My Cousin Vinny Audience in United States

My Cousin Vinny logo

My Cousin Vinny has an estimated audience of 1,946,100 people in United States. 30.8% are female, 69.2% are male, average age 42.8. Top regions: California, Texas, New York. Top brand affinities: Alaska, Jack White, Google Analytics, Graham Greene (actor), Arutz Sheva.

The average My Cousin Vinny fan in United States is 42.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Alaska, Jack White, Google Analytics, with strongest over-indexing on Alaska (1.95× the country average). Demographically, the My Cousin Vinny audience skews more male with an average age of 42.8, and over-indexes on personality traits such as Social Media Usage, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Comedy

Demographics of My Cousin Vinny fans

Demographic split for My Cousin Vinny audience in United States
MetricValue
Female30.8%
Male69.2%
Average age42.8
Estimated audience size1,946,100

Audience persona

The typical My Cousin Vinny fan in United States is more male, around 42.8 years old, with strong Social Media Usage tendencies and a notable affinity for Alaska.

Top regions in United States

Top regions ranked by reach for My Cousin Vinny in United States
RegionReachAffinity
California199,6170.93×
Texas150,6480.9×
New York135,7931.25×
Florida127,1140.96×
Pennsylvania77,7581.19×
Illinois70,3501.09×
New Jersey66,0231.33×
Ohio62,8961.05×
North Carolina62,1821.06×
Georgia56,1440.94×
Michigan51,7901.02×
Massachusetts50,9131.33×
Virginia48,3101.02×
Washington38,8230.99×
Arizona37,7060.95×
Tennessee37,5770.96×
Indiana33,3060.94×
Maryland32,9460.98×
Colorado32,6741.07×
Missouri32,2561.03×
South Carolina30,2571.03×
Wisconsin29,4251.01×
Minnesota26,2190.94×
Alabama26,1380.96×
Connecticut24,1131.24×
Louisiana23,4170.93×
Kentucky22,7140.93×
Oregon21,7820.98×
Oklahoma19,8110.92×
Nevada16,9430.9×
Utah15,2230.87×
Iowa14,3610.9×
Kansas14,2410.93×
Arkansas13,9170.87×
Mississippi11,9030.74×
New Hampshire9,7251.27×
New Mexico9,3980.96×
Idaho8,8740.91×
Nebraska8,7940.9×
Rhode Island8,7471.41×
West Virginia8,2640.91×
Maine7,7091.11×
Hawaii6,7010.8×
Washington, District of Columbia6,0141.03×
Delaware5,6671.06×
Montana5,3961×
Vermont4,0581.19×
South Dakota3,4910.78×
North Dakota3,4310.86×
Alaska3,3910.81×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for My Cousin Vinny audience
BrandAffinityCategory
Alaska1.95×Travel & Leisure
Jack White1.61×Movies & TV
Google Analytics1.56×Internet & Social Media
Graham Greene (actor)1.9×
Arutz Sheva1.91×News
Consequence (rapper)1.81×Music & Radio
Temple Grandin2.05×Literature
Enfamil1.7×Kids & Family
Fox 13 News1.65×Movies & TV
Julio Cesar Chavez Jr.1.82×Sports
Ironmongery2.22×Home & Garden
Celtic punk1.96×Music & Radio
Mike Conley, Jr.1.59×Sports
Assassin's Creed: Revelations1.82×Games
Davos3.26×Travel & Leisure
Gary Clark, Jr.2.15×Music & Radio
Assassin's Creed: Brotherhood1.65×Games
Pendleton, Oregon2.2×Travel & Leisure
Minestrone4.03×Food & Beverages
British Grand Prix2.7×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by My Cousin Vinny audience
TraitClusterScore
Social Media UsageJOY1.42
IndulgenceJOY1.38
TraditionCONSERVATISM1.31
IndividualismJOY1.21
Quality AwarenessPREMIUM1.17
Convenience OrientationPREMIUM1.1

Worldwide distribution

Worldwide audience distribution share by country for My Cousin Vinny
CountryShare
United States55.1%
India7.8%
Canada6.0%

See My Cousin Vinny audiences in other countries

More Comedy audiences in United States

Frequently asked questions

How many fans does My Cousin Vinny have in United States?

My Cousin Vinny has an estimated audience of 1,946,100 people in United States, concentrated in California and Texas.

What is the gender split and age of My Cousin Vinny fans?

30.8% of My Cousin Vinny fans are female, 69.2% are male, with an average age of 42.8 years.

Which brands do My Cousin Vinny fans like most?

My Cousin Vinny fans show strongest brand affinity for Alaska (1.95×), Jack White (1.61×), and Google Analytics (1.56×) over the country average.

Where do My Cousin Vinny fans live in United States?

My Cousin Vinny fans in United States are most concentrated in California (reach 199,617), Texas (reach 150,648), and New York (reach 135,793). These three regions account for the largest share of the active audience.

What other brands do My Cousin Vinny fans also like?

Beyond My Cousin Vinny itself, the audience over-indexes on Jack White (1.61×), Google Analytics (1.56×), Graham Greene (actor) (1.9×), and Arutz Sheva (1.91×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for My Cousin Vinny. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.