Rascasse Audience Intelligence

Moose Jaw Audience in United States

A data profile of the people who buy, follow and care about Moose Jaw in United States — modelled from more than twelve digital signal sources. Moose Jaw has an estimated audience of 1,260,277 people in United States.

#281among City in United States#1723among POI in United States#1519in Travel & Leisure

The average Moose Jaw fan in United States is 34.4 years old, balanced, and lives primarily in Wisconsin.

The audience is concentrated in Wisconsin, Colorado, California.

Top brand affinities include Zoom!, spicy food, Louisiana Hot Sauce, with strongest over-indexing on Zoom! (28.1× the country average).

Demographically, the Moose Jaw audience skews balanced with an average age of 34.4, and over-indexes on personality traits such as Healthy Lifestyle, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Moose Jaw fan in United States is balanced, around 34.4 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Zoom!.

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Moose Jaw profile in United States.

Audience size
1.3M
in United States
Gender
48.0%♀
52.0% male
Age
34.4
average years
Country rank
#20150
POI in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Moose Jaw fans

48.0% are female, 52.0% are male, average age 34.4.

Fig. 02

Gender split

48.0%
Female
52.0%
Male
Demographic split for Moose Jaw audience in United States
MetricValue
Female48.0%
Male52.0%
Average age34.4
Estimated audience size1,260,277
Fig. 03

Age distribution

Ø 34.4
average years
Age distribution of the Moose Jaw audience in United States
Age bracketShare%
16-1931%
20-2923%
30-3919%
40-4916%
50+11%
Fig. 04

Worldwide distribution

44.4%

of the worldwide Moose Jaw audience comes from United States.

Worldwide audience distribution share by country for Moose Jaw
CountryShare
United States44.4%
Canada11.9%
India9.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Moose Jaw audience in United States is strongest.

Fig. 05

Top regions by affinity

Moose Jaw fans by region: top regions in United States
#RegionReachAffinity×
01Wisconsin~90K4.90×
02Colorado~90K4.42×
03Alaska~8K3.02×
04Michigan~70K2.05×
05Montana~6K1.86×
06North Dakota~4K1.62×
07Vermont~4K1.59×
08Wyoming~2K1.28×
09Arkansas~10K1.27×
10New Hampshire~6K1.26×
11Maine~5K1.19×
12Utah~10K1.17×
13Minnesota~20K1.16×
14Idaho~7K1.13×
15Oregon~20K1.08×
16Illinois~40K1.06×
17Washington~30K1.03×
18South Dakota~3K1.00×
19Iowa~10K0.99×
20Kansas~9K0.87×
21Massachusetts~20K0.83×
22Missouri~20K0.83×
23Connecticut~10K0.77×
24West Virginia~4K0.75×
25Washington, District of Columbia~3K0.74×
26Nebraska~5K0.72×
27Rhode Island~3K0.72×
28New Mexico~4K0.70×
29Pennsylvania~30K0.68×
30Indiana~20K0.68×
31Tennessee~20K0.67×
32Alabama~10K0.67×
33Kentucky~10K0.66×
34Hawaii~4K0.66×
35Ohio~20K0.64×
36Virginia~20K0.64×
37Oklahoma~9K0.64×
38North Carolina~20K0.63×
39New York~40K0.60×
40Mississippi~6K0.60×
41Arizona~10K0.58×
42Maryland~10K0.57×
43South Carolina~10K0.55×
44Nevada~6K0.53×
45Louisiana~8K0.52×
46California~70K0.50×
47New Jersey~20K0.50×
48Georgia~20K0.47×
49Texas~40K0.39×
50Florida~30K0.34×
Fig. 06

Affinity by region

Affinity by region — Moose Jaw, United States
0.34×1.00×4.90×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Moose Jaw audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Moose Jaw audience
#·InterestCategoryAffinity×
01Louisiana Hot SauceFood & Beverages112.67×
02Pretzel CrispsFood & Beverages69.83×
03JumexFood & Beverages60.33×
04Food IncFood & Beverages47.87×
05Zoom!Business & Career28.10×
06Fly fishing tackleSports24.49×
07Duluth Trading CompanyBusiness & Career24.37×
08Rainbow troutFood & Beverages21.49×
09spicy foodFood & Beverages19.44×
10Carmen ElectraMovies & TV18.68×
11Sierra Trading PostFashion & Accessoires16.57×
12FaithPolitics & Society6.75×
13PrayerPolitics & Society6.72×
14Gavin NewsomPolitics & Society6.64×
15Dick CheneyPolitics & Society6.58×
16Made in USABusiness & Career6.50×
17Melania TrumpPolitics & Society6.22×
18Joe BidenPolitics & Society6.09×
19Fox News ChannelMovies & TV5.74×
20President of the United StatesPolitics & Society5.18×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Moose Jaw audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Moose Jaw audience · What stands out
TraitClusterDeviationScore
Healthy LifestyleBALANCE1.94×
Pet OwnershipJOY1.77×
SustainabilityBALANCE1.49×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Moose Jaw audience · Rather not
TraitClusterDeviationScore
Community OrientationOPEN0.73×
Convenience OrientationPREMIUM0.73×
CreativityOPEN0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Moose Jaw have in United States?

Moose Jaw has an estimated audience of 1,260,277 people in United States, concentrated in Wisconsin and Colorado.

02

What is the gender split and age of Moose Jaw fans?

48.0% of Moose Jaw fans are female, 52.0% are male, with an average age of 34.4 years.

03

Which brands do Moose Jaw fans like most?

Moose Jaw fans show strongest brand affinity for Zoom! (28.1×), spicy food (19.44×), and Louisiana Hot Sauce (112.67×) over the country average.

04

Where do Moose Jaw fans live in United States?

Moose Jaw fans in United States are most concentrated in Wisconsin (reach ~90K), Colorado (reach ~90K), and California (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Moose Jaw fans also like?

Beyond Moose Jaw itself, the audience over-indexes on spicy food (19.44×), Louisiana Hot Sauce (112.67×), Duluth Trading Company (24.37×), and Melania Trump (6.22×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Moose Jaw. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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