Longboarding Audience in United States

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Longboarding has an estimated audience of 1,076,802 people in United States. 40.8% are female, 59.2% are male, average age 34.5. Top regions: Missouri, California, Texas. Top brand affinities: West Marine, Longboard (skateboard), Sierra-at-Tahoe, Breckenridge Ski Resort, Keystone Resort.

The average Longboarding fan in United States is 34.5 years old, more male, and lives primarily in Missouri. The audience is concentrated in Missouri, California, Texas. Top brand affinities include West Marine, Longboard (skateboard), Sierra-at-Tahoe, with strongest over-indexing on West Marine (42.08× the country average). Demographically, the Longboarding audience skews more male with an average age of 34.5, and over-indexes on personality traits such as Sustainability, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic · Subtype: Sport

Demographics of Longboarding fans

Demographic split for Longboarding audience in United States
MetricValue
Female40.8%
Male59.2%
Average age34.5
Estimated audience size1,076,802

Audience persona

The typical Longboarding fan in United States is more male, around 34.5 years old, with strong Sustainability tendencies and a notable affinity for West Marine.

Top regions in United States

Top regions ranked by reach for Longboarding in United States
RegionReachAffinity
Missouri95,2585.49×
California75,7070.64×
Texas64,9020.7×
Kansas55,6806.56×
Florida55,3260.76×
Hawaii42,2699.13×
New York27,0040.45×
Virginia26,4501.01×
Illinois18,6220.52×
North Carolina18,3420.57×
Michigan17,1810.61×
Massachusetts16,7910.79×
Washington16,1090.75×
South Carolina15,6650.97×
Ohio15,2750.46×
Pennsylvania15,0670.42×
Georgia14,5710.44×
Maryland14,0810.76×
Arizona12,5320.57×
Colorado12,4700.73×
Indiana12,3890.63×
Utah11,6201.2×
New Jersey11,3690.42×
Minnesota10,2670.67×
Tennessee9,4390.44×
Nevada9,3210.89×
Wisconsin8,7330.54×
Oregon8,6300.7×
Oklahoma7,4120.62×
Idaho7,1551.32×
Alabama6,3440.42×
Kentucky5,4230.4×
Iowa5,3710.61×
Louisiana5,0460.36×
Connecticut4,9730.46×
Arkansas4,5010.51×
Nebraska3,4060.63×
New Mexico3,1710.59×
Mississippi3,1710.36×
Delaware2,2650.76×
New Hampshire2,1490.51×
Montana2,1010.7×
Maine2,0360.53×
West Virginia1,8360.37×
South Dakota1,6840.68×
Alaska1,6490.72×
Washington, District of Columbia1,5750.49×
North Dakota1,5020.68×
Rhode Island1,4140.41×
Wyoming1,0390.65×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Longboarding audience
BrandAffinityCategory
West Marine42.08×Shopping
Longboard (skateboard)51.26×Sports
Sierra-at-Tahoe110.84×Travel & Leisure
Breckenridge Ski Resort67.7×
Keystone Resort76.28×Travel & Leisure
Vail Resorts72.28×Travel & Leisure
Wakeboarding13.11×Sports
Burton Snowboards29.55×Sports
Surfboard9.48×Sports
Mammoth Mountain Ski Area25.31×Travel & Leisure
National Rugby League12.67×Sports
JL Audio35.56×Technology & Electronics
Rob Machado89.53×Sports
Checkers11.48×Food & Beverages
Skateboard7.73×Sports
Hurley32.39×Fashion & Accessoires
Alana Blanchard66.99×Sports
Snowboard6.31×Sports
REI4.3×Fashion & Accessoires
Boardsport32.9×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Longboarding audience
TraitClusterScore
SustainabilityBALANCE4
PatriotismCONSERVATISM3.01
Risk AppetiteTHRILL2.36
Sports ActivityPOWER2.1
Early Adopter MentalityPOWER2.08
Luxury OrientationPREMIUM1.69

Worldwide distribution

Worldwide audience distribution share by country for Longboarding
CountryShare
United States19.9%
Japan9.3%
Brazil6.0%

See Longboarding audiences in other countries

More Sport audiences in United States

Frequently asked questions

How many fans does Longboarding have in United States?

Longboarding has an estimated audience of 1,076,802 people in United States, concentrated in Missouri and California.

What is the gender split and age of Longboarding fans?

40.8% of Longboarding fans are female, 59.2% are male, with an average age of 34.5 years.

Which brands do Longboarding fans like most?

Longboarding fans show strongest brand affinity for West Marine (42.08×), Longboard (skateboard) (51.26×), and Sierra-at-Tahoe (110.84×) over the country average.

Where do Longboarding fans live in United States?

Longboarding fans in United States are most concentrated in Missouri (reach 95,258), California (reach 75,707), and Texas (reach 64,902). These three regions account for the largest share of the active audience.

What other brands do Longboarding fans also like?

Beyond Longboarding itself, the audience over-indexes on Longboard (skateboard) (51.26×), Sierra-at-Tahoe (110.84×), Breckenridge Ski Resort (67.7×), and Keystone Resort (76.28×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Longboarding. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.