.19×Business & Career
Egypt national football team39.34×Sports
Turkish cuisine13.51×Food & Beverages
Charles, Prince of Wales18.87×Politics & Society
Chiwetel Ejiofor20×Movies & TV
Street food4.4×Food & Beverages
Arabic coffee13.04×Food & Beverages
Hobby Lobby2.44×Home & Garden
Burj Al Arab21×Travel & Leisure
Beko45.89×Technology & Electronics
Aldi2.39×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Iraqi cuisine audience
TraitClusterScore
Urban LifestyleOPEN2.29
Community OrientationOPEN1.81
TravellingTHRILL1.76
IndulgenceJOY1.71
Price SensitivityPREMIUM1.64
Quality AwarenessPREMIUM1.62

Worldwide distribution

Worldwide audience distribution share by country for Iraqi cuisine
CountryShare
Iraq11.6%
United States10.0%
India7.7%

See Iraqi cuisine audiences in other countries

More Cuisine audiences in United States

Frequently asked questions

How many fans does Iraqi cuisine have in United States?

Iraqi cuisine has an estimated audience of 806,447 people in United States, concentrated in California and Texas.

What is the gender split and age of Iraqi cuisine fans?

56.3% of Iraqi cuisine fans are female, 43.7% are male, with an average age of 41.6 years.

Which brands do Iraqi cuisine fans like most?

Iraqi cuisine fans show strongest brand affinity for Arab cuisine (73.65×), Autism Awareness (19.03×), and Diabetes mellitus awareness (12.48×) over the country average.

Where do Iraqi cuisine fans live in United States?

Iraqi cuisine fans in United States are most concentrated in California (reach 129,648), Texas (reach 106,285), and Michigan (reach 71,360). These three regions account for the largest share of the active audience.

What other brands do Iraqi cuisine fans also like?

Beyond Iraqi cuisine itself, the audience over-indexes on Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), Lebanese cuisine (45.78×), and Microblogging (12.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Iraqi cuisine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.