Naver Audience in United States

Naver has an estimated audience of 1,367,045 people in United States. 50.8% are female, 49.2% are male, average age 33.5. Top regions: California, New York, Texas. Top brand affinities: Jesse Plemons, Hilversum, Mangaka, Elsword, Historic site.
The average Naver fan in United States is 33.5 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Jesse Plemons, Hilversum, Mangaka, with strongest over-indexing on Jesse Plemons (20× the country average). Demographically, the Naver audience skews balanced with an average age of 33.5, and over-indexes on personality traits such as Extroversion, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Internet & Social Media · Type: Website / Newspaper / Magazine · Subtype: Search engine
Demographics of Naver fans
| Metric | Value |
|---|---|
| Female | 50.8% |
| Male | 49.2% |
| Average age | 33.5 |
| Estimated audience size | 1,367,045 |
Audience persona
The typical Naver fan in United States is balanced, around 33.5 years old, with strong Extroversion tendencies and a notable affinity for Jesse Plemons.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 580,161 | 3.86× |
| New York | 159,974 | 2.09× |
| Texas | 125,483 | 1.07× |
| New Jersey | 119,828 | 3.45× |
| Georgia | 103,187 | 2.45× |
| Virginia | 75,732 | 2.27× |
| Washington | 67,402 | 2.46× |
| Illinois | 63,668 | 1.4× |
| Maryland | 50,049 | 2.13× |
| Florida | 37,536 | 0.41× |
| Pennsylvania | 36,232 | 0.79× |
| Massachusetts | 35,295 | 1.31× |
| Michigan | 32,651 | 0.91× |
| North Carolina | 28,932 | 0.7× |
| Alabama | 28,734 | 1.5× |
| Ohio | 25,672 | 0.61× |
| Hawaii | 24,335 | 4.14× |
| Nevada | 22,930 | 1.73× |
| Oregon | 22,142 | 1.41× |
| Arizona | 20,681 | 0.74× |
| Tennessee | 15,911 | 0.58× |
| Indiana | 14,895 | 0.6× |
| Colorado | 14,370 | 0.67× |
| Connecticut | 11,256 | 0.82× |
| Wisconsin | 10,836 | 0.53× |
| Washington, District of Columbia | 9,630 | 2.34× |
| Kentucky | 9,425 | 0.55× |
| Missouri | 8,463 | 0.38× |
| Minnesota | 8,461 | 0.43× |
| Utah | 8,143 | 0.67× |
| South Carolina | 6,947 | 0.34× |
| Oklahoma | 5,590 | 0.37× |
| Kansas | 4,426 | 0.41× |
| Nebraska | 4,170 | 0.61× |
| Louisiana | 4,003 | 0.23× |
| Alaska | 3,745 | 1.28× |
| Iowa | 3,189 | 0.28× |
| New Hampshire | 3,144 | 0.58× |
| Idaho | 2,399 | 0.35× |
| Arkansas | 2,381 | 0.21× |
| Mississippi | 2,213 | 0.2× |
| New Mexico | 2,135 | 0.31× |
| Rhode Island | 1,981 | 0.46× |
| Delaware | 1,832 | 0.49× |
| West Virginia | 1,729 | 0.27× |
| South Dakota | 1,553 | 0.49× |
| Maine | 1,061 | 0.22× |
| North Dakota | 906 | 0.32× |
| Vermont | 603 | 0.25× |
| Montana | 545 | 0.14× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jesse Plemons | 20× | Movies & TV |
| Hilversum | 197.58× | Travel & Leisure |
| Mangaka | 11.58× | Literature |
| Elsword | 25× | Games |
| Historic site | 5.96× | Arts & Culture |
| Home equity | 2.59× | Home & Garden |
| Cam Ward | 4.05× | Sports |
| Holt Renfrew | 13.28× | Shopping |
| Nationality | 2.08× | Politics & Society |
| Harvey Mudd College | 20× | Business & Career |
| Edvard Grieg | 20× | Literature |
| Tiffany Haddish | 3.78× | Movies & TV |
| Home staging | 3.76× | Home & Garden |
| College of the Holy Cross | 10.78× | Business & Career |
| Google Photos | 1.57× | Technology & Electronics |
| edureka | 20× | Business & Career |
| Guy Fieri | 2.09× | Movies & TV |
| TeachHUB | 2.14× | Business & Career |
| Steampunk | 2.61× | Fashion & Accessoires |
| Jeep Grand Cherokee (WJ) | 3.01× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.45 |
| Design Affinity | PREMIUM | 1.23 |
| Quality Awareness | PREMIUM | 1.21 |
| Indulgence | JOY | 1.19 |
| Travelling | THRILL | 1.15 |
| Social Media Usage | JOY | 1.14 |
Worldwide distribution
| Country | Share |
|---|---|
| South Korea | 30.9% |
| China | 29.7% |
| United States | 7.1% |
See Naver audiences in other countries
More Search engine audiences in United States
- Google (55,499,168)
- DuckDuckGo (11,900,952)
- Yelp (9,041,783)
- PubMed (3,198,345)
- Baidu (2,085,119)
Frequently asked questions
How many fans does Naver have in United States?
Naver has an estimated audience of 1,367,045 people in United States, concentrated in California and New York.
What is the gender split and age of Naver fans?
50.8% of Naver fans are female, 49.2% are male, with an average age of 33.5 years.
Which brands do Naver fans like most?
Naver fans show strongest brand affinity for Jesse Plemons (20×), Hilversum (197.58×), and Mangaka (11.58×) over the country average.
Where do Naver fans live in United States?
Naver fans in United States are most concentrated in California (reach 580,161), New York (reach 159,974), and Texas (reach 125,483). These three regions account for the largest share of the active audience.
What other brands do Naver fans also like?
Beyond Naver itself, the audience over-indexes on Hilversum (197.58×), Mangaka (11.58×), Elsword (25×), and Historic site (5.96×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Naver. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.