Rascasse Audience Intelligence

Meet the Parents Audience in United States

A data profile of the people who buy, follow and care about Meet the Parents in United States — modelled from more than twelve digital signal sources. Meet the Parents has an estimated audience of 882,655 people in United States.

#2089among Movie / TV Show / Series in United States#4737in Movies & TV

The average Meet the Parents fan in United States is 40.9 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include QVC, San Francisco 49ers, Star Trek, with strongest over-indexing on QVC (40.12× the country average).

Demographically, the Meet the Parents audience skews balanced with an average age of 40.9, and over-indexes on personality traits such as Convenience Orientation, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Meet the Parents fan in United States is balanced, around 40.9 years old, with strong Convenience Orientation tendencies and a notable affinity for QVC.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Meet the Parents profile in United States.

Audience size
883K
in United States
Gender
49.0%♀
51.0% male
Age
40.9
average years
Country rank
#25723
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+129%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Meet the Parents viewers

49.0% are female, 51.0% are male, average age 40.9.

Fig. 02

Gender split

49.0%
Female
51.0%
Male
Demographic split for Meet the Parents audience in United States
MetricValue
Female49.0%
Male51.0%
Average age40.9
Estimated audience size882,655
Fig. 03

Age distribution

Ø 40.9
average years
Age distribution of the Meet the Parents audience in United States
Age bracketShare%
16-1917%
20-2917%
30-3919%
40-4924%
50+23%
Fig. 04

Worldwide distribution

55.3%

of the worldwide Meet the Parents audience comes from United States.

Worldwide audience distribution share by country for Meet the Parents
CountryShare
United States55.3%
Italy7.9%
United Kingdom7.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Meet the Parents audience in United States is strongest.

Fig. 05

Top regions by affinity

Meet the Parents fans by region: top regions in United States
#RegionReachAffinity×
01Utah~8K1.28×
02New Hampshire~3K1.18×
03Idaho~4K1.16×
04Massachusetts~20K1.15×
05Illinois~30K1.14×
06Connecticut~8K1.14×
07New York~40K1.13×
08Arizona~20K1.11×
09Colorado~10K1.11×
10New Jersey~20K1.10×
11Montana~2K1.09×
12Vermont~1K1.09×
13Pennsylvania~20K1.08×
14Ohio~20K1.08×
15Rhode Island~2K1.08×
16California~80K1.07×
17Maine~3K1.07×
18Michigan~20K1.06×
19Wisconsin~10K1.06×
20Minnesota~10K1.06×
21Washington~10K1.04×
22Oregon~8K1.04×
23Indiana~10K1.03×
24Missouri~10K1.02×
25Kansas~5K1.01×
26Alaska~1K1.01×
27Iowa~6K1.00×
28Nebraska~3K1.00×
29Oklahoma~7K0.99×
30Delaware~2K0.99×
31New Mexico~3K0.98×
32Washington, District of Columbia~2K0.98×
33Virginia~20K0.96×
34North Dakota~1K0.96×
35Texas~50K0.95×
36Kentucky~8K0.95×
37Florida~40K0.93×
38Nevada~6K0.93×
39North Carolina~20K0.91×
40South Dakota~1K0.91×
41Tennessee~10K0.90×
42Maryland~10K0.90×
43West Virginia~3K0.89×
44Arkansas~5K0.87×
45South Carolina~9K0.85×
46Alabama~8K0.85×
47Hawaii~2K0.84×
48Georgia~20K0.79×
49Louisiana~7K0.78×
50Mississippi~4K0.71×
Fig. 06

Affinity by region

Affinity by region — Meet the Parents, United States
0.71×1.00×1.28×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Meet the Parents audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Meet the Parents audience
#·InterestCategoryAffinity×
01QVCMovies & TV40.12×
02Star TrekMovies & TV12.35×
03Crazy, Stupid, Love.Movies & TV10.80×
04San Francisco 49ersSports8.40×
05Kelly OsbourneMusic & Radio6.75×
06romantic comediesMovies & TV6.23×
07Public administrationBusiness & Career5.31×
08Tom CruiseMovies & TV4.45×
09Anne HathawayMovies & TV4.26×
10FedExBusiness & Career4.24×
11Sustainable energyHome & Garden3.89×
12Renewable energyBusiness & Career3.87×
13KFCFood & Beverages3.18×
14Mortgage loansBusiness & Career3.16×
15SubwayFood & Beverages2.41×
16RadioTechnology & Electronics2.20×
17McDonald'sFood & Beverages2.10×
18Pizza HutFood & Beverages2.07×
19Wendy'sFood & Beverages1.96×
20PinterestInternet & Social Media1.81×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Meet the Parents audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Meet the Parents audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.83×
SpiritualityBALANCE1.77×
PatriotismCONSERVATISM1.58×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Meet the Parents audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.75×
Design AffinityPREMIUM0.76×
Luxury OrientationPREMIUM0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Meet the Parents have in United States?

Meet the Parents has an estimated audience of 882,655 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Meet the Parents viewers?

49.0% of Meet the Parents fans are female, 51.0% are male, with an average age of 40.9 years.

03

Which brands do Meet the Parents fans like most?

Meet the Parents fans show strongest brand affinity for QVC (40.12×), San Francisco 49ers (8.4×), and Star Trek (12.35×) over the country average.

04

Where do Meet the Parents fans live in United States?

Meet the Parents fans in United States are most concentrated in California (reach ~80K), Texas (reach ~50K), and New York (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Meet the Parents fans also like?

Beyond Meet the Parents itself, the audience over-indexes on San Francisco 49ers (8.4×), Star Trek (12.35×), FedEx (4.24×), and Mortgage loans (3.16×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in United States

See Meet the Parents audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Meet the Parents. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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