Miramar Beach, Florida Audience in United States

Miramar Beach, Florida logo

Miramar Beach, Florida has an estimated audience of 1,016,301 people in United States. 63.4% are female, 36.6% are male, average age 45.3. Top regions: Florida, Texas, Georgia. Top brand affinities: Governor of Michigan, Minnesota, Goop, Meals on Wheels, headspace.

The average Miramar Beach, Florida fan in United States is 45.3 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, Texas, Georgia. Top brand affinities include Governor of Michigan, Minnesota, Goop, with strongest over-indexing on Governor of Michigan (11.34× the country average). Demographically, the Miramar Beach, Florida audience skews more female with an average age of 45.3, and over-indexes on personality traits such as Indulgence, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Type: POI

Demographics of Miramar Beach, Florida fans

Demographic split for Miramar Beach, Florida audience in United States
MetricValue
Female63.4%
Male36.6%
Average age45.3
Estimated audience size1,016,301

Audience persona

The typical Miramar Beach, Florida fan in United States is more female, around 45.3 years old, with strong Indulgence tendencies and a notable affinity for Governor of Michigan.

Top regions in United States

Top regions ranked by reach for Miramar Beach, Florida in United States
RegionReachAffinity
Florida192,6812.8×
Texas95,0981.09×
Georgia94,3063.01×
Tennessee67,4303.31×
Alabama62,4324.4×
California54,6590.49×
Louisiana43,9793.36×
Ohio39,1531.25×
Kentucky39,0053.06×
Illinois27,9920.83×
New York23,9570.42×
Indiana23,1591.25×
North Carolina23,1290.76×
Arkansas21,2062.53×
Mississippi19,1002.28×
Oklahoma18,5661.65×
Pennsylvania18,5580.54×
Missouri17,9891.1×
Michigan17,9520.68×
Virginia16,1690.65×
South Carolina14,7380.96×
Wisconsin12,6390.83×
Colorado10,2600.64×
New Jersey10,1670.39×
Minnesota9,8870.68×
Massachusetts9,3700.47×
Maryland8,5350.49×
Kansas7,9630.99×
Iowa7,3320.88×
Arizona6,1990.3×
West Virginia5,8631.24×
Washington5,1130.25×
Connecticut5,0310.49×
Nebraska3,9050.77×
Utah3,2410.36×
Oregon2,7540.24×
Nevada2,7480.28×
New Hampshire1,9580.49×
Maine1,8900.52×
New Mexico1,6290.32×
Idaho1,5060.3×
Washington, District of Columbia1,2940.42×
Delaware1,1490.41×
Rhode Island1,1040.34×
North Dakota1,0730.51×
South Dakota1,0130.43×
Montana9210.33×
Hawaii8420.19×
Vermont8140.46×
Wyoming5750.38×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Miramar Beach, Florida audience
BrandAffinityCategory
Governor of Michigan11.34×Politics & Society
Minnesota2.47×Travel & Leisure
Goop6.95×Internet & Social Media
Meals on Wheels7.38×Food & Beverages
headspace11.75×Health
Sinaloa4.39×Travel & Leisure
Fairy godmother8.75×Literature
Cherish (group)12.43×Music & Radio
Nebraska3.08×Travel & Leisure
Wok6.73×Food & Beverages
Penn & Teller7.38×Movies & TV
Google Home5.66×Technology & Electronics
Kikar HaShabbat14.29×News
Dental hygienist5.86×Health
Israel1.82×Travel & Leisure
Hibachi6.6×Food & Beverages
Grace Slick6.77×Music & Radio
Justice2.19×Politics & Society
TV Fanatic7.72×Movies & TV
Hipster6.89×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Miramar Beach, Florida audience
TraitClusterScore
IndulgenceJOY1.72
TravellingTHRILL1.65
DIY MentalityTHRILL1.45
Community OrientationOPEN1.38
Family OrientationCONSERVATISM1.37
Price SensitivityPREMIUM1.29

Worldwide distribution

Worldwide audience distribution share by country for Miramar Beach, Florida
CountryShare
United States95.8%
Italy0.8%
Mexico0.7%

See Miramar Beach, Florida audiences in other countries

More audiences in United States

Frequently asked questions

How many fans does Miramar Beach, Florida have in United States?

Miramar Beach, Florida has an estimated audience of 1,016,301 people in United States, concentrated in Florida and Texas.

What is the gender split and age of Miramar Beach, Florida fans?

63.4% of Miramar Beach, Florida fans are female, 36.6% are male, with an average age of 45.3 years.

Which brands do Miramar Beach, Florida fans like most?

Miramar Beach, Florida fans show strongest brand affinity for Governor of Michigan (11.34×), Minnesota (2.47×), and Goop (6.95×) over the country average.

Where do Miramar Beach, Florida fans live in United States?

Miramar Beach, Florida fans in United States are most concentrated in Florida (reach 192,681), Texas (reach 95,098), and Georgia (reach 94,306). These three regions account for the largest share of the active audience.

What other brands do Miramar Beach, Florida fans also like?

Beyond Miramar Beach, Florida itself, the audience over-indexes on Minnesota (2.47×), Goop (6.95×), Meals on Wheels (7.38×), and headspace (11.75×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Miramar Beach, Florida. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.