Newsletter Audience in United States

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Newsletter has an estimated audience of 3,189,618 people in United States. 53.5% are female, 46.5% are male, average age 46.0. Top regions: California, Texas, New York. Top brand affinities: Fox News Channel, Benjamin Netanyahu, Gateway Pundit, Constitution, Says.

The average Newsletter fan in United States is 46.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Fox News Channel, Benjamin Netanyahu, Gateway Pundit, with strongest over-indexing on Fox News Channel (3.29× the country average). Demographically, the Newsletter audience skews balanced with an average age of 46.0, and over-indexes on personality traits such as Patriotism, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic

Demographics of Newsletter fans

Demographic split for Newsletter audience in United States
MetricValue
Female53.5%
Male46.5%
Average age46.0
Estimated audience size3,189,618

Audience persona

The typical Newsletter fan in United States is balanced, around 46.0 years old, with strong Patriotism tendencies and a notable affinity for Fox News Channel.

Top regions in United States

Top regions ranked by reach for Newsletter in United States
RegionReachAffinity
California454,4931.3×
Texas294,2161.07×
New York246,7411.38×
Florida237,6011.1×
Illinois114,2641.08×
Pennsylvania103,6700.97×
Georgia103,2391.05×
North Carolina99,5361.04×
Virginia99,0911.28×
Ohio84,5390.86×
New Jersey83,7841.03×
Michigan81,4860.98×
Washington77,9951.22×
Massachusetts76,9611.22×
Maryland65,1961.19×
Arizona63,1000.97×
Tennessee59,4480.93×
Indiana53,3420.92×
Colorado52,7571.05×
Missouri50,8700.99×
South Carolina48,6121.01×
Oregon46,5291.27×
Minnesota46,1511.01×
Wisconsin44,8440.93×
Alabama38,0300.85×
Louisiana35,8940.87×
Connecticut32,5341.02×
Oklahoma31,3600.89×
Kentucky30,8630.77×
Utah30,2441.06×
Nevada26,8980.87×
Kansas24,4450.97×
Iowa23,9810.91×
Arkansas23,5230.9×
Mississippi21,7280.83×
Washington, District of Columbia20,4742.14×
Idaho14,4830.91×
New Mexico14,4760.9×
Hawaii14,0081.02×
Nebraska13,9980.88×
New Hampshire11,3880.91×
West Virginia10,7820.73×
Maine10,3660.91×
Rhode Island9,9830.98×
Delaware7,7520.88×
Montana7,1630.81×
South Dakota5,5550.75×
Vermont5,4460.97×
North Dakota5,4090.83×
Alaska5,2820.77×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Newsletter audience
BrandAffinityCategory
Fox News Channel3.29×Movies & TV
Benjamin Netanyahu8.79×Politics & Society
Gateway Pundit8.46×News
Constitution8.71×Politics & Society
Says24.99×News
Bank of America2.77×Business & Career
Election3.82×Politics & Society
Email2.6×Technology & Electronics
United States Postal Service2.65×Business & Career
Candace Owens5.06×Literature
CNN2.12×Movies & TV
Opinion poll5.5×News
X1.76×Internet & Social Media
Modernity3.68×Arts & Culture
Yahoo! Finance2.79×Business & Career
Retirement3.97×Business & Career
Petition6.87×Politics & Society
Conservative Judaism17.28×Politics & Society
Gmail2.4×Internet & Social Media
DuckDuckGo5.23×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Newsletter audience
TraitClusterScore
PatriotismCONSERVATISM2.06
Quality AwarenessPREMIUM1.76
SpiritualityBALANCE1.45
IndividualismJOY1.34
Family OrientationCONSERVATISM1.33
Need for SecurityCONSERVATISM1.32

Worldwide distribution

Worldwide audience distribution share by country for Newsletter
CountryShare
Germany28.0%
United States17.7%
Italy16.2%

See Newsletter audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Newsletter have in United States?

Newsletter has an estimated audience of 3,189,618 people in United States, concentrated in California and Texas.

What is the gender split and age of Newsletter fans?

53.5% of Newsletter fans are female, 46.5% are male, with an average age of 46.0 years.

Which brands do Newsletter fans like most?

Newsletter fans show strongest brand affinity for Fox News Channel (3.29×), Benjamin Netanyahu (8.79×), and Gateway Pundit (8.46×) over the country average.

Where do Newsletter fans live in United States?

Newsletter fans in United States are most concentrated in California (reach 454,493), Texas (reach 294,216), and New York (reach 246,741). These three regions account for the largest share of the active audience.

What other brands do Newsletter fans also like?

Beyond Newsletter itself, the audience over-indexes on Benjamin Netanyahu (8.79×), Gateway Pundit (8.46×), Constitution (8.71×), and Says (24.99×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Newsletter. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.