Kinesiology Audience in United States

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Kinesiology has an estimated audience of 13,455,957 people in United States. 65.0% are female, 35.0% are male, average age 44.3. Top regions: California, Texas, Florida. Top brand affinities: Dance, Medicine, Psychology, Happiness, Knowledge.

The average Kinesiology fan in United States is 44.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Dance, Medicine, Psychology, with strongest over-indexing on Dance (1.91× the country average). Demographically, the Kinesiology audience skews more female with an average age of 44.3, and over-indexes on personality traits such as Spirituality, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic · Subtype: Field of study

Demographics of Kinesiology fans

Demographic split for Kinesiology audience in United States
MetricValue
Female65.0%
Male35.0%
Average age44.3
Estimated audience size13,455,957

Audience persona

The typical Kinesiology fan in United States is more female, around 44.3 years old, with strong Spirituality tendencies and a notable affinity for Dance.

Top regions in United States

Top regions ranked by reach for Kinesiology in United States
RegionReachAffinity
California2,351,5101.59×
Texas1,534,8501.33×
Florida860,4850.94×
New York631,9390.84×
Illinois471,8871.05×
Georgia466,1531.12×
North Carolina426,7491.05×
Pennsylvania406,0640.9×
Michigan402,3471.14×
Virginia342,1021.04×
New Jersey315,2200.92×
Ohio304,6400.73×
Louisiana292,0481.68×
Washington288,5581.07×
Tennessee270,2461×
Alabama261,6071.39×
Massachusetts248,4940.94×
Maryland248,2731.07×
Arizona238,5560.87×
Indiana230,1990.94×
Wisconsin209,7581.04×
Minnesota198,1191.03×
Missouri180,7430.83×
South Carolina166,9500.82×
Colorado164,5120.78×
Mississippi154,2361.39×
Oregon152,7120.99×
Oklahoma148,8901×
Nevada148,3991.14×
Kentucky140,8320.83×
Iowa135,0851.22×
Utah126,5001.05×
Kansas119,7871.13×
Connecticut119,6740.89×
Arkansas94,7310.85×
Hawaii76,4071.32×
New Mexico64,5990.96×
Nebraska64,3670.95×
Idaho63,9440.95×
Rhode Island40,6480.95×
New Hampshire39,9580.75×
Delaware39,4261.06×
West Virginia38,9850.62×
Maine37,8110.78×
Montana33,7770.9×
Washington, District of Columbia31,9850.79×
North Dakota28,9131.05×
South Dakota26,1860.84×
Alaska25,8050.9×
Wyoming17,9940.9×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kinesiology audience
BrandAffinityCategory
Dance1.91×Business & Career
Medicine1.64×Business & Career
Psychology1.63×Business & Career
Happiness1.56×Health
Knowledge1.66×Business & Career
Learning1.55×Business & Career
Mammal1.66×Pets & Animals
Recreation1.61×Travel & Leisure
Kohl's1.58×Shopping
Personal development1.52×Business & Career
Nutrient1.66×Food & Beverages
Hobby Lobby1.56×Home & Garden
Research1.5×Business & Career
Ethics1.69×Business & Career
Old Navy1.51×Fashion & Accessoires
Social science1.62×Business & Career
Virtue1.67×Politics & Society
Mary Oliver19.42×Literature
Physics1.57×Business & Career
Anatomy1.94×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kinesiology audience
TraitClusterScore
SpiritualityBALANCE1.42
Urban LifestyleOPEN1.41
ExtroversionTHRILL1.41
Community OrientationOPEN1.34
Family OrientationCONSERVATISM1.31
MindfulnessBALANCE1.27

Worldwide distribution

Worldwide audience distribution share by country for Kinesiology
CountryShare
United States21.1%
India8.7%
United Kingdom5.7%

See Kinesiology audiences in other countries

More Field of study audiences in United States

Frequently asked questions

How many fans does Kinesiology have in United States?

Kinesiology has an estimated audience of 13,455,957 people in United States, concentrated in California and Texas.

What is the gender split and age of Kinesiology fans?

65.0% of Kinesiology fans are female, 35.0% are male, with an average age of 44.3 years.

Which brands do Kinesiology fans like most?

Kinesiology fans show strongest brand affinity for Dance (1.91×), Medicine (1.64×), and Psychology (1.63×) over the country average.

Where do Kinesiology fans live in United States?

Kinesiology fans in United States are most concentrated in California (reach 2,351,510), Texas (reach 1,534,850), and Florida (reach 860,485). These three regions account for the largest share of the active audience.

What other brands do Kinesiology fans also like?

Beyond Kinesiology itself, the audience over-indexes on Medicine (1.64×), Psychology (1.63×), Happiness (1.56×), and Knowledge (1.66×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kinesiology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.