Rascasse Audience Intelligence

Joan Sebastian Audience in United States

A data profile of the people who buy, follow and care about Joan Sebastian in United States — modelled from more than twelve digital signal sources. Joan Sebastian has an estimated audience of 880,148 people in United States.

#506among Singer-songwriter in United States#5868among Person in United States#3402in Music & Radio

The average Joan Sebastian fan in United States is 32.8 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Cruz Azul, Club América, Mariachi, with strongest over-indexing on Cruz Azul (17.36× the country average).

Demographically, the Joan Sebastian audience skews balanced with an average age of 32.8, and over-indexes on personality traits such as Need for Security, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Joan Sebastian fan in United States is balanced, around 32.8 years old, with strong Need for Security tendencies and a notable affinity for Cruz Azul.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Joan Sebastian profile in United States.

Audience size
880K
in United States
Gender
49.8%♀
50.2% male
Age
32.8
average years
Country rank
#25792
Person in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Joan Sebastian fans

49.8% are female, 50.2% are male, average age 32.8.

Fig. 02

Gender split

49.8%
Female
50.2%
Male
Demographic split for Joan Sebastian audience in United States
MetricValue
Female49.8%
Male50.2%
Average age32.8
Estimated audience size880,148
Fig. 03

Age distribution

Ø 32.8
average years
Age distribution of the Joan Sebastian audience in United States
Age bracketShare%
16-1936%
20-2922%
30-3918%
40-4915%
50+9%
Fig. 04

Worldwide distribution

29.5%

of the worldwide Joan Sebastian audience comes from United States.

Worldwide audience distribution share by country for Joan Sebastian
CountryShare
Mexico43.5%
United States29.5%
Colombia7.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Joan Sebastian audience in United States is strongest.

Fig. 05

Top regions by affinity

Joan Sebastian fans by region: top regions in United States
#RegionReachAffinity×
01California~400K3.92×
02Texas~300K3.36×
03Arizona~50K2.56×
04Nevada~20K2.55×
05New Mexico~10K2.49×
06Illinois~60K2.23×
07Colorado~20K1.52×
08Oregon~10K1.48×
09Utah~10K1.37×
10Florida~80K1.29×
11Washington~20K1.28×
12Nebraska~6K1.28×
13Kansas~9K1.24×
14Idaho~5K1.22×
15Oklahoma~10K1.21×
16North Carolina~30K1.06×
17Georgia~30K1.04×
18New Jersey~20K1.03×
19Arkansas~7K1.02×
20New York~50K0.92×
21Indiana~10K0.90×
22Maryland~10K0.87×
23Iowa~6K0.85×
24Vermont~1K0.84×
25Rhode Island~2K0.83×
26Tennessee~10K0.82×
27Delaware~2K0.82×
28Alaska~1K0.80×
29Maine~2K0.79×
30Wisconsin~10K0.78×
31North Dakota~1K0.78×
32South Dakota~2K0.76×
33Connecticut~6K0.74×
34Montana~2K0.74×
35Virginia~20K0.73×
36Washington, District of Columbia~2K0.73×
37West Virginia~3K0.71×
38New Hampshire~2K0.71×
39South Carolina~9K0.70×
40Alabama~9K0.70×
41Louisiana~8K0.69×
42Hawaii~2K0.66×
43Minnesota~8K0.65×
44Kentucky~7K0.65×
45Mississippi~5K0.65×
46Massachusetts~10K0.57×
47Missouri~8K0.56×
48Michigan~10K0.48×
49Pennsylvania~10K0.45×
50Ohio~10K0.38×
Fig. 06

Affinity by region

Affinity by region — Joan Sebastian, United States
0.38×1.00×3.92×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Joan Sebastian audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Joan Sebastian audience
#·InterestCategoryAffinity×
01Sebastián RulliMovies & TV28.36×
02Ricardo ArjonaMusic & Radio27.74×
03Prison BreakMovies & TV21.01×
04Tigres UANLSports18.11×
05Cruz AzulSports17.36×
06FIFA Club World CupSports15.52×
07Club AméricaSports15.17×
08VolarisTravel & Leisure14.67×
09MariachiMusic & Radio14.64×
10Atlético MadridSports14.19×
11CumbiaMusic & Radio10.76×
12Milwaukee BrewersSports8.89×
13ShakiraMusic & Radio8.70×
14Liga MXSports8.60×
15La LigaSports7.82×
16Pedro PascalMovies & TV6.88×
17Las VegasTravel & Leisure5.28×
18Detroit TigersSports5.22×
19WhatsAppInternet & Social Media4.87×
20MexicoTravel & Leisure4.22×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Joan Sebastian audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Joan Sebastian audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.65×
SpiritualityBALANCE1.50×
Social Media UsageJOY1.48×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Joan Sebastian audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.49×
Early Adopter MentalityPOWER0.61×
Design AffinityPREMIUM0.61×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Joan Sebastian have in United States?

Joan Sebastian has an estimated audience of 880,148 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Joan Sebastian fans?

49.8% of Joan Sebastian fans are female, 50.2% are male, with an average age of 32.8 years.

03

Which brands do Joan Sebastian fans like most?

Joan Sebastian fans show strongest brand affinity for Cruz Azul (17.36×), Club América (15.17×), and Mariachi (14.64×) over the country average.

04

Where do Joan Sebastian fans live in United States?

Joan Sebastian fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Joan Sebastian fans also like?

Beyond Joan Sebastian itself, the audience over-indexes on Club América (15.17×), Mariachi (14.64×), Prison Break (21.01×), and Milwaukee Brewers (8.89×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Singer-songwriter audiences in United States

See Joan Sebastian audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Joan Sebastian. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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