Lies of P Audience in United States

Lies of P logo

Lies of P has an estimated audience of 732,351 people in United States. 28.7% are female, 71.3% are male, average age 23.4. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, Passaic County, New Jersey, Urban Outfitters, Wikia, Grinch.

The average Lies of P fan in United States is 23.4 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, Passaic County, New Jersey, Urban Outfitters, with strongest over-indexing on Keene, New Hampshire (225.44× the country average). Demographically, the Lies of P audience skews more male with an average age of 23.4, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game · Subtype: Video game

Demographics of Lies of P fans

Demographic split for Lies of P audience in United States
MetricValue
Female28.7%
Male71.3%
Average age23.4
Estimated audience size732,351

Audience persona

The typical Lies of P fan in United States is more male, around 23.4 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Lies of P in United States
RegionReachAffinity
California101,4261.26×
Texas66,4911.06×
Florida48,4290.98×
New York42,1681.03×
Illinois28,5791.17×
Pennsylvania26,5521.08×
North Carolina22,2451.01×
Ohio22,1550.98×
Georgia22,0640.98×
Virginia20,1971.13×
Washington19,6571.34×
Arizona19,5201.31×
New Jersey19,4381.04×
Michigan19,3711.01×
Massachusetts15,0471.04×
Tennessee14,3870.98×
Colorado13,5701.18×
Indiana12,5530.94×
Maryland12,1490.96×
Missouri11,7871×
Oregon10,4041.24×
Wisconsin10,3100.94×
Kentucky9,9421.08×
Alabama9,9290.97×
Minnesota9,8820.94×
Oklahoma9,8021.21×
South Carolina9,4850.86×
Utah8,6261.32×
Louisiana8,4400.89×
Nevada8,0661.14×
Connecticut7,4081.01×
Arkansas5,7850.96×
Kansas5,7751×
Iowa5,3700.89×
Mississippi4,7940.79×
Idaho4,3371.18×
New Mexico3,5480.97×
Nebraska3,4320.93×
West Virginia3,0520.89×
New Hampshire2,9371.02×
Hawaii2,6580.84×
Maine2,2940.87×
Rhode Island2,0130.86×
Alaska1,9651.25×
Montana1,8410.91×
Washington, District of Columbia1,7580.8×
Delaware1,4100.7×
North Dakota1,1850.79×
Vermont1,1090.86×
South Dakota1,0820.64×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lies of P audience
BrandAffinityCategory
Keene, New Hampshire225.44×Travel & Leisure
Passaic County, New Jersey28.1×Travel & Leisure
Urban Outfitters4.15×Shopping
Wikia6.9×Internet & Social Media
Grinch7.78×Movies & TV
Dog breed2.26×Pets & Animals
Monogram5.86×Home & Garden
Gordita16.5×Food & Beverages
Grammarly6.71×Business & Career
Harmony Korine12.5×Movies & TV
Home construction1.6×Home & Garden
Combat sport1.73×Sports
Winemaking4.77×Food & Beverages
Product design1.93×Business & Career
Elsword15.83×Games
Lebanon County, Pennsylvania20.87×Travel & Leisure
Bridget Jones: The Edge of Reason19.26×Movies & TV
Pro-Ject3.61×Music & Radio
Progressive rock1.83×Music & Radio
Nuts (film)4.96×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lies of P audience
TraitClusterScore
LGBTQ+ IdentityOPEN3.28
Early Adopter MentalityPOWER2.08
PatriotismCONSERVATISM1.94
Family OrientationCONSERVATISM1.58
Social Media UsageJOY1.23
IndividualismJOY1.18

Worldwide distribution

Worldwide audience distribution share by country for Lies of P
CountryShare
United States23.5%
Japan13.3%
Germany5.8%

See Lies of P audiences in other countries

More Video game audiences in United States

Frequently asked questions

How many fans does Lies of P have in United States?

Lies of P has an estimated audience of 732,351 people in United States, concentrated in California and Texas.

What is the gender split and age of Lies of P fans?

28.7% of Lies of P fans are female, 71.3% are male, with an average age of 23.4 years.

Which brands do Lies of P fans like most?

Lies of P fans show strongest brand affinity for Keene, New Hampshire (225.44×), Passaic County, New Jersey (28.1×), and Urban Outfitters (4.15×) over the country average.

Where do Lies of P fans live in United States?

Lies of P fans in United States are most concentrated in California (reach 101,426), Texas (reach 66,491), and Florida (reach 48,429). These three regions account for the largest share of the active audience.

What other brands do Lies of P fans also like?

Beyond Lies of P itself, the audience over-indexes on Passaic County, New Jersey (28.1×), Urban Outfitters (4.15×), Wikia (6.9×), and Grinch (7.78×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lies of P. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.