Nautical mile Audience in United States

Nautical mile logo

Nautical mile has an estimated audience of 589,501 people in United States. 58.4% are female, 41.6% are male, average age 39.8. Top regions: California, New York, Texas. Top brand affinities: Minnesota, Pillow, Mothercare, Nebraska, Panama.

The average Nautical mile fan in United States is 39.8 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Minnesota, Pillow, Mothercare, with strongest over-indexing on Minnesota (2.21× the country average). Demographically, the Nautical mile audience skews more female with an average age of 39.8, and over-indexes on personality traits such as Career Orientation, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Nautical mile fans

Demographic split for Nautical mile audience in United States
MetricValue
Female58.4%
Male41.6%
Average age39.8
Estimated audience size589,501

Audience persona

The typical Nautical mile fan in United States is more female, around 39.8 years old, with strong Career Orientation tendencies and a notable affinity for Minnesota.

Top regions in United States

Top regions ranked by reach for Nautical mile in United States
RegionReachAffinity
California63,3330.98×
New York49,6861.51×
Texas46,5320.92×
Florida36,2330.91×
Illinois27,2531.39×
New Mexico20,4206.91×
Pennsylvania18,1600.91×
Georgia15,9910.88×
North Carolina15,8520.89×
Ohio14,7100.81×
New Jersey14,2860.95×
Virginia13,6560.95×
Michigan13,5710.88×
Massachusetts12,6441.09×
Washington12,3431.04×
Arizona11,5610.96×
Tennessee9,5630.81×
Indiana9,2510.86×
Maryland8,9440.88×
Colorado8,6800.93×
Missouri7,4380.78×
Wisconsin7,0430.79×
Minnesota7,0070.83×
South Carolina6,7360.76×
Louisiana6,6200.87×
Alabama6,5410.79×
Oregon6,2670.93×
Oklahoma5,6600.86×
Kentucky5,5700.75×
Connecticut5,3370.9×
Nevada4,8370.85×
Utah4,5090.85×
Mississippi4,3560.9×
Iowa4,0640.84×
Kansas4,0020.86×
Arkansas3,8700.8×
Nebraska2,4800.84×
Hawaii2,3390.92×
Idaho2,2040.75×
Maine1,9530.92×
West Virginia1,9330.7×
New Hampshire1,9040.82×
Washington, District of Columbia1,7490.99×
Rhode Island1,4130.75×
Montana1,3590.83×
Alaska1,257
Delaware1,1580.71×
South Dakota9460.69×
North Dakota9160.76×
Vermont8430.81×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Nautical mile audience
BrandAffinityCategory
Minnesota2.21×Travel & Leisure
Pillow1.64×Home & Garden
Mothercare1.93×Kids & Family
Nebraska1.6×Travel & Leisure
Panama2.13×Travel & Leisure
BoracayTravel & Leisure
MK1.73×Music & Radio
Cachorro2.15×Pets & Animals
English literature2.54×Literature
Google Analytics1.78×Internet & Social Media
JTV (Indonesia)1.84×
Kerala2.26×Travel & Leisure
Toros de Tijuana8.11×Sports
CAC 401.62×Business & Career
CAC 401.6×Business & Career
Penn & Teller2.45×Movies & TV
Colorado River1.83×Travel & Leisure
Food quality3.76×Food & Beverages
Tuscany1.88×Travel & Leisure
Northrop Grumman1.67×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Nautical mile audience
TraitClusterScore
Career OrientationPOWER1.79
Convenience OrientationPREMIUM1.66
Family OrientationCONSERVATISM1.65
Design AffinityPREMIUM1.64
Quality AwarenessPREMIUM1.57
TravellingTHRILL1.53

Worldwide distribution

Worldwide audience distribution share by country for Nautical mile
CountryShare
Brazil24.9%
United States19.4%
France9.2%

See Nautical mile audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Nautical mile have in United States?

Nautical mile has an estimated audience of 589,501 people in United States, concentrated in California and New York.

What is the gender split and age of Nautical mile fans?

58.4% of Nautical mile fans are female, 41.6% are male, with an average age of 39.8 years.

Which brands do Nautical mile fans like most?

Nautical mile fans show strongest brand affinity for Minnesota (2.21×), Pillow (1.64×), and Mothercare (1.93×) over the country average.

Where do Nautical mile fans live in United States?

Nautical mile fans in United States are most concentrated in California (reach 63,333), New York (reach 49,686), and Texas (reach 46,532). These three regions account for the largest share of the active audience.

What other brands do Nautical mile fans also like?

Beyond Nautical mile itself, the audience over-indexes on Pillow (1.64×), Mothercare (1.93×), Nebraska (1.6×), and Panama (2.13×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Nautical mile. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.