Kites (film) Audience in United States

Kites (film) logo

Kites (film) has an estimated audience of 868,066 people in United States. 81.7% are female, 18.3% are male, average age 28.3. Top regions: California, Texas, Florida. Top brand affinities: Collectable, International University of Business Agriculture and Technology, IRS e-file, Buddy Brown, Seven Sister States.

The average Kites (film) fan in United States is 28.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Collectable, International University of Business Agriculture and Technology, IRS e-file, with strongest over-indexing on Collectable (1.59× the country average). Demographically, the Kites (film) audience skews more female with an average age of 28.3, and over-indexes on personality traits such as Career Orientation, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 6 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Action

Demographics of Kites (film) fans

Demographic split for Kites (film) audience in United States
MetricValue
Female81.7%
Male18.3%
Average age28.3
Estimated audience size868,066

Audience persona

The typical Kites (film) fan in United States is more female, around 28.3 years old, with strong Career Orientation tendencies and a notable affinity for Collectable.

Top regions in United States

Top regions ranked by reach for Kites (film) in United States
RegionReachAffinity
California120,4471.26×
Texas103,0331.38×
Florida69,7411.19×
New York52,9371.09×
Georgia29,8111.11×
Illinois29,3711.02×
North Carolina27,7361.06×
Pennsylvania27,2440.93×
Virginia24,6571.17×
New Jersey24,2501.1×
Ohio23,6660.88×
Michigan21,9170.97×
Washington21,4271.23×
Massachusetts17,3291.01×
Maryland16,5301.11×
Tennessee16,4580.95×
Arizona16,2770.92×
Indiana15,7600.99×
South Carolina13,4161.03×
Kansas13,2731.94×
Missouri13,0210.93×
Alabama12,2511.01×
Louisiana12,1961.09×
Colorado11,8080.86×
Minnesota11,3510.91×
Oklahoma11,2071.16×
Wisconsin11,0060.84×
Oregon10,1391.02×
Kentucky9,9220.91×
Utah9,0341.16×
Mississippi8,9771.26×
Nevada7,8100.93×
Connecticut7,4150.85×
Arkansas6,8350.96×
Iowa6,6510.93×
New Mexico4,3781.01×
Nebraska4,1910.96×
Hawaii3,5200.94×
Idaho3,4620.8×
West Virginia3,4500.85×
Rhode Island2,8751.04×
Washington, District of Columbia2,6771.03×
Maine2,6060.84×
New Hampshire2,5410.74×
Montana2,2130.92×
Delaware1,9980.83×
North Dakota1,7240.97×
South Dakota1,5060.75×
Alaska1,3460.73×
Vermont1,0480.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kites (film) audience
BrandAffinityCategory
Collectable1.59×Kids & Family
International University of Business Agriculture and Technology1.81×Business & Career
IRS e-file1.56×
Buddy Brown1.53×Music & Radio
Seven Sister States1.74×
Dabboo Ratnani1.78×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kites (film) audience
TraitClusterScore
Career OrientationPOWER1.38
Convenience OrientationPREMIUM1.25
SpiritualityBALANCE1.24
Early Adopter MentalityPOWER1.16
Community OrientationOPEN1.15
ExtroversionTHRILL1.1

Worldwide distribution

Worldwide audience distribution share by country for Kites (film)
CountryShare
United States64.1%
Germany14.0%
Brazil9.7%

See Kites (film) audiences in other countries

More Action audiences in United States

Frequently asked questions

How many fans does Kites (film) have in United States?

Kites (film) has an estimated audience of 868,066 people in United States, concentrated in California and Texas.

What is the gender split and age of Kites (film) fans?

81.7% of Kites (film) fans are female, 18.3% are male, with an average age of 28.3 years.

Which brands do Kites (film) fans like most?

Kites (film) fans show strongest brand affinity for Collectable (1.59×), International University of Business Agriculture and Technology (1.81×), and IRS e-file (1.56×) over the country average.

Where do Kites (film) fans live in United States?

Kites (film) fans in United States are most concentrated in California (reach 120,447), Texas (reach 103,033), and Florida (reach 69,741). These three regions account for the largest share of the active audience.

What other brands do Kites (film) fans also like?

Beyond Kites (film) itself, the audience over-indexes on International University of Business Agriculture and Technology (1.81×), IRS e-file (1.56×), Buddy Brown (1.53×), and Seven Sister States (1.74×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kites (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.