Rascasse Audience Intelligence

Boardsport Audience in United States

A data profile of the people who buy, follow and care about Boardsport in United States — modelled from more than twelve digital signal sources. Boardsport has an estimated audience of 574,893 people in United States.

#10811among Topic in United States#3231in Sports

The average Boardsport fan in United States is 37.1 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include DC Shoes, Mick Fanning, Extreme sport, with strongest over-indexing on DC Shoes (29.66× the country average).

Demographically, the Boardsport audience skews more male with an average age of 37.1, and over-indexes on personality traits such as Risk Appetite, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Boardsport fan in United States is more male, around 37.1 years old, with strong Risk Appetite tendencies and a notable affinity for DC Shoes.

Category: Sports · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Boardsport profile in United States.

Audience size
575K
in United States
Gender
34.8%♀
65.2% male
Age
37.1
average years
Country rank
#33683
Topic in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Boardsport fans

34.8% are female, 65.2% are male, average age 37.1.

Fig. 02

Gender split

34.8%
Female
65.2%
Male
Demographic split for Boardsport audience in United States
MetricValue
Female34.8%
Male65.2%
Average age37.1
Estimated audience size574,893
Fig. 03

Age distribution

Ø 37.1
average years
Age distribution of the Boardsport audience in United States
Age bracketShare%
16-1924%
20-2922%
30-3919%
40-4919%
50+16%
Fig. 04

Worldwide distribution

29.4%

of the worldwide Boardsport audience comes from United States.

Worldwide audience distribution share by country for Boardsport
CountryShare
United States29.4%
France8.0%
Japan6.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Boardsport audience in United States is strongest.

Fig. 05

Top regions by affinity

Boardsport fans by region: top regions in United States
#RegionReachAffinity×
01Alaska~2K1.42×
02Vermont~1K1.31×
03South Dakota~2K1.23×
04North Dakota~1K1.22×
05Hawaii~3K1.20×
06Maine~2K1.16×
07Montana~2K1.15×
08Delaware~2K1.15×
09Rhode Island~2K1.14×
10New Hampshire~3K1.12×
11West Virginia~3K1.08×
12Idaho~3K1.05×
13New Mexico~3K1.05×
14Nebraska~3K1.05×
15Mississippi~5K1.03×
16Washington, District of Columbia~2K1.03×
17California~60K1.02×
18Arkansas~5K0.99×
19Iowa~5K0.99×
20Kansas~4K0.99×
21Oklahoma~6K0.96×
22Utah~5K0.95×
23Louisiana~7K0.94×
24Connecticut~5K0.94×
25Nevada~5K0.94×
26Kentucky~7K0.93×
27Alabama~7K0.92×
28Oregon~6K0.92×
29South Carolina~8K0.91×
30Missouri~8K0.90×
31Wisconsin~8K0.90×
32Tennessee~10K0.89×
33Indiana~9K0.89×
34Minnesota~7K0.89×
35Washington~10K0.88×
36Maryland~9K0.88×
37Colorado~8K0.88×
38Arizona~10K0.87×
39Massachusetts~10K0.86×
40Ohio~10K0.85×
41Michigan~10K0.85×
42Virginia~10K0.85×
43Georgia~10K0.84×
44New Jersey~10K0.84×
45North Carolina~10K0.83×
46Pennsylvania~20K0.81×
47Illinois~20K0.81×
48Florida~30K0.72×
49New York~20K0.72×
50Texas~30K0.69×
Fig. 06

Affinity by region

Affinity by region — Boardsport, United States
0.69×1.00×1.42×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Boardsport audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Boardsport audience
#·InterestCategoryAffinity×
01Mick FanningSports114.00×
02LongboardingSports32.90×
03DC ShoesFashion & Accessoires29.66×
04VolcomFashion & Accessoires23.32×
05Volkswagen PoloCars & Mobility16.90×
06Burton SnowboardsSports16.23×
07RVCAFashion & Accessoires13.30×
08BillabongFashion & Accessoires11.37×
09Extreme sportSports9.82×
10Subway SurfersGames8.58×
11Winter Olympic GamesSports7.50×
12Draught beerFood & Beverages7.39×
13City BankBusiness & Career6.83×
14PatagoniaFashion & Accessoires6.68×
15X GamesSports6.27×
16ParachutingSports5.94×
17Standup paddleboardingSports5.65×
18SnowboardingSports4.48×
19Ski resortTravel & Leisure3.96×
20Alpine skiingSports3.88×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Boardsport audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Boardsport audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL3.85×
PatriotismCONSERVATISM3.41×
SustainabilityBALANCE2.21×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Boardsport audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.69×
SpiritualityBALANCE0.78×
Social Media UsageJOY0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Boardsport have in United States?

Boardsport has an estimated audience of 574,893 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Boardsport fans?

34.8% of Boardsport fans are female, 65.2% are male, with an average age of 37.1 years.

03

Which brands do Boardsport fans like most?

Boardsport fans show strongest brand affinity for DC Shoes (29.66×), Mick Fanning (114×), and Extreme sport (9.82×) over the country average.

04

Where do Boardsport fans live in United States?

Boardsport fans in United States are most concentrated in California (reach ~60K), Texas (reach ~30K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Boardsport fans also like?

Beyond Boardsport itself, the audience over-indexes on Mick Fanning (114×), Extreme sport (9.82×), Longboarding (32.9×), and Volcom (23.32×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sports audiences in United States

See Boardsport audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Boardsport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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