LA Auto Show Audience in United States
LA Auto Show has an estimated audience of 783,651 people in United States. 19.6% are female, 80.4% are male, average age 38.5. Top regions: California, Texas, Michigan. Top brand affinities: Lulu 黃路梓茵, Tipsy Elves, Elsword, Iowa Lottery, Arrietty.
The average LA Auto Show fan in United States is 38.5 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Michigan. Top brand affinities include Lulu 黃路梓茵, Tipsy Elves, Elsword, with strongest over-indexing on Lulu 黃路梓茵 (5.28× the country average). Demographically, the LA Auto Show audience skews more male with an average age of 38.5, and over-indexes on personality traits such as Luxury Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Event · Subtype: Motor show
Demographics of LA Auto Show fans
| Metric | Value |
|---|---|
| Female | 19.6% |
| Male | 80.4% |
| Average age | 38.5 |
| Estimated audience size | 783,651 |
Audience persona
The typical LA Auto Show fan in United States is more male, around 38.5 years old, with strong Luxury Orientation tendencies and a notable affinity for Lulu 黃路梓茵.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 587,738 | 21.03× |
| Texas | 37,885 | 0.56× |
| Michigan | 27,613 | 1.35× |
| New York | 25,565 | 0.58× |
| Washington | 20,426 | 1.3× |
| Florida | 19,052 | 0.36× |
| Arizona | 16,709 | 1.04× |
| Illinois | 16,082 | 0.62× |
| Nevada | 15,114 | 1.99× |
| Georgia | 12,123 | 0.5× |
| Virginia | 11,007 | 0.58× |
| Ohio | 10,780 | 0.45× |
| Oregon | 10,454 | 1.16× |
| New Jersey | 10,102 | 0.51× |
| Pennsylvania | 9,403 | 0.36× |
| North Carolina | 8,620 | 0.37× |
| Colorado | 8,079 | 0.65× |
| Massachusetts | 6,465 | 0.42× |
| Tennessee | 6,405 | 0.41× |
| Alabama | 5,497 | 0.5× |
| Maryland | 5,476 | 0.41× |
| Utah | 4,715 | 0.67× |
| Indiana | 4,687 | 0.33× |
| Missouri | 4,568 | 0.36× |
| Wisconsin | 4,303 | 0.36× |
| Minnesota | 4,239 | 0.38× |
| Connecticut | 3,993 | 0.51× |
| Louisiana | 3,396 | 0.34× |
| Idaho | 3,231 | 0.82× |
| Hawaii | 3,089 | 0.92× |
| South Carolina | 3,050 | 0.26× |
| Kentucky | 2,719 | 0.28× |
| Oklahoma | 2,700 | 0.31× |
| Washington, District of Columbia | 2,221 | 0.94× |
| Kansas | 2,154 | 0.35× |
| Arkansas | 2,008 | 0.31× |
| Iowa | 1,943 | 0.3× |
| New Mexico | 1,920 | 0.49× |
| Mississippi | 1,695 | 0.26× |
| Nebraska | 1,694 | 0.43× |
| New Hampshire | 1,537 | 0.5× |
| West Virginia | 1,536 | 0.42× |
| Montana | 1,430 | 0.66× |
| Rhode Island | 1,405 | 0.56× |
| Alaska | 1,396 | 0.83× |
| Maine | 1,307 | 0.47× |
| Vermont | 1,296 | 0.94× |
| South Dakota | 1,202 | 0.66× |
| North Dakota | 1,170 | 0.73× |
| Wyoming | 1,132 | 0.97× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Lulu 黃路梓茵 | 5.28× | Movies & TV |
| Tipsy Elves | 18.73× | Shopping |
| Elsword | 27.11× | Games |
| Iowa Lottery | 15.22× | Games |
| Arrietty | 20× | Movies & TV |
| Northrop Grumman | 7.76× | Business & Career |
| Home construction | 1.61× | Home & Garden |
| Governor of Michigan | 8.24× | Politics & Society |
| N1 road (South Africa) | 4.54× | Travel & Leisure |
| Hipster | 10.54× | Politics & Society |
| Vocal harmony | 4.88× | Music & Radio |
| Historic site | 4.5× | Arts & Culture |
| TVNotas | 10.62× | News |
| Grinch | 3.87× | Movies & TV |
| Endless Space | 21.98× | Games |
| Goop | 4.63× | Internet & Social Media |
| Leverage (TV series) | 5.53× | Movies & TV |
| Manual labour | 5.18× | Business & Career |
| Acoustic music | 3.57× | Music & Radio |
| UK garage | 4.12× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.81 |
| LGBTQ+ Identity | OPEN | 1.76 |
| Indulgence | JOY | 1.75 |
| Risk Appetite | THRILL | 1.73 |
| Family Orientation | CONSERVATISM | 1.65 |
| Career Orientation | POWER | 1.53 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 94.6% |
| Germany | 1.7% |
| Mexico | 1.0% |
See LA Auto Show audiences in other countries
More Motor show audiences in United States
- Hot Import Nights (221,592)
- Chicago Auto Show (177,255)
- Tokyo Motor Show (164,851)
- Mid-America Trucking Show (93,016)
- Paris Motor Show (41,773)
Frequently asked questions
How many fans does LA Auto Show have in United States?
LA Auto Show has an estimated audience of 783,651 people in United States, concentrated in California and Texas.
What is the gender split and age of LA Auto Show fans?
19.6% of LA Auto Show fans are female, 80.4% are male, with an average age of 38.5 years.
Which brands do LA Auto Show fans like most?
LA Auto Show fans show strongest brand affinity for Lulu 黃路梓茵 (5.28×), Tipsy Elves (18.73×), and Elsword (27.11×) over the country average.
Where do LA Auto Show fans live in United States?
LA Auto Show fans in United States are most concentrated in California (reach 587,738), Texas (reach 37,885), and Michigan (reach 27,613). These three regions account for the largest share of the active audience.
What other brands do LA Auto Show fans also like?
Beyond LA Auto Show itself, the audience over-indexes on Tipsy Elves (18.73×), Elsword (27.11×), Iowa Lottery (15.22×), and Arrietty (20×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for LA Auto Show. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.