Rascasse Audience Intelligence

Leeway Audience in United States

A data profile of the people who buy, follow and care about Leeway in United States — modelled from more than twelve digital signal sources. Leeway has an estimated audience of 908,905 people in United States.

#62among Punk in United States#5714among Person in United States#3307in Music & Radio

The average Leeway fan in United States is 40.1 years old, more male, and lives primarily in Florida.

The audience is concentrated in Florida, Texas, New York.

Top brand affinities include Reddit, McDonald's, Subway, with strongest over-indexing on Reddit (2.36× the country average).

Demographically, the Leeway audience skews more male with an average age of 40.1, and over-indexes on personality traits such as Patriotism, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 44 regions tracked by Rascasse.

The typical Leeway fan in United States is more male, around 40.1 years old, with strong Patriotism tendencies and a notable affinity for Reddit.

Category: Music & Radio · Type: Person · Subtype: Punk

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Leeway profile in United States.

Audience size
909K
in United States
Gender
42.2%♀
57.8% male
Age
40.1
average years
Country rank
#25232
Person in United States
Fig. 01

Search interest · 12-month trend

-49%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Leeway fans

42.2% are female, 57.8% are male, average age 40.1.

Fig. 02

Gender split

42.2%
Female
57.8%
Male
Demographic split for Leeway audience in United States
MetricValue
Female42.2%
Male57.8%
Average age40.1
Estimated audience size908,905
Fig. 03

Age distribution

Ø 40.1
average years
Age distribution of the Leeway audience in United States
Age bracketShare%
16-1919%
20-2917%
30-3920%
40-4923%
50+21%
Fig. 04

Worldwide distribution

50.5%

of the worldwide Leeway audience comes from United States.

Worldwide audience distribution share by country for Leeway
CountryShare
United States50.5%
United Kingdom16.7%
Japan6.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Leeway audience in United States is strongest.

Fig. 05

Top regions by affinity

Leeway fans by region: top regions in United States
#RegionReachAffinity×
01Florida~300K4.16×
02Rhode Island~6K1.83×
03Connecticut~20K1.77×
04Washington, District of Columbia~4K1.40×
05Massachusetts~30K1.23×
06New York~70K1.18×
07Virginia~30K1.14×
08Hawaii~5K1.06×
09Washington~20K1.04×
10Maryland~20K1.00×
11New Hampshire~4K0.99×
12Pennsylvania~30K0.97×
13New Jersey~30K0.97×
14Vermont~2K0.97×
15Oregon~10K0.95×
16Utah~9K0.93×
17Colorado~20K0.92×
18Kansas~8K0.92×
19Maine~3K0.92×
20Georgia~30K0.91×
21Wisconsin~10K0.91×
22Nevada~9K0.90×
23North Dakota~2K0.90×
24Wyoming~1K0.90×
25South Dakota~2K0.89×
26Iowa~7K0.88×
27Idaho~5K0.88×
28North Carolina~30K0.87×
29Nebraska~5K0.87×
30Indiana~20K0.86×
31South Carolina~10K0.86×
32West Virginia~4K0.86×
33Ohio~30K0.85×
34New Mexico~4K0.84×
35Missouri~10K0.83×
36Michigan~20K0.82×
37Tennessee~20K0.81×
38Arkansas~7K0.81×
39Kentucky~10K0.80×
40Texas~70K0.79×
41Oklahoma~9K0.79×
42Alabama~10K0.77×
43Louisiana~10K0.77×
44Mississippi~7K0.77×
Fig. 06

Affinity by region

Affinity by region — Leeway, United States
0.77×1.00×4.16×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Leeway audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Leeway audience
#·InterestCategoryAffinity×
01Civil servicePolitics & Society4.65×
02Public administrationBusiness & Career3.89×
03Law firmBusiness & Career2.78×
04Political scienceBusiness & Career2.38×
05RedditInternet & Social Media2.36×
06CBS NewsMovies & TV2.17×
07FedExBusiness & Career2.13×
08SubwayFood & Beverages2.06×
09McDonald'sFood & Beverages1.95×
10GeneticsKids & Family1.89×
11Real propertyHome & Garden1.88×
12Fox News ChannelMovies & TV1.83×
13NostalgiaHome & Garden1.83×
14Burger KingFood & Beverages1.79×
15Discount storesShopping1.75×
16Nonprofit organizationPolitics & Society1.73×
17Pizza HutFood & Beverages1.70×
18TMZInternet & Social Media1.70×
19StarbucksFood & Beverages1.61×
20Mortgage loansBusiness & Career1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Leeway audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Leeway audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.09×
Career OrientationPOWER1.53×
IndividualismJOY1.49×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Leeway audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.65×
Design AffinityPREMIUM0.74×
Pet OwnershipJOY0.76×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Leeway have in United States?

Leeway has an estimated audience of 908,905 people in United States, concentrated in Florida and Texas.

02

What is the gender split and age of Leeway fans?

42.2% of Leeway fans are female, 57.8% are male, with an average age of 40.1 years.

03

Which brands do Leeway fans like most?

Leeway fans show strongest brand affinity for Reddit (2.36×), McDonald's (1.95×), and Subway (2.06×) over the country average.

04

Where do Leeway fans live in United States?

Leeway fans in United States are most concentrated in Florida (reach ~300K), Texas (reach ~70K), and New York (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Leeway fans also like?

Beyond Leeway itself, the audience over-indexes on McDonald's (1.95×), Subway (2.06×), Burger King (1.79×), and Nonprofit organization (1.73×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Leeway. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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