Kandy Audience in United States

Kandy logo

Kandy has an estimated audience of 818,042 people in United States. 83.5% are female, 16.5% are male, average age 34.1. Top regions: Pennsylvania, California, Texas. Top brand affinities: Nebraska Cornhuskers football, Combat sport, Nia Jax, Wikia, Google Photos.

The average Kandy fan in United States is 34.1 years old, more female, and lives primarily in Pennsylvania. The audience is concentrated in Pennsylvania, California, Texas. Top brand affinities include Nebraska Cornhuskers football, Combat sport, Nia Jax, with strongest over-indexing on Nebraska Cornhuskers football (3.61× the country average). Demographically, the Kandy audience skews more female with an average age of 34.1, and over-indexes on personality traits such as Early Adopter Mentality, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: City

Demographics of Kandy fans

Demographic split for Kandy audience in United States
MetricValue
Female83.5%
Male16.5%
Average age34.1
Estimated audience size818,042

Audience persona

The typical Kandy fan in United States is more female, around 34.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Nebraska Cornhuskers football.

Top regions in United States

Top regions ranked by reach for Kandy in United States
RegionReachAffinity
Pennsylvania116,6584.24×
California108,9861.21×
Texas73,8761.05×
New York63,0851.38×
Florida54,1810.98×
Ohio40,0631.59×
Georgia25,8251.02×
Illinois25,3780.93×
Virginia23,1071.16×
North Carolina22,7520.92×
New Jersey21,1391.02×
Washington19,9671.22×
Arizona18,7121.12×
Michigan18,1390.85×
Massachusetts16,5681.03×
Maryland16,5281.18×
Colorado15,8301.23×
Tennessee12,9080.79×
Indiana12,1080.81×
Oregon10,7821.15×
Missouri10,7490.82×
South Carolina10,2260.83×
Minnesota10,1270.86×
Wisconsin9,0210.73×
Louisiana8,8220.84×
Connecticut8,6881.06×
Alabama8,6220.75×
Kentucky7,2110.7×
Nevada7,0990.9×
Oklahoma6,3210.7×
Mississippi5,7880.86×
Utah5,7880.79×
Kansas5,2960.82×
Washington, District of Columbia4,7051.91×
Arkansas4,7010.7×
Iowa4,6680.69×
Hawaii3,4920.99×
Idaho3,2780.8×
New Mexico2,8490.69×
Nebraska2,6430.64×
South Dakota2,5791.36×
West Virginia2,4570.65×
New Hampshire2,1370.66×
Maine1,8450.63×
Montana1,6630.73×
Alaska1,6350.93×
Delaware1,5560.69×
Rhode Island1,5210.58×
North Dakota1,3700.81×
Wyoming1,3251.09×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kandy audience
BrandAffinityCategory
Nebraska Cornhuskers football3.61×Sports
Combat sport1.6×Sports
Nia Jax9.69×Sports
Wikia3.02×Internet & Social Media
Google Photos2.14×Technology & Electronics
Home equity1.68×Home & Garden
Jezebel (film)5.25×Movies & TV
UK garage3.98×Music & Radio
Israel1.51×Travel & Leisure
Jaws3.9×Movies & TV
Grinch2.56×Movies & TV
Pro-Ject2.45×Music & Radio
Corona (band)3.35×Music & Radio
JDSU1.76×Business & Career
Home staging2.75×Home & Garden
South Asian cuisine4.57×Food & Beverages
Jesse Plemons1.7×Movies & TV
Keith Stanfield3.06×Movies & TV
Personality2.66×Business & Career
Vocal harmony1.97×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kandy audience
TraitClusterScore
Early Adopter MentalityPOWER1.31
Price SensitivityPREMIUM1.2
CreativityOPEN1.19
IndividualismJOY1.19
SpiritualityBALANCE1.18
Family OrientationCONSERVATISM1.12

Worldwide distribution

Worldwide audience distribution share by country for Kandy
CountryShare
United States30.5%
Sri Lanka23.1%
Mexico11.4%

See Kandy audiences in other countries

More City audiences in United States

Frequently asked questions

How many fans does Kandy have in United States?

Kandy has an estimated audience of 818,042 people in United States, concentrated in Pennsylvania and California.

What is the gender split and age of Kandy fans?

83.5% of Kandy fans are female, 16.5% are male, with an average age of 34.1 years.

Which brands do Kandy fans like most?

Kandy fans show strongest brand affinity for Nebraska Cornhuskers football (3.61×), Combat sport (1.6×), and Nia Jax (9.69×) over the country average.

Where do Kandy fans live in United States?

Kandy fans in United States are most concentrated in Pennsylvania (reach 116,658), California (reach 108,986), and Texas (reach 73,876). These three regions account for the largest share of the active audience.

What other brands do Kandy fans also like?

Beyond Kandy itself, the audience over-indexes on Combat sport (1.6×), Nia Jax (9.69×), Wikia (3.02×), and Google Photos (2.14×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kandy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.