Rascasse Audience Intelligence

Longboarding Audience in United States

A data profile of the people who buy, follow and care about Longboarding in United States — modelled from more than twelve digital signal sources. Longboarding has an estimated audience of 1,076,802 people in United States.

#222among Sport in United States#8423among Topic in United States#2073in Sports

The average Longboarding fan in United States is 34.5 years old, more male, and lives primarily in Missouri.

The audience is concentrated in Missouri, California, Texas.

Top brand affinities include West Marine, Longboard (skateboard), Sierra-at-Tahoe, with strongest over-indexing on West Marine (42.08× the country average).

Demographically, the Longboarding audience skews more male with an average age of 34.5, and over-indexes on personality traits such as Risk Appetite, Sports Activity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Longboarding fan in United States is more male, around 34.5 years old, with strong Risk Appetite tendencies and a notable affinity for West Marine.

Category: Sports · Type: Topic · Subtype: Sport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Longboarding profile in United States.

Audience size
1.1M
in United States
Gender
40.8%♀
59.2% male
Age
34.5
average years
Country rank
#22551
Topic in United States
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Longboarding fans

40.8% are female, 59.2% are male, average age 34.5.

Fig. 02

Gender split

40.8%
Female
59.2%
Male
Demographic split for Longboarding audience in United States
MetricValue
Female40.8%
Male59.2%
Average age34.5
Estimated audience size1,076,802
Fig. 03

Age distribution

Ø 34.5
average years
Age distribution of the Longboarding audience in United States
Age bracketShare%
16-1925%
20-2928%
30-3921%
40-4916%
50+9%
Fig. 04

Worldwide distribution

19.9%

of the worldwide Longboarding audience comes from United States.

Worldwide audience distribution share by country for Longboarding
CountryShare
United States19.9%
Japan9.3%
Brazil6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Longboarding audience in United States is strongest.

Fig. 05

Top regions by affinity

Longboarding fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~40K9.16×
02Kansas~50K6.44×
03Missouri~90K5.37×
04Idaho~7K1.32×
05Utah~10K1.19×
06Virginia~30K0.98×
07South Carolina~20K0.96×
08Nevada~9K0.91×
09Delaware~3K0.86×
10Alaska~2K0.86×
11South Dakota~2K0.83×
12North Dakota~2K0.82×
13Montana~2K0.81×
14Massachusetts~20K0.78×
15Maryland~10K0.77×
16Florida~50K0.75×
17Colorado~10K0.73×
18Washington~20K0.72×
19Vermont~1K0.72×
20Oregon~9K0.70×
21Nebraska~4K0.69×
22New Mexico~4K0.68×
23Texas~60K0.67×
24Oklahoma~8K0.67×
25Iowa~6K0.67×
26Maine~3K0.67×
27New Hampshire~3K0.65×
28Indiana~10K0.64×
29Minnesota~10K0.64×
30Rhode Island~2K0.63×
31California~70K0.62×
32Washington, District of Columbia~2K0.62×
33Arkansas~5K0.61×
34West Virginia~3K0.60×
35Michigan~20K0.58×
36Arizona~10K0.57×
37North Carolina~20K0.56×
38Wisconsin~9K0.55×
39Mississippi~5K0.54×
40Connecticut~6K0.53×
41Illinois~20K0.52×
42Alabama~8K0.50×
43Kentucky~7K0.49×
44Tennessee~10K0.48×
45Ohio~20K0.47×
46Louisiana~7K0.47×
47Georgia~20K0.46×
48New York~30K0.44×
49Pennsylvania~20K0.44×
50New Jersey~10K0.43×
Fig. 06

Affinity by region

Affinity by region — Longboarding, United States
0.43×1.00×9.16×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Longboarding audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Longboarding audience
#·InterestCategoryAffinity×
01Sierra-at-TahoeTravel & Leisure110.84×
02Rob MachadoSports89.53×
03Keystone ResortTravel & Leisure76.28×
04Vail ResortsTravel & Leisure72.28×
05Breckenridge Ski ResortPOI67.70×
06Alana BlanchardSports66.99×
07Longboard (skateboard)Sports51.26×
08West MarineShopping42.08×
09JL AudioTechnology & Electronics35.56×
10BoardsportSports32.90×
11HurleyFashion & Accessoires32.39×
12Burton SnowboardsSports29.55×
13Mammoth Mountain Ski AreaTravel & Leisure25.31×
14WakeboardingSports13.11×
15National Rugby LeagueSports12.67×
16CheckersFood & Beverages11.48×
17SurfboardSports9.48×
18SkateboardSports7.73×
19SnowboardSports6.31×
20REIFashion & Accessoires4.30×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Longboarding audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Longboarding audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.99×
Sports ActivityPOWER1.82×
SustainabilityBALANCE1.78×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Longboarding audience · Rather not
TraitClusterDeviationScore
SpiritualityBALANCE0.80×
Need for SecurityCONSERVATISM0.85×
IndividualismJOY0.93×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Longboarding have in United States?

Longboarding has an estimated audience of 1,076,802 people in United States, concentrated in Missouri and California.

02

What is the gender split and age of Longboarding fans?

40.8% of Longboarding fans are female, 59.2% are male, with an average age of 34.5 years.

03

Which brands do Longboarding fans like most?

Longboarding fans show strongest brand affinity for West Marine (42.08×), Longboard (skateboard) (51.26×), and Sierra-at-Tahoe (110.84×) over the country average.

04

Where do Longboarding fans live in United States?

Longboarding fans in United States are most concentrated in Missouri (reach ~90K), California (reach ~70K), and Texas (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Longboarding fans also like?

Beyond Longboarding itself, the audience over-indexes on Longboard (skateboard) (51.26×), Sierra-at-Tahoe (110.84×), Breckenridge Ski Resort (67.7×), and Keystone Resort (76.28×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sport audiences in United States

See Longboarding audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Longboarding. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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