Modified Cars Audience in United States

Modified Cars has an estimated audience of 346,408 people in United States. 19.6% are female, 80.4% are male, average age 24.8. Top regions: California, Texas, Florida. Top brand affinities: ENA (Emergency Nurses Association), Hammock camping, Rapid prototyping, Notre Dame Fighting Irish football, Home equity.
The average Modified Cars fan in United States is 24.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include ENA (Emergency Nurses Association), Hammock camping, Rapid prototyping, with strongest over-indexing on ENA (Emergency Nurses Association) (22.18× the country average). Demographically, the Modified Cars audience skews more male with an average age of 24.8, and over-indexes on personality traits such as Family Orientation, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Topic
Demographics of Modified Cars fans
| Metric | Value |
|---|---|
| Female | 19.6% |
| Male | 80.4% |
| Average age | 24.8 |
| Estimated audience size | 346,408 |
Audience persona
The typical Modified Cars fan in United States is more male, around 24.8 years old, with strong Family Orientation tendencies and a notable affinity for ENA (Emergency Nurses Association).
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 47,237 | 1.24× |
| Texas | 34,725 | 1.17× |
| Florida | 25,569 | 1.09× |
| New York | 17,884 | 0.92× |
| North Carolina | 12,252 | 1.18× |
| Georgia | 11,843 | 1.11× |
| Pennsylvania | 11,069 | 0.95× |
| Illinois | 10,174 | 0.88× |
| Ohio | 8,938 | 0.84× |
| Virginia | 8,786 | 1.04× |
| New Jersey | 8,369 | 0.95× |
| Arizona | 8,079 | 1.14× |
| Washington | 7,574 | 1.09× |
| Indiana | 6,798 | 1.07× |
| Tennessee | 6,767 | 0.97× |
| Michigan | 6,422 | 0.71× |
| Maryland | 5,640 | 0.95× |
| Massachusetts | 5,308 | 0.78× |
| Missouri | 5,202 | 0.93× |
| South Carolina | 4,824 | 0.93× |
| Minnesota | 4,401 | 0.89× |
| Alabama | 4,371 | 0.9× |
| Wisconsin | 4,156 | 0.8× |
| Colorado | 3,909 | 0.72× |
| Oregon | 3,803 | 0.96× |
| Louisiana | 3,718 | 0.83× |
| Oklahoma | 3,633 | 0.94× |
| Kentucky | 3,575 | 0.82× |
| Connecticut | 3,513 | 1.01× |
| Nevada | 3,416 | 1.02× |
| Iowa | 2,947 | 1.03× |
| Utah | 2,781 | 0.9× |
| Arkansas | 2,639 | 0.92× |
| Kansas | 2,601 | 0.95× |
| Mississippi | 2,421 | 0.85× |
| Nebraska | 1,686 | 0.97× |
| New Mexico | 1,604 | 0.92× |
| Hawaii | 1,523 | 1.02× |
| Idaho | 1,510 | 0.87× |
| West Virginia | 1,453 | 0.9× |
| Alaska | 1,385 | 1.87× |
| New Hampshire | 1,272 | 0.93× |
| Maine | 1,083 | 0.87× |
| Rhode Island | 1,012 | 0.92× |
| North Dakota | 987 | 1.39× |
| Montana | 948 | 0.99× |
| South Dakota | 936 | 1.17× |
| Delaware | 906 | 0.95× |
| Wyoming | 882 | 1.72× |
| Vermont | 853 | 1.4× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| ENA (Emergency Nurses Association) | 22.18× | Health |
| Hammock camping | 12.01× | Travel & Leisure |
| Rapid prototyping | 28.11× | Business & Career |
| Notre Dame Fighting Irish football | 7.63× | Sports |
| Home equity | 2.77× | Home & Garden |
| Acoustic music | 6.31× | Music & Radio |
| CAC 40 | 7.18× | Business & Career |
| Historic site | 5.73× | Arts & Culture |
| Hipster | 12.23× | Politics & Society |
| Academy Award for Best Original Score | 21.37× | Movies & TV |
| Electrolyte | 5.58× | Health |
| Combat sport | 1.89× | Sports |
| Mother Goose | 21.13× | Literature |
| Ub Iwerks | 33.37× | Literature |
| Iyanla Vanzant | 15.84× | Business & Career |
| Endless Space | 23.83× | Games |
| Iyengar | 44.75× | Literature |
| 3D printing | 2.38× | Technology & Electronics |
| Natural rubber | 1.88× | Cars & Mobility |
| Naperville, Illinois | 7.29× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 2.71 |
| Luxury Orientation | PREMIUM | 2.64 |
| Early Adopter Mentality | POWER | 1.93 |
| Risk Appetite | THRILL | 1.9 |
| LGBTQ+ Identity | OPEN | 1.88 |
| DIY Mentality | THRILL | 1.86 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 37.5% |
| United Kingdom | 11.5% |
| Germany | 6.2% |
See Modified Cars audiences in other countries
More Cars & Mobility audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Modified Cars have in United States?
Modified Cars has an estimated audience of 346,408 people in United States, concentrated in California and Texas.
What is the gender split and age of Modified Cars fans?
19.6% of Modified Cars fans are female, 80.4% are male, with an average age of 24.8 years.
Which brands do Modified Cars fans like most?
Modified Cars fans show strongest brand affinity for ENA (Emergency Nurses Association) (22.18×), Hammock camping (12.01×), and Rapid prototyping (28.11×) over the country average.
Where do Modified Cars fans live in United States?
Modified Cars fans in United States are most concentrated in California (reach 47,237), Texas (reach 34,725), and Florida (reach 25,569). These three regions account for the largest share of the active audience.
What other brands do Modified Cars fans also like?
Beyond Modified Cars itself, the audience over-indexes on Hammock camping (12.01×), Rapid prototyping (28.11×), Notre Dame Fighting Irish football (7.63×), and Home equity (2.77×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Modified Cars. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.