Kashrut Audience in United States

Kashrut has an estimated audience of 2,279,286 people in United States. 69.1% are female, 30.9% are male, average age 40.6. Top regions: California, New York, Florida. Top brand affinities: Amanda Seyfried, PSV Eindhoven, Vanessa Kirby, Orthodox Judaism, Autism Awareness.

The average Kashrut fan in United States is 40.6 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Amanda Seyfried, PSV Eindhoven, Vanessa Kirby, with strongest over-indexing on Amanda Seyfried (17.79× the country average). Demographically, the Kashrut audience skews more female with an average age of 40.6, and over-indexes on personality traits such as Healthy Lifestyle, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Kashrut fans

Demographic split for Kashrut audience in United States
MetricValue
Female69.1%
Male30.9%
Average age40.6
Estimated audience size2,279,286

Audience persona

The typical Kashrut fan in United States is more female, around 40.6 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Amanda Seyfried.

Top regions in United States

Top regions ranked by reach for Kashrut in United States
RegionReachAffinity
California212,1510.85×
New York196,8261.55×
Florida165,5421.07×
Texas165,0450.84×
North Carolina81,1881.18×
Pennsylvania78,0191.02×
Illinois73,9600.97×
Georgia72,2141.03×
Ohio66,7970.95×
New Jersey63,6251.1×
Massachusetts57,3341.28×
Virginia56,4891.02×
Michigan50,3090.84×
Washington48,4551.06×
Arizona44,8390.96×
Maryland42,6521.09×
Tennessee42,1870.92×
Alabama39,1331.23×
Missouri39,0631.06×
Indiana35,1150.84×
Minnesota33,8241.04×
Wisconsin28,7190.84×
South Carolina28,2480.82×
Colorado28,0930.78×
Connecticut25,6541.12×
Kentucky25,5340.89×
Oregon24,7450.95×
Louisiana23,2330.79×
Oklahoma22,7020.9×
Utah17,7420.87×
Arkansas17,1340.91×
Kansas17,0790.95×
Nevada16,8470.76×
Iowa16,6640.89×
Washington, District of Columbia13,7402.01×
Mississippi12,4430.66×
West Virginia10,2720.97×
Nebraska9,5310.83×
Idaho9,4860.83×
New Mexico9,4810.83×
Rhode Island7,7641.07×
Maine7,7600.95×
Hawaii7,7020.79×
New Hampshire7,6180.85×
Alaska6,1511.26×
South Dakota5,7331.09×
Montana5,3620.85×
Vermont5,2251.31×
North Dakota5,1531.1×
Wyoming4,9861.48×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kashrut audience
BrandAffinityCategory
Amanda Seyfried17.79×Movies & TV
PSV Eindhoven60.89×Sports
Vanessa Kirby17.79×Movies & TV
Orthodox Judaism24.01×Politics & Society
Autism Awareness7.67×Health
Diabetes mellitus awareness5.4×Health
Indeed.com3.27×Business & Career
Google Maps3.11×Internet & Social Media
Carey Mulligan17.79×Movies & TV
Google News4.29×News
Do it yourself (DIY)2.4×Home & Garden
Paleolithic diet5.63×Health
Capital One2.59×Business & Career
Singer-songwriter2.55×Music & Radio
Enterprise Rent-A-Car3.62×Cars & Mobility
Microblogging5.26×Technology & Electronics
Smule17.79×Music & Radio
Made in USA3.4×Business & Career
Columbo17.79×Movies & TV
Dollar General2.22×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kashrut audience
TraitClusterScore
Healthy LifestyleBALANCE2.34
Design AffinityPREMIUM1.55
DIY MentalityTHRILL1.49
Luxury OrientationPREMIUM1.48
SpiritualityBALANCE1.39
IndulgenceJOY1.35

Worldwide distribution

Worldwide audience distribution share by country for Kashrut
CountryShare
United States45.9%
Israel30.9%
Italy3.7%

See Kashrut audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Kashrut have in United States?

Kashrut has an estimated audience of 2,279,286 people in United States, concentrated in California and New York.

What is the gender split and age of Kashrut fans?

69.1% of Kashrut fans are female, 30.9% are male, with an average age of 40.6 years.

Which brands do Kashrut fans like most?

Kashrut fans show strongest brand affinity for Amanda Seyfried (17.79×), PSV Eindhoven (60.89×), and Vanessa Kirby (17.79×) over the country average.

Where do Kashrut fans live in United States?

Kashrut fans in United States are most concentrated in California (reach 212,151), New York (reach 196,826), and Florida (reach 165,542). These three regions account for the largest share of the active audience.

What other brands do Kashrut fans also like?

Beyond Kashrut itself, the audience over-indexes on PSV Eindhoven (60.89×), Vanessa Kirby (17.79×), Orthodox Judaism (24.01×), and Autism Awareness (7.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kashrut. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.