Live house Audience in United States
Live house has an estimated audience of 383,947 people in United States. 48.4% are female, 51.6% are male, average age 35.0. Top regions: California, New York, Texas. Top brand affinities: Hexbug, Historic site, Minnesota, JDSU, Fairy godmother.
The average Live house fan in United States is 35.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Hexbug, Historic site, Minnesota, with strongest over-indexing on Hexbug (227.49× the country average). Demographically, the Live house audience skews balanced with an average age of 35.0, and over-indexes on personality traits such as Quality Awareness, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Touchpoint
Demographics of Live house fans
| Metric | Value |
|---|---|
| Female | 48.4% |
| Male | 51.6% |
| Average age | 35.0 |
| Estimated audience size | 383,947 |
Audience persona
The typical Live house fan in United States is balanced, around 35.0 years old, with strong Quality Awareness tendencies and a notable affinity for Hexbug.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 89,249 | 2.11× |
| New York | 30,123 | 1.4× |
| Texas | 21,822 | 0.66× |
| Florida | 15,476 | 0.6× |
| Washington | 12,052 | 1.56× |
| Illinois | 9,658 | 0.76× |
| Massachusetts | 8,191 | 1.08× |
| New Jersey | 7,483 | 0.77× |
| Oregon | 7,133 | 1.62× |
| Pennsylvania | 7,079 | 0.55× |
| Georgia | 7,021 | 0.59× |
| Virginia | 6,674 | 0.71× |
| Michigan | 6,343 | 0.63× |
| Ohio | 5,694 | 0.48× |
| North Carolina | 5,581 | 0.48× |
| Arizona | 5,559 | 0.71× |
| Maryland | 4,673 | 0.71× |
| Minnesota | 4,198 | 0.76× |
| Indiana | 3,806 | 0.54× |
| Tennessee | 3,632 | 0.47× |
| Colorado | 3,467 | 0.57× |
| Nevada | 3,423 | 0.92× |
| Kentucky | 3,282 | 0.68× |
| Missouri | 2,977 | 0.48× |
| South Carolina | 2,855 | 0.49× |
| Wisconsin | 2,819 | 0.49× |
| Louisiana | 2,560 | 0.52× |
| Alabama | 2,542 | 0.47× |
| Oklahoma | 2,501 | 0.59× |
| Washington, District of Columbia | 2,445 | 2.12× |
| Connecticut | 2,425 | 0.63× |
| Mississippi | 2,303 | 0.73× |
| Arkansas | 2,217 | 0.7× |
| Kansas | 2,195 | 0.73× |
| Utah | 2,115 | 0.62× |
| Hawaii | 2,097 | 1.27× |
| New Hampshire | 1,958 | 1.29× |
| Iowa | 1,945 | 0.61× |
| West Virginia | 1,901 | 1.06× |
| Alaska | 1,897 | 2.31× |
| Idaho | 1,756 | 0.91× |
| Montana | 1,654 | 1.55× |
| New Mexico | 1,653 | 0.86× |
| South Dakota | 1,633 | 1.84× |
| North Dakota | 1,590 | 2.02× |
| Wyoming | 1,538 | 2.7× |
| Nebraska | 1,534 | 0.8× |
| Rhode Island | 1,513 | 1.24× |
| Maine | 1,512 | 1.1× |
| Vermont | 1,488 | 2.21× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Hexbug | 227.49× | Kids & Family |
| Historic site | 5.63× | Arts & Culture |
| Minnesota | 1.95× | Travel & Leisure |
| JDSU | 3.29× | Business & Career |
| Fairy godmother | 7.8× | Literature |
| Nebraska Cornhuskers football | 3.06× | Sports |
| Vocal harmony | 3.52× | Music & Radio |
| Nationality | 1.54× | Politics & Society |
| Racing | 1.77× | Cars & Mobility |
| Home staging | 3.52× | Home & Garden |
| Harlow | 7.84× | Travel & Leisure |
| Go Go's | 7.45× | Music & Radio |
| Mathcore | 4.82× | Music & Radio |
| Goop | 3.17× | Internet & Social Media |
| Jumia | 9.88× | Fashion & Accessoires |
| Georgia Southern Eagles football | 7.43× | Sports |
| Grammarly | 2.66× | Business & Career |
| Elsword | 9.13× | Games |
| Grinch | 2.2× | Movies & TV |
| Nipsey Hussle | 3.16× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.76 |
| Patriotism | CONSERVATISM | 1.11 |
| Need for Security | CONSERVATISM | 1.05 |
| Indulgence | JOY | 1 |
| Spirituality | BALANCE | 0.98 |
| Price Sensitivity | PREMIUM | 0.96 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 62.6% |
| United States | 12.1% |
| Taiwan | 4.4% |
See Live house audiences in other countries
More Music & Radio audiences in United States
- Concerts (77,851,095)
- Parties (75,370,436)
- Beauty salons (70,926,762)
- Boutiques (69,295,965)
- Bars (68,702,776)
Frequently asked questions
How many fans does Live house have in United States?
Live house has an estimated audience of 383,947 people in United States, concentrated in California and New York.
What is the gender split and age of Live house fans?
48.4% of Live house fans are female, 51.6% are male, with an average age of 35.0 years.
Which brands do Live house fans like most?
Live house fans show strongest brand affinity for Hexbug (227.49×), Historic site (5.63×), and Minnesota (1.95×) over the country average.
Where do Live house fans live in United States?
Live house fans in United States are most concentrated in California (reach 89,249), New York (reach 30,123), and Texas (reach 21,822). These three regions account for the largest share of the active audience.
What other brands do Live house fans also like?
Beyond Live house itself, the audience over-indexes on Historic site (5.63×), Minnesota (1.95×), JDSU (3.29×), and Fairy godmother (7.8×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Live house. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.