Museum of Contemporary Art, Los Angeles Audience in United States

Museum of Contemporary Art, Los Angeles has an estimated audience of 420,730 people in United States. 57.7% are female, 42.3% are male, average age 43.7. Top regions: California, New York, Florida. Top brand affinities: Georgia O'Keeffe, Jackson Pollock, Kia Sportage, National Gallery of Art, Frida Kahlo.

The average Museum of Contemporary Art, Los Angeles fan in United States is 43.7 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Georgia O'Keeffe, Jackson Pollock, Kia Sportage, with strongest over-indexing on Georgia O'Keeffe (51.43× the country average). Demographically, the Museum of Contemporary Art, Los Angeles audience skews more female with an average age of 43.7, and over-indexes on personality traits such as Design Affinity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Arts & Culture · Type: POI · Subtype: Museum

Demographics of Museum of Contemporary Art, Los Angeles fans

Demographic split for Museum of Contemporary Art, Los Angeles audience in United States
MetricValue
Female57.7%
Male42.3%
Average age43.7
Estimated audience size420,730

Audience persona

The typical Museum of Contemporary Art, Los Angeles fan in United States is more female, around 43.7 years old, with strong Design Affinity tendencies and a notable affinity for Georgia O'Keeffe.

Top regions in United States

Top regions ranked by reach for Museum of Contemporary Art, Los Angeles in United States
RegionReachAffinity
California315,54815.01×
New York47,6052.02×
Florida38,4071.35×
Texas16,6840.46×
Virginia13,0101.27×
Massachusetts12,7201.53×
Illinois9,9190.71×
Washington9,4331.12×
Arizona8,5170.99×
Ohio8,2130.63×
Oregon7,6761.59×
Pennsylvania6,8720.49×
Georgia6,4410.5×
New Jersey6,1310.57×
Nevada5,7601.42×
North Carolina4,6390.37×
Connecticut4,3501.03×
Michigan4,1390.38×
Colorado3,9820.6×
Washington, District of Columbia3,9203.1×
Maryland3,5390.49×
Utah3,0620.81×
Tennessee2,7500.33×
Minnesota2,7250.45×
Missouri2,5770.38×
Hawaii2,3291.29×
Wisconsin2,2870.36×
New Mexico2,1671.03×
Louisiana2,0030.37×
Indiana1,9950.26×
Kentucky1,5530.29×
South Carolina1,4790.23×
Idaho1,3850.66×
Alabama1,2030.2×
Oklahoma1,0730.23×
Arkansas1,0330.3×
Mississippi1,0170.29×
Rhode Island1,0020.75×
Iowa1,0000.29×
Kansas9970.3×
New Hampshire8400.51×
West Virginia7200.37×
Alaska7180.8×
Maine7160.47×
Nebraska6290.3×
Montana6260.54×
South Dakota6180.64×
Vermont6100.83×
North Dakota6020.7×
Wyoming5820.93×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Museum of Contemporary Art, Los Angeles audience
BrandAffinityCategory
Georgia O'Keeffe51.43×Arts & Culture
Jackson Pollock37.51×Arts & Culture
Kia Sportage28.42×Cars & Mobility
National Gallery of Art33.63×Arts & Culture
Frida Kahlo15.24×Arts & Culture
D&R20×Technology & Electronics
paul smith20×Fashion & Accessoires
The Velvet Underground58.43×Music & Radio
Art exhibition5.65×Arts & Culture
Dippin' Dots26.62×Food & Beverages
Digital art5.69×Arts & Culture
Los Angeles Dodgers5.61×Sports
British Museum9.24×Arts & Culture
Honda HR-V19.21×Cars & Mobility
Art Basel12.11×Arts & Culture
Musée d'Orsay42.89×Arts & Culture
Solomon R. Guggenheim Museum16.1×Arts & Culture
Art dealer13.66×Arts & Culture
Art Nouveau26.04×Arts & Culture
Contemporary art3.91×Arts & Culture

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Museum of Contemporary Art, Los Angeles audience
TraitClusterScore
Design AffinityPREMIUM3.15
SustainabilityBALANCE2.38
Urban LifestyleOPEN2.3
PatriotismCONSERVATISM2.1
Quality AwarenessPREMIUM2.01
LGBTQ+ IdentityOPEN1.86

Worldwide distribution

Worldwide audience distribution share by country for Museum of Contemporary Art, Los Angeles
CountryShare
United States32.0%
Japan11.8%
Italy10.2%

See Museum of Contemporary Art, Los Angeles audiences in other countries

More Museum audiences in United States

Frequently asked questions

How many fans does Museum of Contemporary Art, Los Angeles have in United States?

Museum of Contemporary Art, Los Angeles has an estimated audience of 420,730 people in United States, concentrated in California and New York.

What is the gender split and age of Museum of Contemporary Art, Los Angeles fans?

57.7% of Museum of Contemporary Art, Los Angeles fans are female, 42.3% are male, with an average age of 43.7 years.

Which brands do Museum of Contemporary Art, Los Angeles fans like most?

Museum of Contemporary Art, Los Angeles fans show strongest brand affinity for Georgia O'Keeffe (51.43×), Jackson Pollock (37.51×), and Kia Sportage (28.42×) over the country average.

Where do Museum of Contemporary Art, Los Angeles fans live in United States?

Museum of Contemporary Art, Los Angeles fans in United States are most concentrated in California (reach 315,548), New York (reach 47,605), and Florida (reach 38,407). These three regions account for the largest share of the active audience.

What other brands do Museum of Contemporary Art, Los Angeles fans also like?

Beyond Museum of Contemporary Art, Los Angeles itself, the audience over-indexes on Jackson Pollock (37.51×), Kia Sportage (28.42×), National Gallery of Art (33.63×), and Frida Kahlo (15.24×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Museum of Contemporary Art, Los Angeles. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.