Lingzhi mushroom Audience in United States

Lingzhi mushroom logo

Lingzhi mushroom has an estimated audience of 1,343,711 people in United States. 66.0% are female, 34.0% are male, average age 42.7. Top brand affinities: Natural rubber, 3D printing, Necktie, Kingdom of Judah, Business English.

Top brand affinities include Natural rubber, 3D printing, Necktie, with strongest over-indexing on Natural rubber (1.57× the country average). Demographically, the Lingzhi mushroom audience skews more female with an average age of 42.7, and over-indexes on personality traits such as Sustainability, Sports Activity.

Category: Health · Type: Topic

Demographics of Lingzhi mushroom fans

Demographic split for Lingzhi mushroom audience in United States
MetricValue
Female66.0%
Male34.0%
Average age42.7
Estimated audience size1,343,711

Audience persona

The typical Lingzhi mushroom fan in United States is more female, around 42.7 years old, with strong Sustainability tendencies and a notable affinity for Natural rubber.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lingzhi mushroom audience
BrandAffinityCategory
Natural rubber1.57×Cars & Mobility
3D printing1.54×Technology & Electronics
Necktie2.33×Fashion & Accessoires
Kingdom of Judah3.2×Politics & Society
Business English2.13×Business & Career
Highland games3.15×Sports
A Streetcar Named Desire (1951 film)3.88×Movies & TV
Certified diabetes educator3.87×Business & Career
Cachorro1.53×Pets & Animals
Bounce (film)3.38×Movies & TV
Hypertext1.58×Technology & Electronics
life is good1.66×Music & Radio
Grand Prairie, Texas1.95×Travel & Leisure
Eddie George2.6×Sports
Fast Five1.91×Movies & TV
Further education2.32×Kids & Family
Solo climbing1.56×Sports
JFK (film)2.13×Movies & TV
Mariel Hemingway2.17×Fashion & Accessoires
Nasal cavity1.76×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lingzhi mushroom audience
TraitClusterScore
SustainabilityBALANCE2.4
Sports ActivityPOWER1.49
Healthy LifestyleBALANCE1.47
MindfulnessBALANCE1.36
Design AffinityPREMIUM1.36
Early Adopter MentalityPOWER1.35

Worldwide distribution

Worldwide audience distribution share by country for Lingzhi mushroom
CountryShare
United States42.2%
Malaysia19.2%
Indonesia5.7%

See Lingzhi mushroom audiences in other countries

More Health audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Lingzhi mushroom. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.