MovieWeb Audience in United States

MovieWeb logo

MovieWeb has an estimated audience of 2,566,879 people in United States. 38.6% are female, 61.4% are male, average age 40.5. Top regions: California, Texas, Florida. Top brand affinities: Chromebook, Maracaibo, Alaska, Israel, Figure painting (hobby).

The average MovieWeb fan in United States is 40.5 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Chromebook, Maracaibo, Alaska, with strongest over-indexing on Chromebook (10.03× the country average). Demographically, the MovieWeb audience skews more male with an average age of 40.5, and over-indexes on personality traits such as Early Adopter Mentality, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Website / Newspaper / Magazine

Demographics of MovieWeb fans

Demographic split for MovieWeb audience in United States
MetricValue
Female38.6%
Male61.4%
Average age40.5
Estimated audience size2,566,879

Audience persona

The typical MovieWeb fan in United States is more male, around 40.5 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Chromebook.

Top regions in United States

Top regions ranked by reach for MovieWeb in United States
RegionReachAffinity
California263,5960.93×
Texas236,7791.07×
Florida167,9420.97×
New York144,0461×
North Carolina103,7911.34×
Virginia88,5221.42×
Pennsylvania86,7191×
Illinois81,7270.96×
Georgia80,5151.02×
Michigan77,6491.16×
Arizona72,7811.39×
Alabama66,4541.85×
Indiana65,4931.4×
New Mexico62,5034.86×
Washington58,5091.14×
Ohio58,4640.74×
New Jersey57,3230.88×
Massachusetts55,9801.11×
Tennessee44,1050.86×
Louisiana41,0181.24×
Missouri40,4810.98×
South Carolina39,5071.02×
Kentucky39,1801.22×
Maryland38,4840.87×
Oregon35,6651.21×
Minnesota31,4080.85×
Wisconsin28,6570.74×
Oklahoma24,2990.85×
Kansas20,9331.03×
Colorado20,5670.51×
Nevada20,4490.82×
Connecticut19,8360.77×
Arkansas18,2450.86×
Iowa18,0800.85×
Idaho17,4671.36×
Mississippi15,6870.74×
Utah15,3180.67×
Delaware9,1671.29×
West Virginia8,3500.7×
Nebraska8,0430.62×
New Hampshire7,7920.77×
Alaska7,3121.33×
Maine6,7750.74×
Rhode Island4,4740.55×
Hawaii3,9080.35×
Washington, District of Columbia3,8130.49×
North Dakota3,7040.7×
Montana3,3350.47×
South Dakota2,4140.41×
Vermont2,4000.53×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for MovieWeb audience
BrandAffinityCategory
Chromebook10.03×Technology & Electronics
Maracaibo16.98×Travel & Leisure
Alaska2.04×Travel & Leisure
Israel2.51×Travel & Leisure
Figure painting (hobby)6.23×Arts & Culture
Google Photos2.55×Technology & Electronics
Hooked on Phonics10.29×Kids & Family
Jezebel (film)5.29×Movies & TV
3D printing1.91×Technology & Electronics
Hocus Pocus3.29×Movies & TV
Hauptschule9.54×Kids & Family
Jesse Plemons2.21×Movies & TV
Nebraska Cornhuskers football2.3×Sports
Glossier3.4×Beauty & Wellness
Jeep Grand Cherokee (WJ)3.91×Cars & Mobility
Kansas1.58×Travel & Leisure
Captain America (1990 film)2.73×Movies & TV
Nebraska1.6×Travel & Leisure
Winemaking2.52×Food & Beverages
Grammarly2.43×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by MovieWeb audience
TraitClusterScore
Early Adopter MentalityPOWER1.36
ExtroversionTHRILL1.32
PatriotismCONSERVATISM1.25
IndividualismJOY1.17
Social Media UsageJOY1.1
Convenience OrientationPREMIUM1.06

Worldwide distribution

Worldwide audience distribution share by country for MovieWeb
CountryShare
United States56.9%
United Kingdom10.6%
India9.8%

See MovieWeb audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does MovieWeb have in United States?

MovieWeb has an estimated audience of 2,566,879 people in United States, concentrated in California and Texas.

What is the gender split and age of MovieWeb fans?

38.6% of MovieWeb fans are female, 61.4% are male, with an average age of 40.5 years.

Which brands do MovieWeb fans like most?

MovieWeb fans show strongest brand affinity for Chromebook (10.03×), Maracaibo (16.98×), and Alaska (2.04×) over the country average.

Where do MovieWeb fans live in United States?

MovieWeb fans in United States are most concentrated in California (reach 263,596), Texas (reach 236,779), and Florida (reach 167,942). These three regions account for the largest share of the active audience.

What other brands do MovieWeb fans also like?

Beyond MovieWeb itself, the audience over-indexes on Maracaibo (16.98×), Alaska (2.04×), Israel (2.51×), and Figure painting (hobby) (6.23×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for MovieWeb. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.