JAMA (journal) Audience in United States

JAMA (journal) has an estimated audience of 495,006 people in United States. 66.8% are female, 33.2% are male, average age 45.7. Top regions: California, New York, Texas. Top brand affinities: UpToDate, Doximity, PubMed, PSV Eindhoven, MSN.

The average JAMA (journal) fan in United States is 45.7 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include UpToDate, Doximity, PubMed, with strongest over-indexing on UpToDate (124.05× the country average). Demographically, the JAMA (journal) audience skews more female with an average age of 45.7, and over-indexes on personality traits such as Community Orientation, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Website / Newspaper / Magazine

Demographics of JAMA (journal) fans

Demographic split for JAMA (journal) audience in United States
MetricValue
Female66.8%
Male33.2%
Average age45.7
Estimated audience size495,006

Audience persona

The typical JAMA (journal) fan in United States is more female, around 45.7 years old, with strong Community Orientation tendencies and a notable affinity for UpToDate.

Top regions in United States

Top regions ranked by reach for JAMA (journal) in United States
RegionReachAffinity
California72,3901.33×
New York36,2551.31×
Texas35,4950.83×
Florida29,1550.87×
Massachusetts22,0902.27×
Pennsylvania19,9591.2×
Illinois19,4011.18×
Michigan17,1041.32×
North Carolina16,0811.08×
Ohio16,0731.05×
Georgia15,0180.98×
Virginia13,9221.15×
Maryland13,6261.6×
New Jersey13,3681.06×
Washington11,0271.11×
Tennessee9,2380.93×
Minnesota8,8261.24×
Colorado8,3571.07×
Missouri8,2951.04×
Arizona8,1830.81×
Wisconsin7,418
Connecticut7,3421.48×
Indiana7,3060.81×
Oregon6,1571.09×
South Carolina5,8670.79×
Alabama5,3970.78×
Louisiana4,9800.78×
Kentucky4,8580.78×
Utah3,8930.88×
Washington, District of Columbia3,8042.56×
Oklahoma3,4560.63×
Iowa3,2320.79×
Nevada3,1090.65×
Kansas3,0540.78×
Arkansas2,6920.66×
Rhode Island2,3811.51×
Mississippi2,3810.58×
Nebraska2,1630.87×
Hawaii2,1481.01×
New Hampshire2,0981.08×
New Mexico1,7570.71×
West Virginia1,7420.76×
Maine1,7050.96×
Idaho1,5260.61×
Delaware1,2100.89×
Vermont8570.99×
South Dakota8440.74×
Montana8360.61×
North Dakota6910.68×
Alaska5570.53×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for JAMA (journal) audience
BrandAffinityCategory
UpToDate124.05×Health
Doximity58.65×Health
PubMed28.57×Internet & Social Media
PSV Eindhoven59.05×Sports
MSN4.98×News
Vera Farmiga20×Movies & TV
Kia Sportage20×Cars & Mobility
Medical school9.97×Health
Cardiology9.04×Health
Katharine McPhee20×Movies & TV
Clinical trial4.5×Health
Planet Fitness2.47×Sports
Remittance11.14×Business & Career
Sophia Bush10.88×Movies & TV
Hobby Lobby2.23×Home & Garden
Pre-school playgroup18.95×Kids & Family
Staples (Canada)2.94×Business & Career
Diaper bag3.72×Kids & Family
Happiness1.79×Health
Neuroscience3.36×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by JAMA (journal) audience
TraitClusterScore
Community OrientationOPEN1.68
PatriotismCONSERVATISM1.56
Family OrientationCONSERVATISM1.56
Price SensitivityPREMIUM1.55
SustainabilityBALANCE1.54
TravellingTHRILL1.53

Worldwide distribution

Worldwide audience distribution share by country for JAMA (journal)
CountryShare
United States17.8%
Saudi Arabia13.0%
Poland10.4%

See JAMA (journal) audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does JAMA (journal) have in United States?

JAMA (journal) has an estimated audience of 495,006 people in United States, concentrated in California and New York.

What is the gender split and age of JAMA (journal) fans?

66.8% of JAMA (journal) fans are female, 33.2% are male, with an average age of 45.7 years.

Which brands do JAMA (journal) fans like most?

JAMA (journal) fans show strongest brand affinity for UpToDate (124.05×), Doximity (58.65×), and PubMed (28.57×) over the country average.

Where do JAMA (journal) fans live in United States?

JAMA (journal) fans in United States are most concentrated in California (reach 72,390), New York (reach 36,255), and Texas (reach 35,495). These three regions account for the largest share of the active audience.

What other brands do JAMA (journal) fans also like?

Beyond JAMA (journal) itself, the audience over-indexes on Doximity (58.65×), PubMed (28.57×), PSV Eindhoven (59.05×), and MSN (4.98×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for JAMA (journal). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.