Rascasse Audience Intelligence

Motorcycle personal protective equipment Audience in United States

A data profile of the people who buy, follow and care about Motorcycle personal protective equipment in United States — modelled from more than twelve digital signal sources. Motorcycle personal protective equipment has an estimated audience of 477,543 people in United States.

#11593among Topic in United States#1052in Cars & Mobility

The average Motorcycle personal protective equipment fan in United States is 40.5 years old, more male, and lives primarily in California.

The audience is concentrated in California, New York.

Top brand affinities include Motorcycle helmet, Touring motorcycle, Cruiser (motorcycle), with strongest over-indexing on Motorcycle helmet (33.33× the country average).

Demographically, the Motorcycle personal protective equipment audience skews more male with an average age of 40.5, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 2 regions tracked by Rascasse.

The typical Motorcycle personal protective equipment fan in United States is more male, around 40.5 years old, with strong Patriotism tendencies and a notable affinity for Motorcycle helmet.

Category: Cars & Mobility · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Motorcycle personal protective equipment profile in United States.

Audience size
478K
in United States
Gender
29.4%♀
70.6% male
Age
40.5
average years
Country rank
#37649
Topic in United States
Fig. 01

Search interest · 12-month trend

+33%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Motorcycle personal protective equipment fans

29.4% are female, 70.6% are male, average age 40.5.

Fig. 02

Gender split

29.4%
Female
70.6%
Male
Demographic split for Motorcycle personal protective equipment audience in United States
MetricValue
Female29.4%
Male70.6%
Average age40.5
Estimated audience size477,543
Fig. 03

Age distribution

Ø 40.5
average years
Age distribution of the Motorcycle personal protective equipment audience in United States
Age bracketShare%
16-1919%
20-2917%
30-3918%
40-4923%
50+23%
Fig. 04

Worldwide distribution

17.6%

of the worldwide Motorcycle personal protective equipment audience comes from United States.

Worldwide audience distribution share by country for Motorcycle personal protective equipment
CountryShare
United States17.6%
France13.3%
Germany12.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Motorcycle personal protective equipment audience in United States is strongest.

Fig. 05

Top regions by affinity

Motorcycle personal protective equipment fans by region: top regions in United States
#RegionReachAffinity×
01New York~30K1.03×
02California~50K0.97×
Fig. 06

Affinity by region

Affinity by region — Motorcycle personal protective equipment, United States
0.97×1.00×1.03×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Motorcycle personal protective equipment audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Motorcycle personal protective equipment audience
#·InterestCategoryAffinity×
01Isle of Man TTSports41.32×
02Laconia Motorcycle WeekCars & Mobility39.64×
03Mariano'sFood & Beverages35.98×
04Motorcycle helmetCars & Mobility33.33×
05J&P CyclesCars & Mobility30.49×
06Nick CaveMusic & Radio30.37×
07Cruiser (motorcycle)Cars & Mobility28.95×
08Touring motorcycleCars & Mobility25.47×
09Leather jacketFashion & Accessoires19.77×
10Dakar RallySports19.77×
11SupermotoCars & Mobility19.41×
12Motorcycle accessoriesCars & Mobility18.77×
13Sam NeillMovies & TV18.73×
14Bicycle helmetCars & Mobility17.28×
15Bobber (motorcycle)Cars & Mobility16.17×
16Custom motorcycleCars & Mobility13.34×
17Chopper (motorcycle)Cars & Mobility12.24×
18Max VerstappenSports11.48×
19FedExBusiness & Career3.80×
20AutoZoneCars & Mobility3.24×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Motorcycle personal protective equipment audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Motorcycle personal protective equipment audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.62×
Need for SecurityCONSERVATISM2.31×
Risk AppetiteTHRILL2.14×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Motorcycle personal protective equipment audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.62×
Design AffinityPREMIUM0.72×
MindfulnessBALANCE0.77×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Motorcycle personal protective equipment have in United States?

Motorcycle personal protective equipment has an estimated audience of 477,543 people in United States, concentrated in California and New York.

02

What is the gender split and age of Motorcycle personal protective equipment fans?

29.4% of Motorcycle personal protective equipment fans are female, 70.6% are male, with an average age of 40.5 years.

03

Which brands do Motorcycle personal protective equipment fans like most?

Motorcycle personal protective equipment fans show strongest brand affinity for Motorcycle helmet (33.33×), Touring motorcycle (25.47×), and Cruiser (motorcycle) (28.95×) over the country average.

04

What other brands do Motorcycle personal protective equipment fans also like?

Beyond Motorcycle personal protective equipment itself, the audience over-indexes on Touring motorcycle (25.47×), Cruiser (motorcycle) (28.95×), Motorcycle accessories (18.77×), and Mariano's (35.98×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Cars & Mobility audiences in United States

See Motorcycle personal protective equipment audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Motorcycle personal protective equipment. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →