Kunsthistorisches Museum Audience in United States

Kunsthistorisches Museum has an estimated audience of 317,799 people in United States. 53.8% are female, 46.2% are male, average age 35.2. Top regions: California, New York, Texas. Top brand affinities: Steampunk, Alaska, Kappa Sigma, Nipsey Hussle, Nebraska Cornhuskers football.
The average Kunsthistorisches Museum fan in United States is 35.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Steampunk, Alaska, Kappa Sigma, with strongest over-indexing on Steampunk (17.02× the country average). Demographically, the Kunsthistorisches Museum audience skews balanced with an average age of 35.2, and over-indexes on personality traits such as Risk Appetite, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Arts & Culture · Type: POI · Subtype: Museum
Demographics of Kunsthistorisches Museum fans
| Metric | Value |
|---|---|
| Female | 53.8% |
| Male | 46.2% |
| Average age | 35.2 |
| Estimated audience size | 317,799 |
Audience persona
The typical Kunsthistorisches Museum fan in United States is balanced, around 35.2 years old, with strong Risk Appetite tendencies and a notable affinity for Steampunk.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 44,941 | 1.29× |
| New York | 33,659 | 1.9× |
| Texas | 22,640 | 0.83× |
| Florida | 15,864 | 0.74× |
| Illinois | 12,961 | 1.22× |
| Massachusetts | 10,824 | 1.73× |
| Virginia | 9,869 | 1.27× |
| Pennsylvania | 9,791 | 0.91× |
| New Jersey | 9,465 | 1.17× |
| Georgia | 8,523 | 0.87× |
| Washington | 8,065 | 1.27× |
| North Carolina | 7,785 | 0.81× |
| Maryland | 6,104 | 1.12× |
| Colorado | 6,047 | 1.21× |
| Michigan | 6,043 | 0.73× |
| Ohio | 5,705 | 0.58× |
| Minnesota | 4,594 | 1.01× |
| Washington, District of Columbia | 4,310 | 4.51× |
| Connecticut | 3,994 | 1.25× |
| South Carolina | 3,972 | 0.83× |
| Arizona | 3,906 | 0.6× |
| Missouri | 3,825 | 0.75× |
| Tennessee | 3,756 | 0.59× |
| Wisconsin | 3,694 | 0.77× |
| Oregon | 3,578 | 0.98× |
| Indiana | 3,475 | 0.6× |
| Utah | 3,020 | 1.06× |
| Oklahoma | 1,979 | 0.56× |
| Louisiana | 1,933 | 0.47× |
| Alabama | 1,885 | 0.42× |
| Nevada | 1,778 | 0.58× |
| Iowa | 1,649 | 0.63× |
| Kentucky | 1,594 | 0.4× |
| Kansas | 1,500 | 0.6× |
| Arkansas | 1,380 | 0.53× |
| Maine | 1,292 | 1.13× |
| New Hampshire | 1,268 | 1.01× |
| Mississippi | 1,243 | 0.47× |
| Idaho | 1,184 | 0.74× |
| Rhode Island | 1,156 | 1.14× |
| New Mexico | 1,029 | 0.65× |
| West Virginia | 1,026 | 0.69× |
| Alaska | 1,024 | 1.51× |
| Hawaii | 905 | 0.66× |
| Nebraska | 897 | 0.56× |
| Montana | 892 | 1.01× |
| South Dakota | 881 | 1.2× |
| North Dakota | 858 | 1.31× |
| Wyoming | 830 | 1.76× |
| Vermont | 803 | 1.44× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Steampunk | 17.02× | Fashion & Accessoires |
| Alaska | 4.02× | Travel & Leisure |
| Kappa Sigma | 20× | Business & Career |
| Nipsey Hussle | 5.92× | Music & Radio |
| Nebraska Cornhuskers football | 3.51× | Sports |
| Elsword | 15.4× | Games |
| Natural rubber | 1.94× | Cars & Mobility |
| Nationality | 1.92× | Politics & Society |
| Endless Space | 21.3× | Games |
| Home equity | 1.69× | Home & Garden |
| Gippy Grewal | 15.09× | Movies & TV |
| Bank account | 1.55× | Business & Career |
| Kendra Scott | 1.73× | Fashion & Accessoires |
| Home staging | 3.06× | Home & Garden |
| On the Border Mexican Grill & Cantina | 3.83× | Food & Beverages |
| Wolverine (comics) | 2.86× | Literature |
| Page Kennedy | 9.93× | Movies & TV |
| Anderson Silva (kickboxer) | 5.21× | Sports |
| Hampton University | 5.39× | Business & Career |
| Cam Ward | 1.8× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 2.31 |
| Urban Lifestyle | OPEN | 1.75 |
| Design Affinity | PREMIUM | 1.65 |
| Travelling | THRILL | 1.56 |
| Sustainability | BALANCE | 1.45 |
| Tradition | CONSERVATISM | 1.44 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.7% |
| Japan | 10.4% |
| Germany | 7.9% |
See Kunsthistorisches Museum audiences in other countries
- Kunsthistorisches Museum — Germany
- Kunsthistorisches Museum — United Kingdom
- Kunsthistorisches Museum — France
- Kunsthistorisches Museum — Italy
- Kunsthistorisches Museum — Spain
- Kunsthistorisches Museum — Brazil
- Kunsthistorisches Museum — Japan
- Kunsthistorisches Museum — South Korea
- Kunsthistorisches Museum — India
More Museum audiences in United States
- Museum of Modern Art (7,444,687)
- British Museum (6,534,849)
- Metropolitan Museum of Art (5,185,120)
- Saatchi Gallery (3,737,632)
- Children's museum (3,053,138)
Frequently asked questions
How many fans does Kunsthistorisches Museum have in United States?
Kunsthistorisches Museum has an estimated audience of 317,799 people in United States, concentrated in California and New York.
What is the gender split and age of Kunsthistorisches Museum fans?
53.8% of Kunsthistorisches Museum fans are female, 46.2% are male, with an average age of 35.2 years.
Which brands do Kunsthistorisches Museum fans like most?
Kunsthistorisches Museum fans show strongest brand affinity for Steampunk (17.02×), Alaska (4.02×), and Kappa Sigma (20×) over the country average.
Where do Kunsthistorisches Museum fans live in United States?
Kunsthistorisches Museum fans in United States are most concentrated in California (reach 44,941), New York (reach 33,659), and Texas (reach 22,640). These three regions account for the largest share of the active audience.
What other brands do Kunsthistorisches Museum fans also like?
Beyond Kunsthistorisches Museum itself, the audience over-indexes on Alaska (4.02×), Kappa Sigma (20×), Nipsey Hussle (5.92×), and Nebraska Cornhuskers football (3.51×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Kunsthistorisches Museum. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.