Kaplan NCLEX® Prep Audience in United States

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Kaplan NCLEX® Prep has an estimated audience of 401,627 people in United States. 55.0% are female, 45.0% are male, average age 30.8. Top regions: California, Florida, New York. Top brand affinities: Indeed.com, Google Maps, Scrubs (TV series), Enterprise Rent-A-Car, Apple Store.

The average Kaplan NCLEX® Prep fan in United States is 30.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Florida, New York. Top brand affinities include Indeed.com, Google Maps, Scrubs (TV series), with strongest over-indexing on Indeed.com (15.06× the country average). Demographically, the Kaplan NCLEX® Prep audience skews balanced with an average age of 30.8, and over-indexes on personality traits such as Family Orientation, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Type: Topic

Demographics of Kaplan NCLEX® Prep fans

Demographic split for Kaplan NCLEX® Prep audience in United States
MetricValue
Female55.0%
Male45.0%
Average age30.8
Estimated audience size401,627

Audience persona

The typical Kaplan NCLEX® Prep fan in United States is balanced, around 30.8 years old, with strong Family Orientation tendencies and a notable affinity for Indeed.com.

Top regions in United States

Top regions ranked by reach for Kaplan NCLEX® Prep in United States
RegionReachAffinity
California16,1680.37×
Florida12,6640.47×
New York10,1650.45×
Texas9,9890.29×
Pennsylvania8,2250.61×
Illinois5,9200.44×
Kentucky5,8921.17×
Ohio5,0010.4×
Louisiana4,8330.93×
New Jersey4,5250.44×
Georgia4,4780.36×
Tennessee4,4150.55×
Oklahoma4,2850.96×
Michigan4,2840.41×
North Carolina4,1290.34×
Missouri4,0230.62×
Massachusetts3,4330.43×
Virginia3,4280.35×
Washington3,3810.42×
Mississippi3,3491.01×
Indiana3,1930.44×
Alabama3,1530.56×
Maryland3,0580.44×
Arkansas2,9750.9×
South Carolina2,9630.49×
Wisconsin2,9530.49×
West Virginia2,8771.54×
Arizona2,8440.35×
Alaska2,7593.21×
Minnesota2,6160.45×
Connecticut2,5990.65×
Kansas2,5530.81×
Idaho2,5531.27×
Oregon2,4540.53×
Hawaii2,4391.41×
Iowa2,4240.73×
Montana2,4052.16×
Maine2,3901.66×
South Dakota2,3742.56×
Colorado2,3530.37×
North Dakota2,3112.8×
Nevada2,3010.59×
New Hampshire2,2781.44×
Utah2,2580.63×
Wyoming2,2363.76×
Nebraska2,2301.11×
New Mexico2,2191.1×
Rhode Island2,1991.72×
Vermont2,1633.07×
Delaware1,9701.78×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kaplan NCLEX® Prep audience
BrandAffinityCategory
Indeed.com15.06×Business & Career
Google Maps10.08×Internet & Social Media
Scrubs (TV series)60.83×Movies & TV
Enterprise Rent-A-Car12.02×Cars & Mobility
Apple Store15.12×Shopping
Capital One7.64×Business & Career
Khan Academy15.48×Business & Career
Google News10.27×News
Margot Robbie15.12×Movies & TV
Kendra Scott16.91×Fashion & Accessoires
Anna Kendrick21.41×Movies & TV
ICloud14.62×Technology & Electronics
DuckDuckGo13.52×Internet & Social Media
Wattpad16.1×Internet & Social Media
Inclusion (education)59.07×Kids & Family
Jollibee14.17×Food & Beverages
General practitioner19.87×Health
Owen Wilson17.73×Movies & TV
Grammarly20.49×Business & Career
Alexandra Daddario12.54×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kaplan NCLEX® Prep audience
TraitClusterScore
Family OrientationCONSERVATISM1.56
Community OrientationOPEN1.44
Luxury OrientationPREMIUM1.42
LGBTQ+ IdentityOPEN1.31
Design AffinityPREMIUM1.21
Healthy LifestyleBALANCE1.16

Worldwide distribution

Worldwide audience distribution share by country for Kaplan NCLEX® Prep
CountryShare
United States55.4%
India7.1%
United Kingdom6.8%

See Kaplan NCLEX® Prep audiences in other countries

More audiences in United States

Frequently asked questions

How many fans does Kaplan NCLEX® Prep have in United States?

Kaplan NCLEX® Prep has an estimated audience of 401,627 people in United States, concentrated in California and Florida.

What is the gender split and age of Kaplan NCLEX® Prep fans?

55.0% of Kaplan NCLEX® Prep fans are female, 45.0% are male, with an average age of 30.8 years.

Which brands do Kaplan NCLEX® Prep fans like most?

Kaplan NCLEX® Prep fans show strongest brand affinity for Indeed.com (15.06×), Google Maps (10.08×), and Scrubs (TV series) (60.83×) over the country average.

Where do Kaplan NCLEX® Prep fans live in United States?

Kaplan NCLEX® Prep fans in United States are most concentrated in California (reach 16,168), Florida (reach 12,664), and New York (reach 10,165). These three regions account for the largest share of the active audience.

What other brands do Kaplan NCLEX® Prep fans also like?

Beyond Kaplan NCLEX® Prep itself, the audience over-indexes on Google Maps (10.08×), Scrubs (TV series) (60.83×), Enterprise Rent-A-Car (12.02×), and Apple Store (15.12×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kaplan NCLEX® Prep. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.