Manu Ginóbili Audience in United States

Manu Ginóbili has an estimated audience of 457,772 people in United States. 38.3% are female, 61.7% are male, average age 30.9. Top regions: Texas, California, Florida. Top brand affinities: Luka Dončić, Javier Bardem, Benicio del Toro, Dennis Rodman, Google Maps.

The average Manu Ginóbili fan in United States is 30.9 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Luka Dončić, Javier Bardem, Benicio del Toro, with strongest over-indexing on Luka Dončić (94.12× the country average). Demographically, the Manu Ginóbili audience skews more male with an average age of 30.9, and over-indexes on personality traits such as Patriotism, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Basketball

Demographics of Manu Ginóbili fans

Demographic split for Manu Ginóbili audience in United States
MetricValue
Female38.3%
Male61.7%
Average age30.9
Estimated audience size457,772

Audience persona

The typical Manu Ginóbili fan in United States is more male, around 30.9 years old, with strong Patriotism tendencies and a notable affinity for Luka Dončić.

Top regions in United States

Top regions ranked by reach for Manu Ginóbili in United States
RegionReachAffinity
Texas85,7812.18×
California46,5110.92×
Florida29,6660.96×
New York26,9251.05×
Illinois15,7411.03×
Georgia15,5421.1×
North Carolina12,2030.89×
Pennsylvania12,0620.78×
New Jersey11,9971.03×
Ohio11,4630.81×
Michigan9,3490.78×
Virginia9,0650.81×
Massachusetts8,2230.91×
Tennessee8,0160.87×
Maryland7,5160.95×
Arizona7,5060.8×
Indiana6,8600.82×
Louisiana6,4321.09×
Washington6,2560.68×
South Carolina5,9690.87×
Alabama5,1780.81×
Minnesota5,1310.78×
Oklahoma5,0961×
Wisconsin4,7860.69×
Missouri4,6220.63×
Kentucky4,5140.79×
Mississippi4,4971.19×
Colorado4,4730.62×
Nevada4,2610.96×
Connecticut4,0310.88×
Oregon3,4420.66×
Kansas2,5340.7×
Utah2,2810.56×
Arkansas2,2580.6×
Iowa2,1230.56×
Alaska2,0942.14×
West Virginia1,9370.91×
Hawaii1,8510.94×
New Mexico1,8140.79×
Idaho1,7890.78×
New Hampshire1,7290.96×
Nebraska1,6930.74×
Montana1,6851.33×
South Dakota1,6631.57×
North Dakota1,6191.72×
Wyoming1,5672.31×
Rhode Island1,5411.06×
Maine1,5400.94×
Vermont1,5161.89×
Delaware1,4951.18×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Manu Ginóbili audience
BrandAffinityCategory
Luka Dončić94.12×Sports
Javier Bardem76.07×Movies & TV
Benicio del Toro74.62×Movies & TV
Dennis Rodman52.56×Sports
Google Maps12.05×Internet & Social Media
Zamalek SC121.72×Sports
Indeed.com10.95×Business & Career
Klay Thompson31.68×Sports
Aaron Rodgers14.8×Sports
Frida Kahlo32.65×Arts & Culture
San Antonio Spurs18.17×Sports
Yankee Stadium54.78×Sports
Apple Store14.33×Shopping
Tanger Outlets36.64×Fashion & Accessoires
Circle K11.94×Shopping
Morocco27.21×Travel & Leisure
Pau Gasol68.89×Sports
Casetify26.27×Technology & Electronics
Eva Longoria19.48×Movies & TV
Portia de Rossi38.33×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Manu Ginóbili audience
TraitClusterScore
PatriotismCONSERVATISM1.2
Luxury OrientationPREMIUM1.13
LGBTQ+ IdentityOPEN1.11
Early Adopter MentalityPOWER1.11
Social Media UsageJOY1.1
SustainabilityBALANCE1.06

Worldwide distribution

Worldwide audience distribution share by country for Manu Ginóbili
CountryShare
United States51.3%
Argentina19.2%
Mexico4.0%

See Manu Ginóbili audiences in other countries

More Basketball audiences in United States

Frequently asked questions

How many fans does Manu Ginóbili have in United States?

Manu Ginóbili has an estimated audience of 457,772 people in United States, concentrated in Texas and California.

What is the gender split and age of Manu Ginóbili fans?

38.3% of Manu Ginóbili fans are female, 61.7% are male, with an average age of 30.9 years.

Which brands do Manu Ginóbili fans like most?

Manu Ginóbili fans show strongest brand affinity for Luka Dončić (94.12×), Javier Bardem (76.07×), and Benicio del Toro (74.62×) over the country average.

Where do Manu Ginóbili fans live in United States?

Manu Ginóbili fans in United States are most concentrated in Texas (reach 85,781), California (reach 46,511), and Florida (reach 29,666). These three regions account for the largest share of the active audience.

What other brands do Manu Ginóbili fans also like?

Beyond Manu Ginóbili itself, the audience over-indexes on Javier Bardem (76.07×), Benicio del Toro (74.62×), Dennis Rodman (52.56×), and Google Maps (12.05×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Manu Ginóbili. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.