Mike Huckabee Audience in United States

Mike Huckabee logo

Mike Huckabee has an estimated audience of 1,464,200 people in United States. 49.2% are female, 50.8% are male, average age 49.4. Top regions: California, Texas, Florida. Top brand affinities: Iowa Hawkeyes, Mathcore, Google Home, Emperor Entertainment Group, The Historian.

The average Mike Huckabee fan in United States is 49.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Iowa Hawkeyes, Mathcore, Google Home, with strongest over-indexing on Iowa Hawkeyes (18.67× the country average). Demographically, the Mike Huckabee audience skews balanced with an average age of 49.4, and over-indexes on personality traits such as Risk Appetite, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Person · Subtype: Politician

Demographics of Mike Huckabee fans

Demographic split for Mike Huckabee audience in United States
MetricValue
Female49.2%
Male50.8%
Average age49.4
Estimated audience size1,464,200

Audience persona

The typical Mike Huckabee fan in United States is balanced, around 49.4 years old, with strong Risk Appetite tendencies and a notable affinity for Iowa Hawkeyes.

Top regions in United States

Top regions ranked by reach for Mike Huckabee in United States
RegionReachAffinity
California124,4280.77×
Texas108,8540.86×
Florida103,0631.04×
New York100,4121.23×
Pennsylvania50,2651.02×
Illinois47,9950.98×
Arkansas44,7193.71×
Georgia43,9990.98×
Tennessee41,0311.4×
North Carolina40,8460.93×
Ohio40,1500.89×
Virginia38,6651.08×
Michigan37,9280.99×
New Jersey35,6760.96×
Massachusetts27,1250.94×
Missouri26,8341.14×
Washington26,0710.89×
Indiana24,9020.93×
Arizona23,9960.8×
Maryland23,8200.95×
Alabama22,9011.12×
South Carolina21,6220.98×
Wisconsin20,4560.93×
Minnesota19,5270.93×
Colorado19,4310.84×
Kentucky19,4241.06×
Oklahoma19,0841.17×
Louisiana16,9060.9×
Oregon14,8770.89×
Connecticut13,5610.92×
Mississippi12,8091.06×
Iowa11,8630.98×
Kansas11,7711.02×
Washington, District of Columbia10,6892.43×
Nevada10,1620.72×
Utah8,1400.62×
West Virginia6,8781.01×
Idaho6,6370.9×
Nebraska6,3990.87×
New Hampshire5,3440.93×
New Mexico5,3380.73×
Maine4,4510.85×
Rhode Island3,8620.83×
Montana3,7370.92×
Hawaii3,6620.58×
Delaware3,1640.78×
South Dakota2,5710.76×
North Dakota2,3480.78×
Vermont1,8100.7×
Alaska1,6900.54×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mike Huckabee audience
BrandAffinityCategory
Iowa Hawkeyes18.67×Sports
Mathcore18.06×Music & Radio
Google Home11.65×Technology & Electronics
Emperor Entertainment Group18.67×Business & Career
The Historian16.48×Literature
Urban Outfitters1.91×Shopping
Grammarly4.15×Business & Career
Grinch3.56×Movies & TV
Israel1.82×Travel & Leisure
Elsword12.32×Games
Eurail16.57×Cars & Mobility
Muscatine, Iowa18.67×
Buckhannon, West Virginia18.67×Travel & Leisure
Home staging3.8×Home & Garden
Houston County, Georgia18.4×Travel & Leisure
Maracaibo7.44×Travel & Leisure
Google Photos1.59×Technology & Electronics
Non-celiac gluten sensitivity7.12×Health
Historic site2.69×Arts & Culture
Wok4.01×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mike Huckabee audience
TraitClusterScore
Risk AppetiteTHRILL2.31
PatriotismCONSERVATISM2.17
Need for SecurityCONSERVATISM1.49
SpiritualityBALANCE1.35
TraditionCONSERVATISM1.17
IndividualismJOY1.16

Worldwide distribution

Worldwide audience distribution share by country for Mike Huckabee
CountryShare
United States75.6%
Germany4.1%
Canada3.7%

See Mike Huckabee audiences in other countries

More Politician audiences in United States

Frequently asked questions

How many fans does Mike Huckabee have in United States?

Mike Huckabee has an estimated audience of 1,464,200 people in United States, concentrated in California and Texas.

What is the gender split and age of Mike Huckabee fans?

49.2% of Mike Huckabee fans are female, 50.8% are male, with an average age of 49.4 years.

Which brands do Mike Huckabee fans like most?

Mike Huckabee fans show strongest brand affinity for Iowa Hawkeyes (18.67×), Mathcore (18.06×), and Google Home (11.65×) over the country average.

Where do Mike Huckabee fans live in United States?

Mike Huckabee fans in United States are most concentrated in California (reach 124,428), Texas (reach 108,854), and Florida (reach 103,063). These three regions account for the largest share of the active audience.

What other brands do Mike Huckabee fans also like?

Beyond Mike Huckabee itself, the audience over-indexes on Mathcore (18.06×), Google Home (11.65×), Emperor Entertainment Group (18.67×), and The Historian (16.48×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mike Huckabee. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.