Rascasse Audience Intelligence

LA Auto Show Audience in United States

Name: LA Auto Show — United States
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about LA Auto Show in United States — modelled from more than twelve digital signal sources. LA Auto Show has an estimated audience of 779,559 people in United States.

#1among Motor show in United States #318among Event in United States #836in Cars & Mobility

The average LA Auto Show fan in United States is 38.5 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Drain cleaner, The UPS Store, AutoZone, with strongest over-indexing on Drain cleaner (136.09× the country average).

Demographically, the LA Auto Show audience skews more male with an average age of 38.5, and over-indexes on personality traits such as Indulgence, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical LA Auto Show fan in United States is more male, around 38.5 years old, with strong Indulgence tendencies and a notable affinity for Drain cleaner.

Category: Cars & Mobility · Type: Event · Subtype: Motor show

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the LA Auto Show profile in United States.

Audience size

780K

in United States

Gender

19.6%♀

80.4% male

Age

38.5

average years

Country rank

#27930

Event in United States

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Demographics of LA Auto Show fans

19.6% are female, 80.4% are male, average age 38.5.

Fig. 02

Gender split

19.6%

Female

80.4%

Male

Demographic split for LA Auto Show audience in United States
Metric	Value
Female	19.6%
Male	80.4%
Average age	38.5
Estimated audience size	779,559

Fig. 03

Age distribution

Age distribution of the LA Auto Show audience in United States
Age bracket	Share	%
16-19		24%
20-29		17%
30-39		18%
40-49		20%
50+		20%

Fig. 04

Worldwide distribution

89.1%

of the worldwide LA Auto Show audience comes from United States.

Worldwide audience distribution share by country for LA Auto Show
Country	Share
United States	89.1%
Canada	5.9%
Germany	1.6%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the LA Auto Show audience in United States is strongest.

Fig. 05

Top regions by affinity

LA Auto Show fans by region: top regions in United States
#	Region	Reach	×
01	California	~600K	19.98×
02	Nevada	~10K	1.92×
03	Washington	~20K	1.19×
04	Michigan	~20K	1.18×
05	Oregon	~10K	1.12×
06	Arizona	~20K	1.10×
07	Hawaii	~3K	1.00×
08	Alaska	~2K	1.00×
09	Vermont	~1K	0.99×
10	Idaho	~4K	0.97×
11	Washington, District of Columbia	~2K	0.97×
12	North Dakota	~2K	0.96×
13	South Dakota	~2K	0.95×
14	Montana	~2K	0.94×
15	Rhode Island	~2K	0.91×
16	Delaware	~2K	0.91×
17	West Virginia	~3K	0.90×
18	Maine	~3K	0.90×
19	New Hampshire	~3K	0.89×
20	Mississippi	~6K	0.87×
21	New Mexico	~3K	0.87×
22	Nebraska	~3K	0.86×
23	Utah	~6K	0.85×
24	Arkansas	~5K	0.84×
25	Kansas	~5K	0.83×
26	Iowa	~5K	0.82×
27	Oklahoma	~7K	0.80×
28	Kentucky	~8K	0.79×
29	Colorado	~10K	0.78×
30	Alabama	~9K	0.78×
31	Louisiana	~8K	0.78×
32	Connecticut	~6K	0.78×
33	South Carolina	~9K	0.76×
34	Missouri	~9K	0.72×
35	Wisconsin	~8K	0.72×
36	Minnesota	~8K	0.71×
37	Tennessee	~10K	0.70×
38	Indiana	~10K	0.70×
39	New York	~30K	0.69×
40	Maryland	~9K	0.69×
41	Illinois	~20K	0.68×
42	Virginia	~10K	0.68×
43	New Jersey	~10K	0.67×
44	Massachusetts	~10K	0.67×
45	Georgia	~20K	0.66×
46	Ohio	~20K	0.63×
47	Texas	~40K	0.61×
48	North Carolina	~10K	0.61×
49	Pennsylvania	~20K	0.58×
50	Florida	~30K	0.51×

Affinity by region — LA Auto Show, United States

Section 04

Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the LA Auto Show audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for LA Auto Show audience
#	Interest	Category	×
01	Drain cleaner	Home & Garden	136.09×
02	Pure Leaf Iced Tea	Food & Beverages	66.41×
03	Lipton	Food & Beverages	30.85×
04	Lexus GX	Cars & Mobility	20.00×
05	Hybrid electric vehicle	Cars & Mobility	18.22×
06	Consumer Reports	Business & Career	14.34×
07	The UPS Store	Shopping	14.01×
08	Ski resort	Travel & Leisure	11.03×
09	Advance Auto Parts	Cars & Mobility	8.68×
10	Buick	Cars & Mobility	8.13×
11	Kia Motors	Cars & Mobility	7.69×
12	Jaguar Cars	Cars & Mobility	6.96×
13	AutoZone	Cars & Mobility	6.66×
14	Family Dollar	Fashion & Accessoires	5.57×
15	Tesla Motors	Cars & Mobility	5.16×
16	Wells Fargo	Business & Career	5.09×
17	Solar energy	Home & Garden	4.81×
18	Renewable energy	Business & Career	4.15×
19	FedEx	Business & Career	3.98×
20	Mortgage loans	Business & Career	3.15×

Section 05

Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the LA Auto Show audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out

The strongest tendencies

Top personality traits over-indexed by LA Auto Show audience · What stands out
Trait	Cluster	Score
Indulgence	JOY	2.09×
Career Orientation	POWER	1.89×
Quality Awareness	PREMIUM	1.89×

0×1.00× baseline2×

↓ Rather not

The weakest tendencies

Top personality traits over-indexed by LA Auto Show audience · Rather not
Trait	Cluster	Score
Healthy Lifestyle	BALANCE	0.73×
Creativity	OPEN	0.77×
DIY Mentality	THRILL	0.80×

0×1.00× baseline2×

Section 06

Frequently asked questions

How many fans does LA Auto Show have in United States?

LA Auto Show has an estimated audience of 779,559 people in United States, concentrated in California and Texas.

What is the gender split and age of LA Auto Show fans?

19.6% of LA Auto Show fans are female, 80.4% are male, with an average age of 38.5 years.

Which brands do LA Auto Show fans like most?

LA Auto Show fans show strongest brand affinity for Drain cleaner (136.09×), The UPS Store (14.01×), and AutoZone (6.66×) over the country average.

Where do LA Auto Show fans live in United States?

LA Auto Show fans in United States are most concentrated in California (reach ~600K), Texas (reach ~40K), and New York (reach ~30K). These three regions account for the largest share of the active audience.

What other brands do LA Auto Show fans also like?

Beyond LA Auto Show itself, the audience over-indexes on The UPS Store (14.01×), AutoZone (6.66×), Ski resort (11.03×), and Advance Auto Parts (8.68×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Motor show audiences in United States

See LA Auto Show audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for LA Auto Show. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage

500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →